Rascasse Audience Intelligence

Ski boot Audience in Germany

A data profile of the people who buy, follow and care about Ski boot in Germany — modelled from more than twelve digital signal sources. Ski boot has an estimated audience of 503,201 people in Germany.

#4664among Topic in Germany#911in Sports

The average Ski boot fan in Germany is 44.5 years old, more male, and lives primarily in Bayern.

The audience is concentrated in Bayern, Nordrhein-Westfalen, Baden-Württemberg.

Top brand affinities include Fischer (company), Atomic Skis, Ski touring, with strongest over-indexing on Fischer (company) (86.05× the country average).

Demographically, the Ski boot audience skews more male with an average age of 44.5, and over-indexes on personality traits such as Risk Appetite, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Ski boot fan in Germany is more male, around 44.5 years old, with strong Risk Appetite tendencies and a notable affinity for Fischer (company).

Category: Sports · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Ski boot profile in Germany.

Audience size
503K
in Germany
Gender
41.8%♀
58.2% male
Age
44.5
average years
Country rank
#11681
Topic in Germany
Fig. 01

Search interest · 12-month trend

+15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Ski boot fans

41.8% are female, 58.2% are male, average age 44.5.

Fig. 02

Gender split

41.8%
Female
58.2%
Male
Demographic split for Ski boot audience in Germany
MetricValue
Female41.8%
Male58.2%
Average age44.5
Estimated audience size503,201
Fig. 03

Age distribution

Ø 44.5
average years
Age distribution of the Ski boot audience in Germany
Age bracketShare%
16-198%
20-2913%
30-3923%
40-4930%
50+26%
Fig. 04

Worldwide distribution

9.4%

of the worldwide Ski boot audience comes from Germany.

Worldwide audience distribution share by country for Ski boot
CountryShare
United States20.6%
France16.8%
Canada10.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Ski boot audience in Germany is strongest.

Fig. 05

Top regions by affinity

Ski boot fans by region: top regions in Germany
#RegionReachAffinity×
01Bayern~100K1.73×
02Baden-Württemberg~80K1.18×
03Hessen~40K1.16×
04Bremen~5K1.13×
05Berlin~20K1.07×
06Saarland~7K1.07×
07Thüringen~10K0.98×
08Rheinland-Pfalz~20K0.97×
09Nordrhein-Westfalen~100K0.95×
10Brandenburg~10K0.94×
11Sachsen-Anhalt~10K0.94×
12Mecklenburg-Vorpommern~9K0.93×
13Sachsen~20K0.91×
14Hamburg~10K0.88×
15Schleswig-Holstein~10K0.81×
16Niedersachsen~40K0.80×
Fig. 06

Affinity by region

Affinity by region — Ski boot, Germany
0.80×1.00×1.73×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Ski boot audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Ski boot audience
#·InterestCategoryAffinity×
01Fischer (company)Sports86.05×
02Atomic SkisSports67.00×
03Infinity edge poolTravel & Leisure38.44×
04Skis RossignolSports30.49×
05Red Bull RecordsMusic & Radio20.00×
06Zach GalifianakisMovies & TV20.00×
07Cross-country skiingSports13.65×
08Ski touringSports13.63×
09Felix NeureutherSports10.22×
10RaftingSports8.31×
11Adventure parkKids & Family8.06×
12Xabi AlonsoSports7.52×
13Extreme sportSports5.04×
14Ski resortTravel & Leisure4.97×
15TransfermarktSports3.39×
16Alpine skiingSports3.23×
17FamilyKids & Family2.76×
18NatureHome & Garden2.66×
19TagesschauMovies & TV2.14×
20GermanyTravel & Leisure1.76×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Ski boot audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Ski boot audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL2.55×
Quality AwarenessPREMIUM1.56×
TraditionCONSERVATISM1.43×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Ski boot audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.63×
Social Media UsageJOY0.79×
MindfulnessBALANCE0.83×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Ski boot have in Germany?

Ski boot has an estimated audience of 503,201 people in Germany, concentrated in Bayern and Nordrhein-Westfalen.

02

What is the gender split and age of Ski boot fans?

41.8% of Ski boot fans are female, 58.2% are male, with an average age of 44.5 years.

03

Which brands do Ski boot fans like most?

Ski boot fans show strongest brand affinity for Fischer (company) (86.05×), Atomic Skis (67×), and Ski touring (13.63×) over the country average.

04

Where do Ski boot fans live in Germany?

Ski boot fans in Germany are most concentrated in Bayern (reach ~100K), Nordrhein-Westfalen (reach ~100K), and Baden-Württemberg (reach ~80K). These three regions account for the largest share of the active audience.

05

What other brands do Ski boot fans also like?

Beyond Ski boot itself, the audience over-indexes on Atomic Skis (67×), Ski touring (13.63×), Red Bull Records (20×), and Cross-country skiing (13.65×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Sports audiences in Germany

See Ski boot audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Ski boot. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →