Pasing Arcaden Audience in Germany

Pasing Arcaden has an estimated audience of 1,826,543 people in Germany. 62.1% are female, 37.9% are male, average age 39.8. Top regions: Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities: Gil Ofarim, Progressive rock, Stradivarius, Škoda Kodiaq, Home Delivery.
The average Pasing Arcaden fan in Germany is 39.8 years old, more female, and lives primarily in Bayern. The audience is concentrated in Bayern, Baden-Württemberg, Nordrhein-Westfalen. Top brand affinities include Gil Ofarim, Progressive rock, Stradivarius, with strongest over-indexing on Gil Ofarim (1.72× the country average). Demographically, the Pasing Arcaden audience skews more female with an average age of 39.8, and over-indexes on personality traits such as Design Affinity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Shopping · Type: POI · Subtype: Shopping mall
Demographics of Pasing Arcaden fans
| Metric | Value |
|---|---|
| Female | 62.1% |
| Male | 37.9% |
| Average age | 39.8 |
| Estimated audience size | 1,826,543 |
Audience persona
The typical Pasing Arcaden fan in Germany is more female, around 39.8 years old, with strong Design Affinity tendencies and a notable affinity for Gil Ofarim.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Bayern | 1,369,908 | 13.92× |
| Baden-Württemberg | 69,380 | 0.28× |
| Nordrhein-Westfalen | 56,448 | 0.14× |
| Hessen | 46,846 | 0.34× |
| Berlin | 17,570 | 0.22× |
| Niedersachsen | 17,436 | 0.1× |
| Sachsen | 11,721 | 0.13× |
| Rheinland-Pfalz | 10,834 | 0.12× |
| Hamburg | 8,755 | 0.21× |
| Schleswig-Holstein | 5,498 | 0.08× |
| Brandenburg | 4,331 | 0.08× |
| Thüringen | 4,195 | 0.09× |
| Sachsen-Anhalt | 3,295 | 0.07× |
| Mecklenburg-Vorpommern | 2,319 | 0.07× |
| Saarland | 1,886 | 0.08× |
| Bremen | 1,285 | 0.08× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Gil Ofarim | 1.72× | Music & Radio |
| Progressive rock | 1.57× | Music & Radio |
| Stradivarius | 1.6× | Shopping |
| Škoda Kodiaq | 1.96× | Cars & Mobility |
| Home Delivery | 1.79× | Food & Beverages |
| Bank account | 1.68× | Business & Career |
| Corfu (regional unit) | 1.78× | Travel & Leisure |
| Cachorro | 1.73× | Pets & Animals |
| The Hunt (2012 film) | 2.08× | Movies & TV |
| Jersey (fabric) | 2.34× | Fashion & Accessoires |
| Preacher (comics) | 2.84× | Literature |
| Volvo V60 | 1.97× | Cars & Mobility |
| Microsoft Exchange Server | 5.33× | Technology & Electronics |
| Esra Erol | 2.19× | Movies & TV |
| Coworking | 1.57× | Business & Career |
| Information sensitivity | 2.02× | Technology & Electronics |
| Theocracy | 3.9× | Music & Radio |
| Keeper (password manager) | 1.57× | Technology & Electronics |
| Gloria | 1.64× | Music & Radio |
| Gender-neutral language | 1.88× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 1.43 |
| Sustainability | BALANCE | 1.28 |
| DIY Mentality | THRILL | 1.23 |
| Luxury Orientation | PREMIUM | 1.23 |
| Creativity | OPEN | 1.22 |
| Sports Activity | POWER | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 98.1% |
| Austria | 0.3% |
| China | 0.2% |
See Pasing Arcaden audiences in other countries
More Shopping mall audiences in Germany
- Mall of Berlin (4,840,774)
- Outletcity Metzingen (2,919,203)
- Main-Taunus-Zentrum (2,632,549)
- Riem Arcaden (2,372,351)
- Weserpark (2,363,827)
Frequently asked questions
How many fans does Pasing Arcaden have in Germany?
Pasing Arcaden has an estimated audience of 1,826,543 people in Germany, concentrated in Bayern and Baden-Württemberg.
What is the gender split and age of Pasing Arcaden fans?
62.1% of Pasing Arcaden fans are female, 37.9% are male, with an average age of 39.8 years.
Which brands do Pasing Arcaden fans like most?
Pasing Arcaden fans show strongest brand affinity for Gil Ofarim (1.72×), Progressive rock (1.57×), and Stradivarius (1.6×) over the country average.
Where do Pasing Arcaden fans live in Germany?
Pasing Arcaden fans in Germany are most concentrated in Bayern (reach 1,369,908), Baden-Württemberg (reach 69,380), and Nordrhein-Westfalen (reach 56,448). These three regions account for the largest share of the active audience.
What other brands do Pasing Arcaden fans also like?
Beyond Pasing Arcaden itself, the audience over-indexes on Progressive rock (1.57×), Stradivarius (1.6×), Škoda Kodiaq (1.96×), and Home Delivery (1.79×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Pasing Arcaden. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.