A data profile of the people who buy, follow and care about Nissan Juke in Germany — modelled from more than twelve digital signal sources. Nissan Juke has an estimated audience of 583,913 people in Germany.
The average Nissan Juke fan in Germany is 42.4 years old, more male, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Peugeot 408, Esso, Honda HR-V, with strongest over-indexing on Peugeot 408 (84.1× the country average).
Demographically, the Nissan Juke audience skews more male with an average age of 42.4, and over-indexes on personality traits such as Need for Security, Convenience Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Nissan Juke fan in Germany is more male, around 42.4 years old, with strong Need for Security tendencies and a notable affinity for Peugeot 408.
The key figures that characterise the Nissan Juke profile in Germany.
33.1% are female, 66.9% are male, average age 42.4.
| Metric | Value |
|---|---|
| Female | 33.1% |
| Male | 66.9% |
| Average age | 42.4 |
| Estimated audience size | 583,913 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 15% | |
| 30-39 | 18% | |
| 40-49 | 23% | |
| 50+ | 28% |
of the worldwide Nissan Juke audience comes from Germany.
| Country | Share |
|---|---|
| Italy | 10.1% |
| United States | 8.0% |
| United Kingdom | 7.9% |
Where the Nissan Juke audience in Germany is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nordrhein-Westfalen | ~200K | 1.33× | |
| 02 | Hessen | ~50K | 1.19× | |
| 03 | Baden-Württemberg | ~90K | 1.11× | |
| 04 | Hamburg | ~10K | 1.11× | |
| 05 | Saarland | ~8K | 1.10× | |
| 06 | Bayern | ~100K | 1.07× | |
| 07 | Rheinland-Pfalz | ~30K | 1.04× | |
| 08 | Niedersachsen | ~60K | 1.02× | |
| 09 | Schleswig-Holstein | ~20K | 0.99× | |
| 10 | Mecklenburg-Vorpommern | ~10K | 0.95× | |
| 11 | Brandenburg | ~20K | 0.90× | |
| 12 | Berlin | ~20K | 0.89× | |
| 13 | Sachsen-Anhalt | ~10K | 0.86× | |
| 14 | Thüringen | ~10K | 0.84× | |
| 15 | Bremen | ~4K | 0.84× | |
| 16 | Sachsen | ~20K | 0.82× |
The strongest cross-interests of the Nissan Juke audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Peugeot 408 | Cars & Mobility | 84.10× | ||
| 02 | Daihatsu Terios | Cars & Mobility | 55.23× | ||
| 03 | Chevrolet Equinox | Cars & Mobility | 52.04× | ||
| 04 | Chevrolet Suburban | Cars & Mobility | 45.34× | ||
| 05 | Honda HR-V | Cars & Mobility | 43.49× | ||
| 06 | Honda CR-V | Cars & Mobility | 25.65× | ||
| 07 | Lada Niva | Cars & Mobility | 25.62× | ||
| 08 | Škoda Yeti | Cars & Mobility | 25.45× | ||
| 09 | Ford EcoSport | Cars & Mobility | 23.96× | ||
| 10 | Suzuki Jimny | Cars & Mobility | 23.73× | ||
| 11 | Esso | Cars & Mobility | 20.00× | ||
| 12 | Peugeot 205 | Cars & Mobility | 20.00× | ||
| 13 | Mitsubishi Triton | Cars & Mobility | 20.00× | ||
| 14 | Vehicle inspection | Cars & Mobility | 15.90× | ||
| 15 | Opel Mokka | Cars & Mobility | 15.56× | ||
| 16 | Toyota Land Cruiser | Cars & Mobility | 14.63× | ||
| 17 | Nissan Qashqai | Cars & Mobility | 9.02× | ||
| 18 | Dacia Duster | Cars & Mobility | 7.73× | ||
| 19 | AutoScout24 | Cars & Mobility | 2.67× | ||
| 20 | Tagesschau | Movies & TV | 2.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 1.97× | |
| Convenience Orientation | PREMIUM | 1.30× | |
| Family Orientation | CONSERVATISM | 1.19× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.52× | |
| Extroversion | THRILL | 0.58× | |
| Individualism | JOY | 0.69× |
Nissan Juke has an estimated audience of 583,913 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
33.1% of Nissan Juke fans are female, 66.9% are male, with an average age of 42.4 years.
Nissan Juke fans show strongest brand affinity for Peugeot 408 (84.1×), Esso (20×), and Honda HR-V (43.49×) over the country average.
Nissan Juke fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.
Beyond Nissan Juke itself, the audience over-indexes on Esso (20×), Honda HR-V (43.49×), Honda CR-V (25.65×), and Suzuki Jimny (23.73×) compared to the Germany average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Germany who actively search for Nissan Juke. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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