Rascasse Audience Intelligence

Toronto Raptors Audience in Germany

A data profile of the people who buy, follow and care about Toronto Raptors in Germany — modelled from more than twelve digital signal sources. Toronto Raptors has an estimated audience of 380,033 people in Germany.

#50among Basketball in Germany#226among Team in Germany#1155in Sports

The average Toronto Raptors fan in Germany is 26.1 years old, more male, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Utah Jazz, New York Knicks, Portland Trail Blazers, with strongest over-indexing on Utah Jazz (49.09× the country average).

Demographically, the Toronto Raptors audience skews more male with an average age of 26.1, and over-indexes on personality traits such as Risk Appetite, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Toronto Raptors fan in Germany is more male, around 26.1 years old, with strong Risk Appetite tendencies and a notable affinity for Utah Jazz.

Category: Sports · Type: Team · Subtype: Basketball

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Toronto Raptors profile in Germany.

Audience size
380K
in Germany
Gender
35.3%♀
64.7% male
Age
26.1
average years
Country rank
#14599
Team in Germany
Fig. 01

Search interest · 12-month trend

+204%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Toronto Raptors fans

35.3% are female, 64.7% are male, average age 26.1.

Fig. 02

Gender split

35.3%
Female
64.7%
Male
Demographic split for Toronto Raptors audience in Germany
MetricValue
Female35.3%
Male64.7%
Average age26.1
Estimated audience size380,033
Fig. 03

Age distribution

Ø 26.1
average years
Age distribution of the Toronto Raptors audience in Germany
Age bracketShare%
16-1962%
20-2918%
30-3910%
40-497%
50+3%
Fig. 04

Worldwide distribution

2.4%

of the worldwide Toronto Raptors audience comes from Germany.

Worldwide audience distribution share by country for Toronto Raptors
CountryShare
United States46.2%
Canada17.1%
Brazil7.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Toronto Raptors audience in Germany is strongest.

Fig. 05

Top regions by affinity

Toronto Raptors fans by region: top regions in Germany
#RegionReachAffinity×
01Berlin~30K1.62×
02Hamburg~10K1.27×
03Nordrhein-Westfalen~100K1.22×
04Hessen~30K1.19×
05Bayern~60K1.05×
06Baden-Württemberg~50K1.05×
07Rheinland-Pfalz~20K1.04×
08Niedersachsen~40K0.99×
09Bremen~3K0.99×
10Schleswig-Holstein~10K0.92×
11Saarland~4K0.89×
12Sachsen~20K0.87×
13Brandenburg~10K0.87×
14Sachsen-Anhalt~8K0.84×
15Thüringen~8K0.84×
16Mecklenburg-Vorpommern~6K0.84×
Fig. 06

Affinity by region

Affinity by region — Toronto Raptors, Germany
0.84×1.00×1.62×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Toronto Raptors audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Toronto Raptors audience
#·InterestCategoryAffinity×
01Indiana PacersSports52.77×
02Utah JazzSports49.09×
03Memphis GrizzliesSports44.39×
04Portland Trail BlazersSports43.65×
05New Orleans PelicansSports41.74×
06Philadelphia 76ersSports40.84×
07San Antonio SpursSports40.54×
08Atlanta HawksSports40.38×
09New York KnicksSports39.69×
10Washington WizardsSports38.10×
11Charlotte HornetsSports35.20×
12Phoenix SunsSports34.77×
13Detroit PistonsSports33.64×
14Los Angeles ClippersSports32.14×
15Victor WembanyamaSports30.80×
16Cleveland CavaliersSports28.64×
17Miami HeatSports24.02×
18Houston RocketsSports21.26×
19NBA playoffsSports12.84×
20NBA FinalsSports11.67×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Toronto Raptors audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Toronto Raptors audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.73×
Early Adopter MentalityPOWER1.66×
MindfulnessBALANCE1.58×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Toronto Raptors audience · Rather not
TraitClusterDeviationScore
IndividualismJOY0.82×
Family OrientationCONSERVATISM0.93×
ExtroversionTHRILL0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Toronto Raptors have in Germany?

Toronto Raptors has an estimated audience of 380,033 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Toronto Raptors fans?

35.3% of Toronto Raptors fans are female, 64.7% are male, with an average age of 26.1 years.

03

Which brands do Toronto Raptors fans like most?

Toronto Raptors fans show strongest brand affinity for Utah Jazz (49.09×), New York Knicks (39.69×), and Portland Trail Blazers (43.65×) over the country average.

04

Where do Toronto Raptors fans live in Germany?

Toronto Raptors fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~100K), Bayern (reach ~60K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Toronto Raptors fans also like?

Beyond Toronto Raptors itself, the audience over-indexes on New York Knicks (39.69×), Portland Trail Blazers (43.65×), San Antonio Spurs (40.54×), and Philadelphia 76ers (40.84×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Basketball audiences in Germany

See Toronto Raptors audiences in other countries

How to read this data

Audience size is the estimated number of people in Germany who actively search for Toronto Raptors. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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