Mountain bike racing Audience in Germany
Mountain bike racing has an estimated audience of 2,259,404 people in Germany. 43.1% are female, 56.9% are male, average age 37.2. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Progressive rock, Home construction, Gil Ofarim, Building insulation, Natural rubber.
The average Mountain bike racing fan in Germany is 37.2 years old, more male, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Progressive rock, Home construction, Gil Ofarim, with strongest over-indexing on Progressive rock (3.26× the country average). Demographically, the Mountain bike racing audience skews more male with an average age of 37.2, and over-indexes on personality traits such as Sports Activity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Sports · Type: Topic
Demographics of Mountain bike racing fans
| Metric | Value |
|---|---|
| Female | 43.1% |
| Male | 56.9% |
| Average age | 37.2 |
| Estimated audience size | 2,259,404 |
Audience persona
The typical Mountain bike racing fan in Germany is more male, around 37.2 years old, with strong Sports Activity tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 323,008 | 0.89× |
| Baden-Württemberg | 264,543 | 0.86× |
| Nordrhein-Westfalen | 253,794 | 0.51× |
| Niedersachsen | 102,188 | 0.47× |
| Hessen | 93,829 | 0.54× |
| Sachsen | 92,194 | 0.83× |
| Rheinland-Pfalz | 75,282 | 0.67× |
| Berlin | 75,210 | 0.74× |
| Thüringen | 63,017 | 1.09× |
| Sachsen-Anhalt | 61,201 | 1.05× |
| Brandenburg | 56,724 | 0.81× |
| Mecklenburg-Vorpommern | 56,390 | 1.31× |
| Saarland | 56,057 | 2.02× |
| Bremen | 55,726 | 2.88× |
| Schleswig-Holstein | 50,148 | 0.62× |
| Hamburg | 36,142 | 0.71× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 3.26× | Music & Radio |
| Home construction | 1.69× | Home & Garden |
| Gil Ofarim | 1.73× | Music & Radio |
| Building insulation | 5.19× | Home & Garden |
| Natural rubber | 2.66× | Cars & Mobility |
| Buddy – The Buddy Holly Story | 4.46× | Music & Radio |
| Alaska | 3.11× | Travel & Leisure |
| Icon (magazine) | 2.15× | Arts & Culture |
| Google Analytics | 2.17× | Internet & Social Media |
| Handmade Gifts | 1.71× | Kids & Family |
| Tuscany | 3.28× | Travel & Leisure |
| Gumbal | 3.93× | Cars & Mobility |
| Jason Clarke (actor) | 3.15× | Movies & TV |
| Pumuckl | 4× | Movies & TV |
| Caprivi Strip | 6.29× | |
| Hypertext | 1.87× | Technology & Electronics |
| Carrie (novel) | 3.66× | Literature |
| Rhodiola | 6.03× | Health |
| Staycation | 2.36× | Home & Garden |
| Graham Greene (actor) | 2.36× |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.69 |
| Sustainability | BALANCE | 1.3 |
| Travelling | THRILL | 1.29 |
| DIY Mentality | THRILL | 1.23 |
| Luxury Orientation | PREMIUM | 1.21 |
| Risk Appetite | THRILL | 1.19 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 14.8% |
| Germany | 8.4% |
| Italy | 7.5% |
See Mountain bike racing audiences in other countries
More Sports audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Mountain bike racing have in Germany?
Mountain bike racing has an estimated audience of 2,259,404 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Mountain bike racing fans?
43.1% of Mountain bike racing fans are female, 56.9% are male, with an average age of 37.2 years.
Which brands do Mountain bike racing fans like most?
Mountain bike racing fans show strongest brand affinity for Progressive rock (3.26×), Home construction (1.69×), and Gil Ofarim (1.73×) over the country average.
Where do Mountain bike racing fans live in Germany?
Mountain bike racing fans in Germany are most concentrated in Bayern (reach 323,008), Baden-Württemberg (reach 264,543), and Nordrhein-Westfalen (reach 253,794). These three regions account for the largest share of the active audience.
What other brands do Mountain bike racing fans also like?
Beyond Mountain bike racing itself, the audience over-indexes on Home construction (1.69×), Gil Ofarim (1.73×), Building insulation (5.19×), and Natural rubber (2.66×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Mountain bike racing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.