Rascasse Audience Intelligence

Rasti-Land Audience in Germany

A data profile of the people who buy, follow and care about Rasti-Land in Germany — modelled from more than twelve digital signal sources. Rasti-Land has an estimated audience of 1,130,742 people in Germany.

#10among Theme park in Germany#435among POI in Germany#474in Travel & Leisure

The average Rasti-Land fan in Germany is 40.4 years old, balanced, and lives primarily in Niedersachsen.

The audience is concentrated in Niedersachsen, Nordrhein-Westfalen, Hessen.

Top brand affinities include Nature, Müller (company), Family, with strongest over-indexing on Nature (2.14× the country average).

Demographically, the Rasti-Land audience skews balanced with an average age of 40.4, and over-indexes on personality traits such as Quality Awareness, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Rasti-Land fan in Germany is balanced, around 40.4 years old, with strong Quality Awareness tendencies and a notable affinity for Nature.

Category: Travel & Leisure · Type: POI · Subtype: Theme park

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Rasti-Land profile in Germany.

Audience size
1.1M
in Germany
Gender
54.1%♀
45.9% male
Age
40.4
average years
Country rank
#5843
POI in Germany
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Rasti-Land fans

54.1% are female, 45.9% are male, average age 40.4.

Fig. 02

Gender split

54.1%
Female
45.9%
Male
Demographic split for Rasti-Land audience in Germany
MetricValue
Female54.1%
Male45.9%
Average age40.4
Estimated audience size1,130,742
Fig. 03

Age distribution

Ø 40.4
average years
Age distribution of the Rasti-Land audience in Germany
Age bracketShare%
16-1916%
20-2918%
30-3922%
40-4925%
50+20%
Fig. 04

Worldwide distribution

98.4%

of the worldwide Rasti-Land audience comes from Germany.

Worldwide audience distribution share by country for Rasti-Land
CountryShare
Germany98.4%
Netherlands0.2%
China0.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Rasti-Land audience in Germany is strongest.

Fig. 05

Top regions by affinity

Rasti-Land fans by region: top regions in Germany
#RegionReachAffinity×
01Niedersachsen~900K9.23×
02Sachsen-Anhalt~40K1.25×
03Hamburg~30K1.07×
04Bremen~8K0.79×
05Thüringen~20K0.73×
06Nordrhein-Westfalen~200K0.70×
07Saarland~9K0.58×
08Hessen~50K0.50×
09Schleswig-Holstein~20K0.49×
10Mecklenburg-Vorpommern~10K0.45×
11Brandenburg~10K0.40×
12Rheinland-Pfalz~20K0.31×
13Sachsen~20K0.30×
14Berlin~10K0.28×
15Baden-Württemberg~30K0.19×
16Bayern~30K0.18×
Fig. 06

Affinity by region

Affinity by region — Rasti-Land, Germany
0.18×1.00×9.23×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Rasti-Land audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Rasti-Land audience
#·InterestCategoryAffinity×
01ZooKids & Family2.69×
02TargobankBusiness & Career2.26×
03Garden furnitureHome & Garden2.26×
04Garden centreHome & Garden2.24×
05Müller (company)Food & Beverages2.23×
06NatureHome & Garden2.14×
07SunExpressTravel & Leisure2.14×
08BiologyHealth2.10×
09TransfermarktSports2.09×
10RB LeipzigSports2.08×
11LodgingTravel & Leisure2.02×
12VacationsTravel & Leisure2.01×
13Borussia MönchengladbachSports1.96×
14Aral AGCars & Mobility1.91×
15Wetter.comHome & Garden1.77×
16FamilyKids & Family1.75×
17Solar energyHome & Garden1.66×
18VfB StuttgartSports1.63×
19EmailTechnology & Electronics1.63×
202. BundesligaSports1.60×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Rasti-Land audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Rasti-Land audience · What stands out
TraitClusterDeviationScore
Quality AwarenessPREMIUM1.46×
Community OrientationOPEN1.37×
Pet OwnershipJOY1.37×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Rasti-Land audience · Rather not
TraitClusterDeviationScore
Price SensitivityPREMIUM0.73×
SustainabilityBALANCE0.79×
Sports ActivityPOWER0.80×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Rasti-Land have in Germany?

Rasti-Land has an estimated audience of 1,130,742 people in Germany, concentrated in Niedersachsen and Nordrhein-Westfalen.

02

What is the gender split and age of Rasti-Land fans?

54.1% of Rasti-Land fans are female, 45.9% are male, with an average age of 40.4 years.

03

Which brands do Rasti-Land fans like most?

Rasti-Land fans show strongest brand affinity for Nature (2.14×), Müller (company) (2.23×), and Family (1.75×) over the country average.

04

Where do Rasti-Land fans live in Germany?

Rasti-Land fans in Germany are most concentrated in Niedersachsen (reach ~900K), Nordrhein-Westfalen (reach ~200K), and Hessen (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Rasti-Land fans also like?

Beyond Rasti-Land itself, the audience over-indexes on Müller (company) (2.23×), Family (1.75×), Transfermarkt (2.09×), and Vacations (2.01×) compared to the Germany average.

Appendix

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How to read this data

Audience size is the estimated number of people in Germany who actively search for Rasti-Land. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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