Hyundai i30 Audience in Germany
Hyundai i30 has an estimated audience of 804,262 people in Germany. 23.2% are female, 76.8% are male, average age 40.8. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Hyundai i20, Hyundai Santa Fe, Hyundai Tucson, Government incentives for plug-in electric vehicles, Used Cars.
The average Hyundai i30 fan in Germany is 40.8 years old, more male, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Hyundai i20, Hyundai Santa Fe, Hyundai Tucson, with strongest over-indexing on Hyundai i20 (52.36× the country average). Demographically, the Hyundai i30 audience skews more male with an average age of 40.8, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Car Model · Subtype: Car type
Demographics of Hyundai i30 fans
| Metric | Value |
|---|---|
| Female | 23.2% |
| Male | 76.8% |
| Average age | 40.8 |
| Estimated audience size | 804,262 |
Audience persona
The typical Hyundai i30 fan in Germany is more male, around 40.8 years old, with strong Patriotism tendencies and a notable affinity for Hyundai i20.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 218,068 | 1.24× |
| Bayern | 128,822 | 1× |
| Baden-Württemberg | 122,992 | 1.12× |
| Hessen | 73,668 | 1.2× |
| Niedersachsen | 71,561 | 0.92× |
| Rheinland-Pfalz | 53,496 | 1.33× |
| Sachsen | 37,755 | 0.96× |
| Berlin | 28,688 | 0.8× |
| Schleswig-Holstein | 27,236 | 0.94× |
| Brandenburg | 21,337 | 0.86× |
| Sachsen-Anhalt | 19,806 | 0.95× |
| Thüringen | 19,507 | 0.95× |
| Hamburg | 17,304 | 0.95× |
| Mecklenburg-Vorpommern | 12,724 | 0.83× |
| Saarland | 12,137 | 1.23× |
| Bremen | 5,039 | 0.73× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Hyundai i20 | 52.36× | Cars & Mobility |
| Hyundai Santa Fe | 33.4× | Cars & Mobility |
| Hyundai Tucson | 18.47× | Cars & Mobility |
| Government incentives for plug-in electric vehicles | 47.45× | Cars & Mobility |
| Used Cars | 7.75× | Cars & Mobility |
| Škoda Kodiaq | 12.16× | Cars & Mobility |
| Hyundai | 7.16× | Cars & Mobility |
| Used car | 5.27× | Cars & Mobility |
| Toyota Corolla | 17.08× | Cars & Mobility |
| AutoScout24 | 4.11× | Cars & Mobility |
| Honda Jazz | 26.36× | Cars & Mobility |
| Maruti Suzuki | 56.77× | Cars & Mobility |
| Peugeot 5008 | 17.34× | Cars & Mobility |
| Family car | 6.63× | Cars & Mobility |
| Opel Mokka | 11.88× | Cars & Mobility |
| Volkswagen Tiguan | 8.52× | Cars & Mobility |
| Peugeot 3008 | 13.43× | Cars & Mobility |
| Ford Kuga | 11.69× | Cars & Mobility |
| Škoda Auto | 4.12× | Cars & Mobility |
| City car | 5.99× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.49 |
| Need for Security | CONSERVATISM | 1.45 |
| Early Adopter Mentality | POWER | 1.41 |
| Luxury Orientation | PREMIUM | 1.41 |
| Family Orientation | CONSERVATISM | 1.35 |
| Price Sensitivity | PREMIUM | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| Poland | 11.9% |
| Germany | 11.0% |
| Australia | 7.4% |
See Hyundai i30 audiences in other countries
More Car type audiences in Germany
- SUVs (10,724,718)
- RVs (10,510,586)
- Used car (9,687,214)
- Electric car (9,135,585)
- Electric vehicle (6,004,034)
Frequently asked questions
How many fans does Hyundai i30 have in Germany?
Hyundai i30 has an estimated audience of 804,262 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Hyundai i30 fans?
23.2% of Hyundai i30 fans are female, 76.8% are male, with an average age of 40.8 years.
Which brands do Hyundai i30 fans like most?
Hyundai i30 fans show strongest brand affinity for Hyundai i20 (52.36×), Hyundai Santa Fe (33.4×), and Hyundai Tucson (18.47×) over the country average.
Where do Hyundai i30 fans live in Germany?
Hyundai i30 fans in Germany are most concentrated in Nordrhein-Westfalen (reach 218,068), Bayern (reach 128,822), and Baden-Württemberg (reach 122,992). These three regions account for the largest share of the active audience.
What other brands do Hyundai i30 fans also like?
Beyond Hyundai i30 itself, the audience over-indexes on Hyundai Santa Fe (33.4×), Hyundai Tucson (18.47×), Government incentives for plug-in electric vehicles (47.45×), and Used Cars (7.75×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Hyundai i30. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.