Rascasse Audience Intelligence

Fun run Audience in Germany

A data profile of the people who buy, follow and care about Fun run in Germany — modelled from more than twelve digital signal sources. Fun run has an estimated audience of 1,186,571 people in Germany.

#2807among Topic in Germany#458in Sports

The average Fun run fan in Germany is 33.3 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Chicago Marathon, Water filter, Water pollution, with strongest over-indexing on Chicago Marathon (34.27× the country average).

Demographically, the Fun run audience skews balanced with an average age of 33.3, and over-indexes on personality traits such as Community Orientation, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Fun run fan in Germany is balanced, around 33.3 years old, with strong Community Orientation tendencies and a notable affinity for Chicago Marathon.

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Fun run profile in Germany.

Audience size
1.2M
in Germany
Gender
50.7%♀
49.3% male
Age
33.3
average years
Country rank
#5573
Topic in Germany
Fig. 01

Search interest · 12-month trend

-23%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fun run fans

50.7% are female, 49.3% are male, average age 33.3.

Fig. 02

Gender split

50.7%
Female
49.3%
Male
Demographic split for Fun run audience in Germany
MetricValue
Female50.7%
Male49.3%
Average age33.3
Estimated audience size1,186,571
Fig. 03

Age distribution

Ø 33.3
average years
Age distribution of the Fun run audience in Germany
Age bracketShare%
16-1935%
20-2921%
30-3919%
40-4916%
50+9%
Fig. 04

Worldwide distribution

4.1%

of the worldwide Fun run audience comes from Germany.

Worldwide audience distribution share by country for Fun run
CountryShare
United States23.1%
Japan12.6%
United Kingdom7.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Fun run audience in Germany is strongest.

Fig. 05

Top regions by affinity

Fun run fans by region: top regions in Germany
#RegionReachAffinity×
01Rheinland-Pfalz~90K1.48×
02Hessen~100K1.39×
03Bremen~10K1.34×
04Bayern~200K1.18×
05Saarland~20K1.15×
06Nordrhein-Westfalen~300K1.03×
07Thüringen~30K0.99×
08Mecklenburg-Vorpommern~20K0.99×
09Niedersachsen~100K0.98×
10Schleswig-Holstein~40K0.95×
11Sachsen-Anhalt~30K0.95×
12Baden-Württemberg~100K0.91×
13Hamburg~20K0.91×
14Brandenburg~30K0.90×
15Sachsen~50K0.81×
16Berlin~40K0.79×
Fig. 06

Affinity by region

Affinity by region — Fun run, Germany
0.79×1.00×1.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fun run audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fun run audience
#·InterestCategoryAffinity×
01Chicago MarathonSports34.27×
02ParkrunSports22.57×
03Water filterFood & Beverages20.00×
04Water pollutionPolitics & Society20.00×
05Men's Health (magazine)Fashion & Accessoires18.74×
06SauconySports17.51×
07IAAF World Championships in AthleticsSports13.53×
08Berlin MarathonSports13.33×
09Water purificationFood & Beverages11.19×
10Vuelta a EspañaSports9.72×
11Cyclo-crossSports9.25×
12Cross country runningSports9.21×
13SRAM CorporationCars & Mobility6.45×
14Paleolithic dietHealth6.17×
15Under ArmourFashion & Accessoires5.92×
16ASICSFashion & Accessoires4.89×
17Track and fieldSports4.32×
18AerobicsSports4.19×
19New BalanceFashion & Accessoires3.77×
20Tour de FranceSports3.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fun run audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Fun run audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.96×
SustainabilityBALANCE1.87×
Early Adopter MentalityPOWER1.73×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Fun run audience · Rather not
TraitClusterDeviationScore
DIY MentalityTHRILL0.86×
ExtroversionTHRILL0.87×
Social Media UsageJOY0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Fun run have in Germany?

Fun run has an estimated audience of 1,186,571 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Fun run fans?

50.7% of Fun run fans are female, 49.3% are male, with an average age of 33.3 years.

03

Which brands do Fun run fans like most?

Fun run fans show strongest brand affinity for Chicago Marathon (34.27×), Water filter (20×), and Water pollution (20×) over the country average.

04

Where do Fun run fans live in Germany?

Fun run fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~300K), Bayern (reach ~200K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Fun run fans also like?

Beyond Fun run itself, the audience over-indexes on Water filter (20×), Water pollution (20×), Men's Health (magazine) (18.74×), and Cross country running (9.21×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in Germany

See Fun run audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Fun run. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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