Gender identity Audience in Germany

Demographics of Gender identity fans

Audience persona

The typical Gender identity fan in Germany is more female, around 32.0 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Livemusic.

Top regions in Germany

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Worldwide distribution

See Gender identity audiences in other countries

• Gender identity — United States
• Gender identity — United Kingdom
• Gender identity — France
• Gender identity — Italy
• Gender identity — Spain
• Gender identity — Brazil
• Gender identity — Japan
• Gender identity — South Korea
• Gender identity — India

More Politics & Society audiences in Germany

• Food and drink (39,623,635)
• Entertainment (39,502,829)
• Business and industry (39,157,865)
• Shopping and fashion (38,134,645)
• Arts and music (37,163,288)

Frequently asked questions

How many fans does Gender identity have in Germany?

Gender identity has an estimated audience of 310,732 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

What is the gender split and age of Gender identity fans?

62.4% of Gender identity fans are female, 37.6% are male, with an average age of 32.0 years.

Which brands do Gender identity fans like most?

Gender identity fans show strongest brand affinity for Livemusic (6.83×), Gay pride (13.47×), and Pitchfork (31.43×) over the country average.

Where do Gender identity fans live in Germany?

Gender identity fans in Germany are most concentrated in Nordrhein-Westfalen (reach 59,101), Bayern (reach 38,165), and Baden-Württemberg (reach 32,024). These three regions account for the largest share of the active audience.

What other brands do Gender identity fans also like?

Beyond Gender identity itself, the audience over-indexes on Gay pride (13.47×), Pitchfork (31.43×), Andy Samberg (20×), and Gender studies (24.21×) compared to the Germany average.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Gender identity. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.