Hürth Park Audience in Germany

Hürth Park has an estimated audience of 972,640 people in Germany. 63.9% are female, 36.1% are male, average age 40.4. Top regions: Nordrhein-Westfalen, Rheinland-Pfalz, Hessen. Top brand affinities: Gil Ofarim, Stradivarius, Škoda Kodiaq, CAC 40, Keeper (password manager).
The average Hürth Park fan in Germany is 40.4 years old, more female, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Rheinland-Pfalz, Hessen. Top brand affinities include Gil Ofarim, Stradivarius, Škoda Kodiaq, with strongest over-indexing on Gil Ofarim (1.99× the country average). Demographically, the Hürth Park audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Indulgence, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Shopping · Type: POI · Subtype: Shopping mall
Demographics of Hürth Park fans
| Metric | Value |
|---|---|
| Female | 63.9% |
| Male | 36.1% |
| Average age | 40.4 |
| Estimated audience size | 972,640 |
Audience persona
The typical Hürth Park fan in Germany is more female, around 40.4 years old, with strong Indulgence tendencies and a notable affinity for Gil Ofarim.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 729,480 | 12.75× |
| Rheinland-Pfalz | 44,025 | 0.9× |
| Hessen | 32,202 | 0.43× |
| Bayern | 22,838 | 0.15× |
| Baden-Württemberg | 18,991 | 0.14× |
| Niedersachsen | 16,201 | 0.17× |
| Berlin | 8,997 | 0.21× |
| Hamburg | 7,464 | 0.34× |
| Sachsen | 5,170 | 0.11× |
| Schleswig-Holstein | 4,721 | 0.14× |
| Brandenburg | 2,913 | 0.1× |
| Thüringen | 2,619 | 0.11× |
| Sachsen-Anhalt | 1,945 | 0.08× |
| Saarland | 1,635 | 0.14× |
| Mecklenburg-Vorpommern | 1,514 | 0.08× |
| Bremen | 1,348 | 0.16× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gil Ofarim | 1.99× | Music & Radio |
| Stradivarius | 1.97× | Shopping |
| Škoda Kodiaq | 2.17× | Cars & Mobility |
| CAC 40 | 1.51× | Business & Career |
| Keeper (password manager) | 4.26× | Technology & Electronics |
| Home Delivery | 2.01× | Food & Beverages |
| Corfu (regional unit) | 2.23× | Travel & Leisure |
| Picnic | 2.42× | Kids & Family |
| Staycation | 2.39× | Home & Garden |
| Bank account | 1.77× | Business & Career |
| Cachorro | 2.08× | Pets & Animals |
| The Hunt (2012 film) | 2.61× | Movies & TV |
| Volvo V60 | 2.34× | Cars & Mobility |
| Theocracy | 4.3× | Music & Radio |
| Buddy – The Buddy Holly Story | 1.98× | Music & Radio |
| Pantsuit | 2.67× | Fashion & Accessoires |
| Jersey (fabric) | 2.02× | Fashion & Accessoires |
| Zagreb | 1.53× | Travel & Leisure |
| Ipekyol | 1.53× | Shopping |
| Microsoft Exchange Server | 4.75× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.54 |
| Design Affinity | PREMIUM | 1.4 |
| Sustainability | BALANCE | 1.31 |
| DIY Mentality | THRILL | 1.31 |
| Luxury Orientation | PREMIUM | 1.25 |
| Creativity | OPEN | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 98.9% |
| China | 0.3% |
| Netherlands | 0.1% |
See Hürth Park audiences in other countries
More Shopping mall audiences in Germany
- Mall of Berlin (4,840,774)
- Outletcity Metzingen (2,919,203)
- Main-Taunus-Zentrum (2,632,549)
- Riem Arcaden (2,372,351)
- Weserpark (2,363,827)
Frequently asked questions
How many fans does Hürth Park have in Germany?
Hürth Park has an estimated audience of 972,640 people in Germany, concentrated in Nordrhein-Westfalen and Rheinland-Pfalz.
What is the gender split and age of Hürth Park fans?
63.9% of Hürth Park fans are female, 36.1% are male, with an average age of 40.4 years.
Which brands do Hürth Park fans like most?
Hürth Park fans show strongest brand affinity for Gil Ofarim (1.99×), Stradivarius (1.97×), and Škoda Kodiaq (2.17×) over the country average.
Where do Hürth Park fans live in Germany?
Hürth Park fans in Germany are most concentrated in Nordrhein-Westfalen (reach 729,480), Rheinland-Pfalz (reach 44,025), and Hessen (reach 32,202). These three regions account for the largest share of the active audience.
What other brands do Hürth Park fans also like?
Beyond Hürth Park itself, the audience over-indexes on Stradivarius (1.97×), Škoda Kodiaq (2.17×), CAC 40 (1.51×), and Keeper (password manager) (4.26×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Hürth Park. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.