Monster truck Audience in Germany

Monster truck has an estimated audience of 797,113 people in Germany. 53.7% are female, 46.3% are male, average age 32.7. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: ImmoScout24, Yahoo!奇摩名人娛樂, Eventim, Backcountry skiing, Tyrol (state).
The average Monster truck fan in Germany is 32.7 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include ImmoScout24, Yahoo!奇摩名人娛樂, Eventim, with strongest over-indexing on ImmoScout24 (2.08× the country average). Demographically, the Monster truck audience skews balanced with an average age of 32.7, and over-indexes on personality traits such as Career Orientation, Urban Lifestyle. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Topic
Demographics of Monster truck fans
| Metric | Value |
|---|---|
| Female | 53.7% |
| Male | 46.3% |
| Average age | 32.7 |
| Estimated audience size | 797,113 |
Audience persona
The typical Monster truck fan in Germany is balanced, around 32.7 years old, with strong Career Orientation tendencies and a notable affinity for ImmoScout24.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 220,383 | 1.26× |
| Bayern | 142,073 | 1.11× |
| Baden-Württemberg | 133,819 | 1.23× |
| Niedersachsen | 82,525 | 1.07× |
| Hessen | 60,916 | 1× |
| Rheinland-Pfalz | 43,060 | 1.08× |
| Sachsen | 41,313 | 1.06× |
| Berlin | 32,668 | 0.92× |
| Schleswig-Holstein | 30,175 | 1.05× |
| Brandenburg | 23,865 | 0.97× |
| Hamburg | 19,515 | 1.08× |
| Thüringen | 17,336 | 0.85× |
| Sachsen-Anhalt | 16,068 | 0.78× |
| Mecklenburg-Vorpommern | 14,204 | 0.93× |
| Saarland | 8,092 | 0.83× |
| Bremen | 5,896 | 0.86× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| ImmoScout24 | 2.08× | Home & Garden |
| Yahoo!奇摩名人娛樂 | 1.74× | Internet & Social Media |
| Eventim | 1.79× | Travel & Leisure |
| Backcountry skiing | 2.68× | Sports |
| Tyrol (state) | 1.69× | Travel & Leisure |
| Immobilien | 1.91× | Business & Career |
| Fishing reel | 2.5× | Sports |
| Alpine skiing | 1.62× | Sports |
| GitHub | 2.58× | Internet & Social Media |
| ImmobilienScout24 | 1.56× | Home & Garden |
| Home Interior Design | 1.53× | Home & Garden |
| Decoration | 1.6× | Home & Garden |
| Flywheel | 3.2× | Home & Garden |
| Node.js | 2.26× | Technology & Electronics |
| Fishing float | 2.64× | Sports |
| Ski touring | 2.53× | Sports |
| Fishing line | 2.47× | Sports |
| Healthy food | 1.6× | Health |
| Home Interiors | 1.57× | Home & Garden |
| Handmade | 1.53× | Home & Garden |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.63 |
| Urban Lifestyle | OPEN | 1.57 |
| Patriotism | CONSERVATISM | 1.43 |
| Travelling | THRILL | 1.31 |
| Sustainability | BALANCE | 1.3 |
| Risk Appetite | THRILL | 1.3 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 39.9% |
| Japan | 9.8% |
| Germany | 4.8% |
See Monster truck audiences in other countries
More Cars & Mobility audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Monster truck have in Germany?
Monster truck has an estimated audience of 797,113 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Monster truck fans?
53.7% of Monster truck fans are female, 46.3% are male, with an average age of 32.7 years.
Which brands do Monster truck fans like most?
Monster truck fans show strongest brand affinity for ImmoScout24 (2.08×), Yahoo!奇摩名人娛樂 (1.74×), and Eventim (1.79×) over the country average.
Where do Monster truck fans live in Germany?
Monster truck fans in Germany are most concentrated in Nordrhein-Westfalen (reach 220,383), Bayern (reach 142,073), and Baden-Württemberg (reach 133,819). These three regions account for the largest share of the active audience.
What other brands do Monster truck fans also like?
Beyond Monster truck itself, the audience over-indexes on Yahoo!奇摩名人娛樂 (1.74×), Eventim (1.79×), Backcountry skiing (2.68×), and Tyrol (state) (1.69×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Monster truck. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.