meinestadt.de Audience in Germany
meinestadt.de has an estimated audience of 367,203 people in Germany. 52.7% are female, 47.3% are male, average age 42.8. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Progressive rock, Pillow, Stradivarius, Business English, Natural rubber.
The average meinestadt.de fan in Germany is 42.8 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Progressive rock, Pillow, Stradivarius, with strongest over-indexing on Progressive rock (2.63× the country average). Demographically, the meinestadt.de audience skews balanced with an average age of 42.8, and over-indexes on personality traits such as Indulgence, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 14 regions tracked by Rascasse.
Category: News · Type: Website / Newspaper / Magazine · Subtype: News
Demographics of meinestadt.de fans
| Metric | Value |
|---|---|
| Female | 52.7% |
| Male | 47.3% |
| Average age | 42.8 |
| Estimated audience size | 367,203 |
Audience persona
The typical meinestadt.de fan in Germany is balanced, around 42.8 years old, with strong Indulgence tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 88,200 | 1.1× |
| Bayern | 71,190 | 1.21× |
| Niedersachsen | 37,289 | 1.05× |
| Rheinland-Pfalz | 21,856 | 1.19× |
| Sachsen | 20,635 | 1.15× |
| Thüringen | 13,059 | 1.4× |
| Schleswig-Holstein | 12,867 | 0.98× |
| Brandenburg | 11,487 | 1.01× |
| Sachsen-Anhalt | 10,635 | 1.12× |
| Berlin | 8,902 | 0.54× |
| Mecklenburg-Vorpommern | 7,921 | 1.13× |
| Hamburg | 5,748 | 0.69× |
| Saarland | 3,581 | 0.79× |
| Bremen | 2,073 | 0.66× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 2.63× | Music & Radio |
| Pillow | 1.86× | Home & Garden |
| Stradivarius | 1.84× | Shopping |
| Business English | 1.86× | Business & Career |
| Natural rubber | 1.53× | Cars & Mobility |
| Information sensitivity | 3.16× | Technology & Electronics |
| JDSU | 1.72× | Business & Career |
| Weimar Republic | 2.63× | Politics & Society |
| Nuts (film) | 2.21× | Movies & TV |
| Emperor Entertainment Group | 1.67× | Business & Career |
| Oliver Kahn | 1.51× | Sports |
| Jason Clarke (actor) | 1.87× | Movies & TV |
| Figure painting (hobby) | 1.6× | Arts & Culture |
| Motion Picture Association of America | 3.07× | Movies & TV |
| Hakone, Kanagawa | 2.45× | Travel & Leisure |
| Chalkidiki | 1.59× | Travel & Leisure |
| The Equalizer | 1.8× | Movies & TV |
| Phil Campbell (musician) | 1.78× | Music & Radio |
| Gender-neutral language | 1.88× | Politics & Society |
| Scratching post | 1.97× | Pets & Animals |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.41 |
| Sports Activity | POWER | 1.34 |
| Sustainability | BALANCE | 1.31 |
| Early Adopter Mentality | POWER | 1.31 |
| Community Orientation | OPEN | 1.3 |
| Convenience Orientation | PREMIUM | 1.27 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 97.4% |
| Switzerland | 0.3% |
| Austria | 0.2% |
See meinestadt.de audiences in other countries
More News audiences in Germany
- Spiegel Online (19,266,000)
- FOCUS Online (10,512,561)
- RTL aktuell (2,193,526)
- NDR.de (723,030)
- Report (Italian news television show) (557,580)
Frequently asked questions
How many fans does meinestadt.de have in Germany?
meinestadt.de has an estimated audience of 367,203 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of meinestadt.de fans?
52.7% of meinestadt.de fans are female, 47.3% are male, with an average age of 42.8 years.
Which brands do meinestadt.de fans like most?
meinestadt.de fans show strongest brand affinity for Progressive rock (2.63×), Pillow (1.86×), and Stradivarius (1.84×) over the country average.
Where do meinestadt.de fans live in Germany?
meinestadt.de fans in Germany are most concentrated in Nordrhein-Westfalen (reach 88,200), Bayern (reach 71,190), and Niedersachsen (reach 37,289). These three regions account for the largest share of the active audience.
What other brands do meinestadt.de fans also like?
Beyond meinestadt.de itself, the audience over-indexes on Pillow (1.86×), Stradivarius (1.84×), Business English (1.86×), and Natural rubber (1.53×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for meinestadt.de. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.