Rascasse Audience Intelligence

Maschseefest Audience in Germany

A data profile of the people who buy, follow and care about Maschseefest in Germany — modelled from more than twelve digital signal sources. Maschseefest has an estimated audience of 485,757 people in Germany.

The average Maschseefest fan in Germany is 39.4 years old, balanced, and lives primarily in Niedersachsen.

The audience is concentrated in Niedersachsen, Nordrhein-Westfalen, Hamburg.

Top brand affinities include Nature, Tagesschau, Family, with strongest over-indexing on Nature (2.63× the country average).

Demographically, the Maschseefest audience skews balanced with an average age of 39.4, and over-indexes on personality traits such as Tradition, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Maschseefest fan in Germany is balanced, around 39.4 years old, with strong Tradition tendencies and a notable affinity for Nature.

Category: Travel & Leisure · Type: Event · Subtype: Volksfest

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Maschseefest profile in Germany.

Audience size
486K
in Germany
Gender
53.5%
46.5% male
Age
39.4
average years
Country rank
#12031
Event in Germany
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Maschseefest fans

53.5% are female, 46.5% are male, average age 39.4.

Fig. 02

Gender split

53.5%
Female
46.5%
Male
Demographic split for Maschseefest audience in Germany
MetricValue
Female53.5%
Male46.5%
Average age39.4
Estimated audience size485,757
Fig. 03

Age distribution

Ø 39.4
average years
Age distribution of the Maschseefest audience in Germany
Age bracketShare%
16-1918%
20-2919%
30-3921%
40-4923%
50+18%
Fig. 04

Worldwide distribution

97.9%

of the worldwide Maschseefest audience comes from Germany.

Worldwide audience distribution share by country for Maschseefest
CountryShare
Germany97.9%
China0.2%
Netherlands0.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Maschseefest audience in Germany is strongest.

Fig. 05

Top regions by affinity

Maschseefest fans by region: top regions in Germany
#RegionReachAffinity×
01Niedersachsen~300K9.80×
02Hamburg~20K2.04×
03Bremen~3K0.86×
04Saarland~3K0.60×
05Schleswig-Holstein~9K0.54×
06Nordrhein-Westfalen~50K0.52×
07Sachsen-Anhalt~6K0.48×
08Mecklenburg-Vorpommern~4K0.44×
09Thüringen~5K0.42×
10Hessen~10K0.37×
11Brandenburg~5K0.37×
12Berlin~7K0.35×
13Rheinland-Pfalz~7K0.32×
14Sachsen~7K0.30×
15Bayern~20K0.20×
16Baden-Württemberg~10K0.20×
Fig. 06

Affinity by region

Affinity by region — Maschseefest, Germany
0.20×1.00×9.80×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Maschseefest audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Maschseefest audience
#·InterestCategoryAffinity×
01EurodanceMusic & Radio2.98×
02Beer festivalFood & Beverages2.92×
03NatureHome & Garden2.63×
04Lindsey VonnSports2.46×
05Local foodFood & Beverages2.40×
06VacationsTravel & Leisure2.35×
07MSNNews2.16×
08DinnerFood & Beverages2.09×
09TagesschauMovies & TV2.01×
10FamilyKids & Family1.93×
11Bayerischer RundfunkMovies & TV1.93×
12German languagePolitics & Society1.90×
13LodgingTravel & Leisure1.69×
14EmailTechnology & Electronics1.68×
15Fast foodFood & Beverages1.67×
16Roland KaiserMusic & Radio1.66×
17VolunteeringPolitics & Society1.65×
18TransfermarktSports1.61×
19Self careHealth1.57×
20FocusNews1.57×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Maschseefest audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Maschseefest audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.35×
IndulgenceJOY1.30×
TravellingTHRILL1.23×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Maschseefest audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.96×
Sports ActivityPOWER0.97×
Price SensitivityPREMIUM0.98×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Maschseefest have in Germany?

Maschseefest has an estimated audience of 485,757 people in Germany, concentrated in Niedersachsen and Nordrhein-Westfalen.

02

What is the gender split and age of Maschseefest fans?

53.5% of Maschseefest fans are female, 46.5% are male, with an average age of 39.4 years.

03

Which brands do Maschseefest fans like most?

Maschseefest fans show strongest brand affinity for Nature (2.63×), Tagesschau (2.01×), and Family (1.93×) over the country average.

04

Where do Maschseefest fans live in Germany?

Maschseefest fans in Germany are most concentrated in Niedersachsen (reach ~300K), Nordrhein-Westfalen (reach ~50K), and Hamburg (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Maschseefest fans also like?

Beyond Maschseefest itself, the audience over-indexes on Tagesschau (2.01×), Family (1.93×), Vacations (2.35×), and Local food (2.4×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Maschseefest. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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