Rascasse Audience Intelligence

Underwater Audience in Germany

A data profile of the people who buy, follow and care about Underwater in Germany — modelled from more than twelve digital signal sources. Underwater has an estimated audience of 329,693 people in Germany.

The average Underwater fan in Germany is 34.5 years old, balanced, and lives primarily in Nordrhein-Westfalen.

The audience is concentrated in Nordrhein-Westfalen, Bayern, Baden-Württemberg.

Top brand affinities include Diving, Snorkeling, Tagesschau, with strongest over-indexing on Diving (20.21× the country average).

Demographically, the Underwater audience skews balanced with an average age of 34.5, and over-indexes on personality traits such as Travelling, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 16 regions tracked by Rascasse.

The typical Underwater fan in Germany is balanced, around 34.5 years old, with strong Travelling tendencies and a notable affinity for Diving.

Category: Travel & Leisure · Type: Topic · Subtype: Video game

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Underwater profile in Germany.

Audience size
330K
in Germany
Gender
48.6%
51.4% male
Age
34.5
average years
Country rank
#16206
Topic in Germany
Fig. 01

Search interest · 12-month trend

-14%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Underwater fans

48.6% are female, 51.4% are male, average age 34.5.

Fig. 02

Gender split

48.6%
Female
51.4%
Male
Demographic split for Underwater audience in Germany
MetricValue
Female48.6%
Male51.4%
Average age34.5
Estimated audience size329,693
Fig. 03

Age distribution

Ø 34.5
average years
Age distribution of the Underwater audience in Germany
Age bracketShare%
16-1930%
20-2923%
30-3919%
40-4919%
50+9%
Fig. 04

Worldwide distribution

3.7%

of the worldwide Underwater audience comes from Germany.

Worldwide audience distribution share by country for Underwater
CountryShare
United States30.3%
China9.4%
Japan6.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Germany average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Underwater audience in Germany is strongest.

Fig. 05

Top regions by affinity

Underwater fans by region: top regions in Germany
#RegionReachAffinity×
01Sachsen-Anhalt~10K1.24×
02Baden-Württemberg~50K1.07×
03Thüringen~9K1.05×
04Niedersachsen~30K1.04×
05Brandenburg~10K1.03×
06Saarland~4K1.02×
07Nordrhein-Westfalen~70K1.01×
08Mecklenburg-Vorpommern~6K1.01×
09Rheinland-Pfalz~20K1.00×
10Bayern~50K0.99×
11Sachsen~20K0.99×
12Schleswig-Holstein~10K0.99×
13Bremen~3K0.99×
14Berlin~10K0.96×
15Hessen~20K0.92×
16Hamburg~6K0.81×
Fig. 06

Affinity by region

Affinity by region — Underwater, Germany
0.81×1.00×1.24×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Underwater audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Underwater audience
#·InterestCategoryAffinity×
01DivingSports20.21×
02SnorkelingSports13.78×
03TravelzooTravel & Leisure10.30×
04Sunday BrunchKids & Family7.62×
05KitesurfingSports7.32×
06Travel agencyTravel & Leisure6.85×
07Video editingTechnology & Electronics6.44×
08Scuba divingTravel & Leisure6.05×
09Cultural heritagePolitics & Society5.26×
10Wizz AirTravel & Leisure5.11×
11GarminTechnology & Electronics4.72×
12Crime fictionLiterature4.36×
13SkyscannerTravel & Leisure4.33×
14Non-fiction booksLiterature3.72×
15Tour de FranceSports3.03×
16RyanairTravel & Leisure2.84×
17TransfermarktSports2.84×
18TagesschauMovies & TV2.59×
19LivemusicMusic & Radio2.42×
20Do it yourself (DIY)Home & Garden1.66×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Underwater audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Underwater audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL2.44×
Quality AwarenessPREMIUM2.14×
Risk AppetiteTHRILL2.13×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Underwater audience · Rather not
TraitClusterDeviationScore
Family OrientationCONSERVATISM0.79×
Price SensitivityPREMIUM0.81×
Convenience OrientationPREMIUM0.85×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Underwater have in Germany?

Underwater has an estimated audience of 329,693 people in Germany, concentrated in Nordrhein-Westfalen and Bayern.

02

What is the gender split and age of Underwater fans?

48.6% of Underwater fans are female, 51.4% are male, with an average age of 34.5 years.

03

Which brands do Underwater fans like most?

Underwater fans show strongest brand affinity for Diving (20.21×), Snorkeling (13.78×), and Tagesschau (2.59×) over the country average.

04

Where do Underwater fans live in Germany?

Underwater fans in Germany are most concentrated in Nordrhein-Westfalen (reach ~70K), Bayern (reach ~50K), and Baden-Württemberg (reach ~50K). These three regions account for the largest share of the active audience.

05

What other brands do Underwater fans also like?

Beyond Underwater itself, the audience over-indexes on Snorkeling (13.78×), Tagesschau (2.59×), Sunday Brunch (7.62×), and Ryanair (2.84×) compared to the Germany average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Germany who actively search for Underwater. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Germany. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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