Underwater Audience in Germany
Underwater has an estimated audience of 329,693 people in Germany. 48.6% are female, 51.4% are male, average age 34.5. Top regions: Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities: Diving, Snorkeling, Livemusic, Ryanair, Alpine skiing.
The average Underwater fan in Germany is 34.5 years old, balanced, and lives primarily in Nordrhein-Westfalen. The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg. Top brand affinities include Diving, Snorkeling, Livemusic, with strongest over-indexing on Diving (18.27× the country average). Demographically, the Underwater audience skews balanced with an average age of 34.5, and over-indexes on personality traits such as Sustainability, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.
Category: Travel & Leisure · Type: Topic · Subtype: Video game
Demographics of Underwater fans
| Metric | Value |
|---|---|
| Female | 48.6% |
| Male | 51.4% |
| Average age | 34.5 |
| Estimated audience size | 329,693 |
Audience persona
The typical Underwater fan in Germany is balanced, around 34.5 years old, with strong Sustainability tendencies and a notable affinity for Diving.
Top regions in Germany
| Region | Reach | Affinity |
|---|---|---|
| Nordrhein-Westfalen | 75,004 | 1.04× |
| Bayern | 51,678 | 0.98× |
| Baden-Württemberg | 40,820 | 0.91× |
| Niedersachsen | 34,922 | 1.09× |
| Hessen | 24,394 | 0.97× |
| Rheinland-Pfalz | 16,453 | 1× |
| Sachsen | 15,745 | 0.97× |
| Berlin | 15,291 | 1.04× |
| Schleswig-Holstein | 11,853 | 1× |
| Brandenburg | 10,836 | 1.06× |
| Sachsen-Anhalt | 9,573 | 1.12× |
| Thüringen | 9,028 | 1.07× |
| Mecklenburg-Vorpommern | 6,277 | 1× |
| Hamburg | 5,790 | 0.78× |
| Saarland | 4,018 | 0.99× |
| Bremen | 2,780 | 0.99× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Diving | 18.27× | Sports |
| Snorkeling | 14.06× | Sports |
| Livemusic | 4.28× | Music & Radio |
| Ryanair | 3.18× | Travel & Leisure |
| Alpine skiing | 3.47× | Sports |
| Scuba diving | 6.5× | Travel & Leisure |
| Real property | 4.64× | Home & Garden |
| Do it yourself (DIY) | 2.22× | Home & Garden |
| Tagesschau | 1.92× | Movies & TV |
| Art exhibition | 3.9× | Arts & Culture |
| FIS Alpine Ski World Cup | 7.09× | Sports |
| Natural foods | 4.24× | Food & Beverages |
| Ski resort | 3.78× | Travel & Leisure |
| Pets | 1.74× | Pets & Animals |
| Garmin | 5.7× | Technology & Electronics |
| Fressnapf | 3.32× | Shopping |
| Italo disco | 7.74× | Music & Radio |
| Harry Potter | 1.56× | Movies & TV |
| Property finder | 3.39× | Home & Garden |
| Tour de France | 4.88× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 2.22 |
| Travelling | THRILL | 2.13 |
| Sports Activity | POWER | 2.05 |
| Pet Ownership | JOY | 1.72 |
| Design Affinity | PREMIUM | 1.65 |
| Mindfulness | BALANCE | 1.57 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 30.4% |
| China | 9.4% |
| Japan | 6.4% |
See Underwater audiences in other countries
More Video game audiences in Germany
- Breaking news (10,473,628)
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- Beetlejuice (3,967,022)
Frequently asked questions
How many fans does Underwater have in Germany?
Underwater has an estimated audience of 329,693 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.
What is the gender split and age of Underwater fans?
48.6% of Underwater fans are female, 51.4% are male, with an average age of 34.5 years.
Which brands do Underwater fans like most?
Underwater fans show strongest brand affinity for Diving (18.27×), Snorkeling (14.06×), and Livemusic (4.28×) over the country average.
Where do Underwater fans live in Germany?
Underwater fans in Germany are most concentrated in Nordrhein-Westfalen (reach 75,004), Bayern (reach 51,678), and Baden-Württemberg (reach 40,820). These three regions account for the largest share of the active audience.
What other brands do Underwater fans also like?
Beyond Underwater itself, the audience over-indexes on Snorkeling (14.06×), Livemusic (4.28×), Ryanair (3.18×), and Alpine skiing (3.47×) compared to the Germany average.
How to read this data
Audience size is the estimated number of people in Germany who actively search for Underwater. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.