Pinks Audience in Germany
A data profile of the people who buy, follow and care about Pinks in Germany — modelled from more than twelve digital signal sources. Pinks has an estimated audience of 1,688,909 people in Germany.
The average Pinks fan in Germany is 38.1 years old, more female, and lives primarily in Nordrhein-Westfalen.
The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.
Top brand affinities include Sandra Bullock, Solar energy, Cadillac, with strongest over-indexing on Sandra Bullock (15.79× the country average).
Demographically, the Pinks audience skews more female with an average age of 38.1, and over-indexes on personality traits such as Tradition, Patriotism.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
The typical Pinks fan in Germany is more female, around 38.1 years old, with strong Tradition tendencies and a notable affinity for Sandra Bullock.
At a glance
The key figures that characterise the Pinks profile in Germany.
Search interest · 12-month trend
Demographics of Pinks viewers
73.0% are female, 27.0% are male, average age 38.1.
Gender split
| Metric | Value |
|---|---|
| Female | 73.0% |
| Male | 27.0% |
| Average age | 38.1 |
| Estimated audience size | 1,688,909 |
Age distribution
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 22% | |
| 30-39 | 22% | |
| 40-49 | 21% | |
| 50+ | 16% |
Worldwide distribution
of the worldwide Pinks audience comes from Germany.
| Country | Share |
|---|---|
| United States | 34.4% |
| Serbia | 6.8% |
| Germany | 5.8% |
Geography
Where the Pinks audience in Germany is strongest.
Top regions by affinity
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Sachsen | ~100K | 1.18× | |
| 02 | Nordrhein-Westfalen | ~400K | 1.14× | |
| 03 | Baden-Württemberg | ~300K | 1.14× | |
| 04 | Hessen | ~100K | 1.14× | |
| 05 | Rheinland-Pfalz | ~90K | 1.02× | |
| 06 | Bayern | ~300K | 1.00× | |
| 07 | Niedersachsen | ~200K | 0.99× | |
| 08 | Thüringen | ~40K | 0.99× | |
| 09 | Bremen | ~10K | 0.98× | |
| 10 | Sachsen-Anhalt | ~40K | 0.97× | |
| 11 | Hamburg | ~40K | 0.96× | |
| 12 | Schleswig-Holstein | ~60K | 0.94× | |
| 13 | Saarland | ~20K | 0.94× | |
| 14 | Brandenburg | ~50K | 0.90× | |
| 15 | Berlin | ~70K | 0.89× | |
| 16 | Mecklenburg-Vorpommern | ~30K | 0.87× |
Affinity by region
Audience interests & affinities
The strongest cross-interests of the Pinks audience — brands, topics and people combined.
Top cross-interests, ranked by affinity
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Sandra Bullock | Movies & TV | 15.79× | ||
| 02 | Cadillac | Cars & Mobility | 7.52× | ||
| 03 | Dodge Ram | Cars & Mobility | 6.40× | ||
| 04 | Chopper (motorcycle) | Cars & Mobility | 5.06× | ||
| 05 | Keanu Reeves | Movies & TV | 4.23× | ||
| 06 | Ford Mustang | Cars & Mobility | 4.03× | ||
| 07 | Solar energy | Home & Garden | 3.72× | ||
| 08 | Air pollution | Health | 3.20× | ||
| 09 | Electric motorcycles and scooters | Cars & Mobility | 3.16× | ||
| 10 | Nena | Music & Radio | 3.08× | ||
| 11 | Automobile repair shop | Cars & Mobility | 2.57× | ||
| 12 | MotoGP | Sports | 2.55× | ||
| 13 | Harley-Davidson | Cars & Mobility | 2.45× | ||
| 14 | Public transport | Cars & Mobility | 2.43× | ||
| 15 | Electric vehicle | Cars & Mobility | 2.07× | ||
| 16 | Used car | Cars & Mobility | 1.88× | ||
| 17 | Energy | Home & Garden | 1.76× | ||
| 18 | Formula One | Sports | 1.76× | ||
| 19 | Online newspaper | News | 1.69× | ||
| 20 | AutoScout24 | Cars & Mobility | 1.60× |
Personality of the Pinks audience
Values above 1.00× are above the country average, values below 1.00× below it.
Deviation from the national baseline
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 1.53× | |
| Patriotism | CONSERVATISM | 1.49× | |
| Extroversion | THRILL | 1.32× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.57× | |
| Mindfulness | BALANCE | 0.63× | |
| Luxury Orientation | PREMIUM | 0.71× |
Frequently asked questions
How many fans does Pinks have in Germany?
Pinks has an estimated audience of 1,688,909 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Pinks viewers?
73.0% of Pinks fans are female, 27.0% are male, with an average age of 38.1 years.
Which brands do Pinks fans like most?
Pinks fans show strongest brand affinity for Sandra Bullock (15.79×), Solar energy (3.72×), and Cadillac (7.52×) over the country average.
Where do Pinks fans live in Germany?
Pinks fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~400K), Bayern (reach ~300K), and Baden-Württemberg (reach ~300K). These three regions account for the largest share of the active audience.
What other brands do Pinks fans also like?
Beyond Pinks itself, the audience over-indexes on Solar energy (3.72×), Cadillac (7.52×), Chopper (motorcycle) (5.06×), and Keanu Reeves (4.23×) compared to the Germany average.
Explore more audiences
Related profiles, rankings and the same audience in other markets.
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See Pinks audiences in other countries
How to read this data
Audience size is the estimated number of people in Germany who actively search for Pinks. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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