Revolution Race Audience in Germany

Revolution Race has an estimated audience of 3,343,153 people in Germany. 49.5% are female, 50.5% are male, average age 39.5. Top regions: Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities: Progressive rock, Gil Ofarim, Natural rubber, Building insulation, Icon (magazine).
The average Revolution Race fan in Germany is 39.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Niedersachsen. Top brand affinities include Progressive rock, Gil Ofarim, Natural rubber, with strongest over-indexing on Progressive rock (2.52× the country average). Demographically, the Revolution Race audience skews balanced with an average age of 39.5, and over-indexes on personality traits such as Sports Activity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Brand · Subtype: Outdoor
Demographics of Revolution Race fans
| Metric | Value |
|---|---|
| Female | 49.5% |
| Male | 50.5% |
| Average age | 39.5 |
| Estimated audience size | 3,343,153 |
Audience persona
The typical Revolution Race fan in Germany is balanced, around 39.5 years old, with strong Sports Activity tendencies and a notable affinity for Progressive rock.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 612,893 | 0.84× |
| Bayern | 452,471 | 0.84× |
| Niedersachsen | 337,493 | 1.04× |
| Baden-Württemberg | 324,570 | 0.71× |
| Sachsen | 297,090 | 1.81× |
| Hessen | 223,773 | 0.88× |
| Thüringen | 192,121 | 2.26× |
| Rheinland-Pfalz | 185,636 | 1.11× |
| Sachsen-Anhalt | 111,704 | 1.29× |
| Schleswig-Holstein | 103,598 | 0.86× |
| Brandenburg | 97,704 | 0.94× |
| Mecklenburg-Vorpommern | 72,191 | 1.13× |
| Berlin | 66,875 | 0.45× |
| Saarland | 40,874 | 1× |
| Hamburg | 38,860 | 0.51× |
| Bremen | 9,499 | 0.33× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Progressive rock | 2.52× | Music & Radio |
| Gil Ofarim | 1.91× | Music & Radio |
| Natural rubber | 1.96× | Cars & Mobility |
| Building insulation | 3.29× | Home & Garden |
| Icon (magazine) | 1.74× | Arts & Culture |
| Nurse education | 1.57× | Kids & Family |
| Buddy – The Buddy Holly Story | 2.99× | Music & Radio |
| Figure painting (hobby) | 2.41× | Arts & Culture |
| Alaska | 2.05× | Travel & Leisure |
| Caprivi Strip | 5.1× | |
| Hypertext | 1.51× | Technology & Electronics |
| Staycation | 1.85× | Home & Garden |
| Wolverine (comics) | 2.68× | Literature |
| Graham Greene (actor) | 1.82× | |
| Headhunters (film) | 2.11× | Movies & TV |
| Tuscany | 2.01× | Travel & Leisure |
| Gumbal | 2.43× | Cars & Mobility |
| Carrie (novel) | 2.35× | Literature |
| Scratching post | 2.36× | Pets & Animals |
| San Gil | 1.7× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sports Activity | POWER | 1.64 |
| Sustainability | BALANCE | 1.6 |
| Travelling | THRILL | 1.43 |
| DIY Mentality | THRILL | 1.35 |
| Luxury Orientation | PREMIUM | 1.32 |
| Indulgence | JOY | 1.24 |
Worldwide distribution
| Country | Share |
|---|---|
| Germany | 50.1% |
| Sweden | 12.9% |
| Finland | 6.7% |
See Revolution Race audiences in other countries
More Outdoor audiences in Germany
- The North Face (3,007,873)
- Jack Wolfskin (1,944,192)
- The Timberland Company (1,455,625)
- Arc'teryx (1,324,605)
- Vaude (1,015,794)
Frequently asked questions
How many fans does Revolution Race have in Germany?
Revolution Race has an estimated audience of 3,343,153 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Revolution Race fans?
49.5% of Revolution Race fans are female, 50.5% are male, with an average age of 39.5 years.
Which brands do Revolution Race fans like most?
Revolution Race fans show strongest brand affinity for Progressive rock (2.52×), Gil Ofarim (1.91×), and Natural rubber (1.96×) over the country average.
Where do Revolution Race fans live in Germany?
Revolution Race fans in Germany are most concentrated in Nordrhein-Westfalen (reach 612,893), Bayern (reach 452,471), and Niedersachsen (reach 337,493). These three regions account for the largest share of the active audience.
What other brands do Revolution Race fans also like?
Beyond Revolution Race itself, the audience over-indexes on Gil Ofarim (1.91×), Natural rubber (1.96×), Building insulation (3.29×), and Icon (magazine) (1.74×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Revolution Race. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.