Rascasse Audience Intelligence

Monster truck Audience in Germany

A data profile of the people who buy, follow and care about Monster truck in Germany — modelled from more than twelve digital signal sources. Monster truck has an estimated audience of 797,113 people in Germany.

#3609among Topic in Germany#371in Cars & Mobility

The average Monster truck fan in Germany is 32.7 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include ImmoScout24, Eventim, Backcountry skiing, with strongest over-indexing on ImmoScout24 (2.08× the country average).

Demographically, the Monster truck audience skews balanced with an average age of 32.7, and over-indexes on personality traits such as Pet Ownership, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Monster truck fan in Germany is balanced, around 32.7 years old, with strong Pet Ownership tendencies and a notable affinity for ImmoScout24.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Monster truck profile in Germany.

Audience size
797K
in Germany
Gender
53.7%♀
46.3% male
Age
32.7
average years
Country rank
#7928
Topic in Germany
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Monster truck fans

53.7% are female, 46.3% are male, average age 32.7.

Fig. 02

Gender split

53.7%
Female
46.3%
Male
Demographic split for Monster truck audience in Germany
MetricValue
Female53.7%
Male46.3%
Average age32.7
Estimated audience size797,113
Fig. 03

Age distribution

Ø 32.7
average years
Age distribution of the Monster truck audience in Germany
Age bracketShare%
16-1937%
20-2920%
30-3919%
40-4916%
50+8%
Fig. 04

Worldwide distribution

4.8%

of the worldwide Monster truck audience comes from Germany.

Worldwide audience distribution share by country for Monster truck
CountryShare
United States39.9%
Japan9.8%
Germany4.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Monster truck audience in Germany is strongest.

Fig. 05

Top regions by affinity

Monster truck fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~200K1.22×
02Baden-Württemberg~100K1.21×
03Bayern~100K1.10×
04Rheinland-Pfalz~40K1.08×
05Hamburg~20K1.07×
06Niedersachsen~80K1.06×
07Schleswig-Holstein~30K1.06×
08Sachsen~40K1.03×
09Hessen~60K1.00×
10Brandenburg~20K0.98×
11Mecklenburg-Vorpommern~10K0.94×
12Thüringen~20K0.90×
13Berlin~30K0.88×
14Bremen~6K0.88×
15Sachsen-Anhalt~20K0.85×
16Saarland~8K0.85×
Fig. 06

Affinity by region

Affinity by region — Monster truck, Germany
0.85×1.00×1.22×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Monster truck audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Monster truck audience
#·InterestCategoryAffinity×
01FlywheelHome & Garden3.20×
02Backcountry skiingSports2.68×
03Fishing floatSports2.64×
04GitHubInternet & Social Media2.58×
05Ski touringSports2.53×
06Fishing reelSports2.50×
07Fishing lineSports2.47×
08Node.jsTechnology & Electronics2.26×
09Sarah EngelsMovies & TV2.09×
10ImmoScout24Home & Garden2.08×
11ImmobilienBusiness & Career1.91×
12EventimTravel & Leisure1.79×
13Tyrol (state)Travel & Leisure1.69×
14Alpine skiingSports1.62×
15DecorationHome & Garden1.60×
16Healthy foodHealth1.60×
17Home InteriorsHome & Garden1.57×
18ImmobilienScout24Home & Garden1.56×
19Home Interior DesignHome & Garden1.53×
20HandmadeHome & Garden1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Monster truck audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Monster truck audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY1.15×
Early Adopter MentalityPOWER1.12×
Design AffinityPREMIUM1.10×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Monster truck audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.33×
PatriotismCONSERVATISM0.42×
Need for SecurityCONSERVATISM0.49×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Monster truck have in Germany?

Monster truck has an estimated audience of 797,113 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Monster truck fans?

53.7% of Monster truck fans are female, 46.3% are male, with an average age of 32.7 years.

03

Which brands do Monster truck fans like most?

Monster truck fans show strongest brand affinity for ImmoScout24 (2.08×), Eventim (1.79×), and Backcountry skiing (2.68×) over the country average.

04

Where do Monster truck fans live in Germany?

Monster truck fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Monster truck fans also like?

Beyond Monster truck itself, the audience over-indexes on Eventim (1.79×), Backcountry skiing (2.68×), Tyrol (state) (1.69×), and Immobilien (1.91×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cars & Mobility audiences in Germany

See Monster truck audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Monster truck. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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