Hogwarts Legacy Audience in Germany
Hogwarts Legacy has an estimated audience of 3,625,023 people in Germany. 48.0% are female, 52.0% are male, average age 30.0. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Dog breed, Gil Ofarim, Progressive rock, Combat sport, Staycation.
The average Hogwarts Legacy fan in Germany is 30.0 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Dog breed, Gil Ofarim, Progressive rock, with strongest over-indexing on Dog breed (1.71× the country average). Demographically, the Hogwarts Legacy audience skews balanced with an average age of 30.0, and over-indexes on personality traits such as Social Media Usage, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Games · Type: Video / Board Game · Subtype: Video game
Demographics of Hogwarts Legacy fans
| Metric | Value |
|---|---|
| Female | 48.0% |
| Male | 52.0% |
| Average age | 30.0 |
| Estimated audience size | 3,625,023 |
Audience persona
The typical Hogwarts Legacy fan in Germany is balanced, around 30.0 years old, with strong Social Media Usage tendencies and a notable affinity for Dog breed.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 850,656 | 1.06× |
| Bayern | 518,432 | 0.88× |
| Baden-Württemberg | 413,077 | 0.83× |
| Niedersachsen | 394,028 | 1.11× |
| Hessen | 266,813 | 0.96× |
| Sachsen | 195,458 | 1.09× |
| Rheinland-Pfalz | 176,517 | 0.97× |
| Berlin | 153,814 | 0.94× |
| Schleswig-Holstein | 149,493 | 1.14× |
| Brandenburg | 116,920 | 1.03× |
| Sachsen-Anhalt | 107,097 | 1.13× |
| Thüringen | 97,903 | 1.05× |
| Hamburg | 76,995 | 0.93× |
| Mecklenburg-Vorpommern | 71,852 | 1.03× |
| Saarland | 40,036 | 0.89× |
| Bremen | 29,305 | 0.94× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Dog breed | 1.71× | Pets & Animals |
| Gil Ofarim | 1.71× | Music & Radio |
| Progressive rock | 1.88× | Music & Radio |
| Combat sport | 1.55× | Sports |
| Staycation | 3.79× | Home & Garden |
| Handmade Gifts | 1.79× | Kids & Family |
| Personalised Gifts | 1.64× | Home & Garden |
| Grinch | 1.88× | Movies & TV |
| Icon (magazine) | 1.54× | Arts & Culture |
| Ireen Sheer | 1.71× | Music & Radio |
| Figure painting (hobby) | 2.29× | Arts & Culture |
| Liberace | 3.3× | Music & Radio |
| Building insulation | 2.26× | Home & Garden |
| Jason Clarke (actor) | 2.4× | Movies & TV |
| Buddy – The Buddy Holly Story | 2.41× | Music & Radio |
| Goon | 2.95× | Movies & TV |
| San Gil | 2.01× | Travel & Leisure |
| Mülheim | 1.59× | Travel & Leisure |
| Mido (footballer) | 2.75× | Sports |
| Fantasy Earth: Zero | 2.88× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Social Media Usage | JOY | 1.16 |
| Sustainability | BALANCE | 1.13 |
| DIY Mentality | THRILL | 1.1 |
| Patriotism | CONSERVATISM | 1.09 |
| Sports Activity | POWER | 1.01 |
| Creativity | OPEN | 0.99 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 28.6% |
| Germany | 13.2% |
| United Kingdom | 7.8% |
See Hogwarts Legacy audiences in other countries
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Frequently asked questions
How many fans does Hogwarts Legacy have in Germany?
Hogwarts Legacy has an estimated audience of 3,625,023 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Hogwarts Legacy fans?
48.0% of Hogwarts Legacy fans are female, 52.0% are male, with an average age of 30.0 years.
Which brands do Hogwarts Legacy fans like most?
Hogwarts Legacy fans show strongest brand affinity for Dog breed (1.71×), Gil Ofarim (1.71×), and Progressive rock (1.88×) over the country average.
Where do Hogwarts Legacy fans live in Germany?
Hogwarts Legacy fans in Germany are most concentrated in Nordrhein-Westfalen (reach 850,656), Bayern (reach 518,432), and Baden-Württemberg (reach 413,077). These three regions account for the largest share of the active audience.
What other brands do Hogwarts Legacy fans also like?
Beyond Hogwarts Legacy itself, the audience over-indexes on Gil Ofarim (1.71×), Progressive rock (1.88×), Combat sport (1.55×), and Staycation (3.79×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Hogwarts Legacy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.