Promotion (marketing) Audience in Germany

Promotion (marketing) has an estimated audience of 1,526,725 people in Germany. 51.3% are female, 48.7% are male, average age 41.2. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Progressive rock, Preacher (comics), Commercial mortgage, Oliver Kahn, Home Delivery.
The average Promotion (marketing) fan in Germany is 41.2 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Progressive rock, Preacher (comics), Commercial mortgage, with strongest over-indexing on Progressive rock (2.11× the country average). Demographically, the Promotion (marketing) audience skews balanced with an average age of 41.2, and over-indexes on personality traits such as Patriotism, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Shopping · Type: Topic
Demographics of Promotion (marketing) fans
| Metric | Value |
|---|---|
| Female | 51.3% |
| Male | 48.7% |
| Average age | 41.2 |
| Estimated audience size | 1,526,725 |
Audience persona
The typical Promotion (marketing) fan in Germany is balanced, around 41.2 years old, with strong Patriotism tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 365,914 | 1.1× |
| Bayern | 264,869 | 1.08× |
| Baden-Württemberg | 210,609 | 1.01× |
| Niedersachsen | 154,699 | 1.04× |
| Hessen | 146,755 | 1.26× |
| Rheinland-Pfalz | 76,505 | 1× |
| Sachsen | 74,375 | 0.99× |
| Berlin | 71,161 | 1.04× |
| Schleswig-Holstein | 54,453 | 0.99× |
| Brandenburg | 39,614 | 0.84× |
| Hamburg | 38,954 | 1.13× |
| Thüringen | 36,058 | 0.93× |
| Sachsen-Anhalt | 32,078 | 0.81× |
| Mecklenburg-Vorpommern | 23,686 | 0.81× |
| Saarland | 18,483 | 0.99× |
| Bremen | 12,776 | 0.98× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 2.11× | Music & Radio |
| Preacher (comics) | 6.86× | Literature |
| Commercial mortgage | 1.93× | Business & Career |
| Oliver Kahn | 2.98× | Sports |
| Home Delivery | 2× | Food & Beverages |
| Este, Veneto | 1.78× | Travel & Leisure |
| Esra Erol | 3.88× | Movies & TV |
| Natural rubber | 1.57× | Cars & Mobility |
| Euphonium | 6.73× | Music & Radio |
| Molly Hatchet | 7.55× | Music & Radio |
| Medieval fantasy | 6.17× | Literature |
| Jesse Plemons | 1.78× | Movies & TV |
| Corfu (regional unit) | 1.67× | Travel & Leisure |
| Hauptschule | 3.9× | Kids & Family |
| Hà Tĩnh | 6.52× | Travel & Leisure |
| Golem | 1.55× | Technology & Electronics |
| Magazine (band) | 2.31× | Music & Radio |
| Volvo V60 | 2.17× | Cars & Mobility |
| Invictus (film) | 3.17× | Movies & TV |
| Glashütte | 1.91× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.3 |
| Sustainability | BALANCE | 1.28 |
| Sports Activity | POWER | 1.28 |
| Pet Ownership | JOY | 1.25 |
| Healthy Lifestyle | BALANCE | 1.24 |
| LGBTQ+ Identity | OPEN | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 20.8% |
| Brazil | 7.1% |
| Japan | 6.3% |
See Promotion (marketing) audiences in other countries
More Shopping audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Promotion (marketing) have in Germany?
Promotion (marketing) has an estimated audience of 1,526,725 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Promotion (marketing) fans?
51.3% of Promotion (marketing) fans are female, 48.7% are male, with an average age of 41.2 years.
Which brands do Promotion (marketing) fans like most?
Promotion (marketing) fans show strongest brand affinity for Progressive rock (2.11×), Preacher (comics) (6.86×), and Commercial mortgage (1.93×) over the country average.
Where do Promotion (marketing) fans live in Germany?
Promotion (marketing) fans in Germany are most concentrated in Nordrhein-Westfalen (reach 365,914), Bayern (reach 264,869), and Baden-Württemberg (reach 210,609). These three regions account for the largest share of the active audience.
What other brands do Promotion (marketing) fans also like?
Beyond Promotion (marketing) itself, the audience over-indexes on Preacher (comics) (6.86×), Commercial mortgage (1.93×), Oliver Kahn (2.98×), and Home Delivery (2×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Promotion (marketing). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.