Rascasse Audience Intelligence

Nissan Juke Audience in Germany

A data profile of the people who buy, follow and care about Nissan Juke in Germany — modelled from more than twelve digital signal sources. Nissan Juke has an estimated audience of 583,913 people in Germany.

The average Nissan Juke fan in Germany is 42.4 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Peugeot 408, Esso, Honda HR-V, with strongest over-indexing on Peugeot 408 (84.1× the country average).

Demographically, the Nissan Juke audience skews more male with an average age of 42.4, and over-indexes on personality traits such as Need for Security, Convenience Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Nissan Juke fan in Germany is more male, around 42.4 years old, with strong Need for Security tendencies and a notable affinity for Peugeot 408.

Category: Cars & Mobility · Type: Car Model · Subtype: Car type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Nissan Juke profile in Germany.

Audience size
584K
in Germany
Gender
33.1%
66.9% male
Age
42.4
average years
Country rank
#10347
Car Model in Germany
Fig. 01

Search interest · 12-month trend

-22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Nissan Juke fans

33.1% are female, 66.9% are male, average age 42.4.

Fig. 02

Gender split

33.1%
Female
66.9%
Male
Demographic split for Nissan Juke audience in Germany
MetricValue
Female33.1%
Male66.9%
Average age42.4
Estimated audience size583,913
Fig. 03

Age distribution

Ø 42.4
average years
Age distribution of the Nissan Juke audience in Germany
Age bracketShare%
16-1916%
20-2915%
30-3918%
40-4923%
50+28%
Fig. 04

Worldwide distribution

5.1%

of the worldwide Nissan Juke audience comes from Germany.

Worldwide audience distribution share by country for Nissan Juke
CountryShare
Italy10.1%
United States8.0%
United Kingdom7.9%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Nissan Juke audience in Germany is strongest.

Fig. 05

Top regions by affinity

Nissan Juke fans by region: top regions in Germany
#RegionReachAffinity×
01Nordrhein-Westfalen~200K1.33×
02Hessen~50K1.19×
03Baden-Württemberg~90K1.11×
04Hamburg~10K1.11×
05Saarland~8K1.10×
06Bayern~100K1.07×
07Rheinland-Pfalz~30K1.04×
08Niedersachsen~60K1.02×
09Schleswig-Holstein~20K0.99×
10Mecklenburg-Vorpommern~10K0.95×
11Brandenburg~20K0.90×
12Berlin~20K0.89×
13Sachsen-Anhalt~10K0.86×
14Thüringen~10K0.84×
15Bremen~4K0.84×
16Sachsen~20K0.82×
Fig. 06

Affinity by region

Affinity by region — Nissan Juke, Germany
0.82×1.00×1.33×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Nissan Juke audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Nissan Juke audience
#·InterestCategoryAffinity×
01Peugeot 408Cars & Mobility84.10×
02Daihatsu TeriosCars & Mobility55.23×
03Chevrolet EquinoxCars & Mobility52.04×
04Chevrolet SuburbanCars & Mobility45.34×
05Honda HR-VCars & Mobility43.49×
06Honda CR-VCars & Mobility25.65×
07Lada NivaCars & Mobility25.62×
08Škoda YetiCars & Mobility25.45×
09Ford EcoSportCars & Mobility23.96×
10Suzuki JimnyCars & Mobility23.73×
11EssoCars & Mobility20.00×
12Peugeot 205Cars & Mobility20.00×
13Mitsubishi TritonCars & Mobility20.00×
14Vehicle inspectionCars & Mobility15.90×
15Opel MokkaCars & Mobility15.56×
16Toyota Land CruiserCars & Mobility14.63×
17Nissan QashqaiCars & Mobility9.02×
18Dacia DusterCars & Mobility7.73×
19AutoScout24Cars & Mobility2.67×
20TagesschauMovies & TV2.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Nissan Juke audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Nissan Juke audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.97×
Convenience OrientationPREMIUM1.30×
Family OrientationCONSERVATISM1.19×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Nissan Juke audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.52×
ExtroversionTHRILL0.58×
IndividualismJOY0.69×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Nissan Juke have in Germany?

Nissan Juke has an estimated audience of 583,913 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Nissan Juke fans?

33.1% of Nissan Juke fans are female, 66.9% are male, with an average age of 42.4 years.

03

Which brands do Nissan Juke fans like most?

Nissan Juke fans show strongest brand affinity for Peugeot 408 (84.1×), Esso (20×), and Honda HR-V (43.49×) over the country average.

04

Where do Nissan Juke fans live in Germany?

Nissan Juke fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~200K), Bayern (reach ~100K), and Baden-Württemberg (reach ~90K). These three regions account for the largest share of the active audience.

05

What other brands do Nissan Juke fans also like?

Beyond Nissan Juke itself, the audience over-indexes on Esso (20×), Honda HR-V (43.49×), Honda CR-V (25.65×), and Suzuki Jimny (23.73×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Nissan Juke. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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