Tablet computers Audience in Germany
Tablet computers has an estimated audience of 6,995,556 people in Germany. 46.2% are female, 53.8% are male, average age 42.3. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Tagesschau, FRITZ!Box, Chat GPT, Wetter.de, Google Drive.
The average Tablet computers fan in Germany is 42.3 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Tagesschau, FRITZ!Box, Chat GPT, with strongest over-indexing on Tagesschau (1.71× the country average). Demographically, the Tablet computers audience skews balanced with an average age of 42.3, and over-indexes on personality traits such as Indulgence, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of Tablet computers fans
| Metric | Value |
|---|---|
| Female | 46.2% |
| Male | 53.8% |
| Average age | 42.3 |
| Estimated audience size | 6,995,556 |
Audience persona
The typical Tablet computers fan in Germany is balanced, around 42.3 years old, with strong Indulgence tendencies and a notable affinity for Tagesschau.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 1,604,447 | 1.05× |
| Bayern | 962,396 | 0.86× |
| Baden-Württemberg | 874,162 | 0.92× |
| Niedersachsen | 731,564 | 1.08× |
| Hessen | 461,146 | 0.87× |
| Rheinland-Pfalz | 371,867 | 1.06× |
| Berlin | 364,571 | 1.17× |
| Sachsen | 324,450 | 0.95× |
| Schleswig-Holstein | 285,395 | 1.14× |
| Brandenburg | 247,949 | 1.14× |
| Sachsen-Anhalt | 205,098 | 1.13× |
| Thüringen | 191,737 | 1.08× |
| Hamburg | 134,063 | 0.85× |
| Mecklenburg-Vorpommern | 132,867 | 0.99× |
| Saarland | 91,724 | 1.07× |
| Bremen | 40,056 | 0.67× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Tagesschau | 1.71× | Movies & TV |
| FRITZ!Box | 1.57× | Technology & Electronics |
| Chat GPT | 1.54× | Technology & Electronics |
| Wetter.de | 1.52× | Home & Garden |
| Google Drive | 1.82× | Technology & Electronics |
| Gemini | 1.55× | Technology & Electronics |
| OneDrive | 2.23× | Technology & Electronics |
| Laptop | 1.55× | Technology & Electronics |
| Electronic (band) | 2.22× | Music & Radio |
| Solar panel | 1.58× | Home & Garden |
| Computer processors | 1.53× | Technology & Electronics |
| Desktop computers | 1.68× | Technology & Electronics |
| Office 365 | 1.6× | Technology & Electronics |
| Google Docs | 1.57× | Internet & Social Media |
| Perplexity | 1.59× | Technology & Electronics |
| Smart TV | 1.6× | Technology & Electronics |
| Solar cell | 1.61× | Home & Garden |
| Google Photos | 2.75× | Technology & Electronics |
| Hovercraft | 2.2× | Cars & Mobility |
| Prime (film) | 1.89× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Indulgence | JOY | 1.15 |
| Luxury Orientation | PREMIUM | 1.09 |
| Sports Activity | POWER | 1.08 |
| Early Adopter Mentality | POWER | 1.08 |
| Patriotism | CONSERVATISM | 1.04 |
| Family Orientation | CONSERVATISM | 1.04 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 17.0% |
| India | 4.8% |
| Italy | 4.8% |
See Tablet computers audiences in other countries
More Technology & Electronics audiences in Germany
- Food and drink (39,623,635)
- Entertainment (39,502,829)
- Business and industry (39,157,865)
- Shopping and fashion (38,134,645)
- Arts and music (37,163,288)
Frequently asked questions
How many fans does Tablet computers have in Germany?
Tablet computers has an estimated audience of 6,995,556 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Tablet computers fans?
46.2% of Tablet computers fans are female, 53.8% are male, with an average age of 42.3 years.
Which brands do Tablet computers fans like most?
Tablet computers fans show strongest brand affinity for Tagesschau (1.71×), FRITZ!Box (1.57×), and Chat GPT (1.54×) over the country average.
Where do Tablet computers fans live in Germany?
Tablet computers fans in Germany are most concentrated in Nordrhein-Westfalen (reach 1,604,447), Bayern (reach 962,396), and Baden-Württemberg (reach 874,162). These three regions account for the largest share of the active audience.
What other brands do Tablet computers fans also like?
Beyond Tablet computers itself, the audience over-indexes on FRITZ!Box (1.57×), Chat GPT (1.54×), Wetter.de (1.52×), and Google Drive (1.82×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Tablet computers. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.