A data profile of the people who buy, follow and care about Monaco in France — modelled from more than twelve digital signal sources. Monaco has an estimated audience of 3,967,930 people in France.
The average Monaco fan in France is 43.0 years old, more male, and lives primarily in Provence-Alpes-Côte d'Azur.
The audience is concentrated in Provence-Alpes-Côte d'Azur, Île-de-France, Auvergne-Rhône-Alpes.
Top brand affinities include Foot Mercato, Paris Saint-Germain, RMC Sport, with strongest over-indexing on Foot Mercato (3.94× the country average).
Demographically, the Monaco audience skews more male with an average age of 43.0, and over-indexes on personality traits such as Quality Awareness, Social Media Usage.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 13 regions tracked by Rascasse.
The typical Monaco fan in France is more male, around 43.0 years old, with strong Quality Awareness tendencies and a notable affinity for Foot Mercato.
The key figures that characterise the Monaco profile in France.
39.6% are female, 60.4% are male, average age 43.0.
| Metric | Value |
|---|---|
| Female | 39.6% |
| Male | 60.4% |
| Average age | 43.0 |
| Estimated audience size | 3,967,930 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 19% | |
| 30-39 | 19% | |
| 40-49 | 21% | |
| 50+ | 30% |
of the worldwide Monaco audience comes from France.
| Country | Share |
|---|---|
| France | 19.5% |
| Italy | 10.3% |
| United States | 7.3% |
Where the Monaco audience in France is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Provence-Alpes-Côte d'Azur | ~1M | 3.49× | |
| 02 | Île-de-France | ~700K | 1.05× | |
| 03 | Auvergne-Rhône-Alpes | ~500K | 0.98× | |
| 04 | Occitanie | ~300K | 0.88× | |
| 05 | Grand Est | ~300K | 0.82× | |
| 06 | Hauts-de-France | ~300K | 0.79× | |
| 07 | Bourgogne-Franche-Comté | ~100K | 0.77× | |
| 08 | Nouvelle-Aquitaine | ~300K | 0.75× | |
| 09 | Pays de la Loire | ~200K | 0.74× | |
| 10 | Normandy | ~100K | 0.72× | |
| 11 | Brittany | ~100K | 0.70× | |
| 12 | Centre-Val de Loire | ~100K | 0.70× | |
| 13 | Corsica | ~10K | 0.66× |
The strongest cross-interests of the Monaco audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | RMC Sport | Sports | 4.53× | ||
| 02 | Foot Mercato | Sports | 3.94× | ||
| 03 | France Football | Sports | 3.55× | ||
| 04 | RMC (France) | Music & Radio | 3.54× | ||
| 05 | Ligue 1 | Sports | 2.45× | ||
| 06 | L'Équipe | Sports | 2.42× | ||
| 07 | Eurosport | Sports | 2.33× | ||
| 08 | Premier League | Sports | 2.26× | ||
| 09 | UEFA Champions League | Sports | 2.21× | ||
| 10 | Olympique Lyonnais (Ladies) | Sports | 2.16× | ||
| 11 | Paris Saint-Germain | Sports | 2.06× | ||
| 12 | Mappy | Internet & Social Media | 2.00× | ||
| 13 | RC Lens | Sports | 1.98× | ||
| 14 | Rugby union | Sports | 1.97× | ||
| 15 | Tour de France | Sports | 1.76× | ||
| 16 | MSN | News | 1.70× | ||
| 17 | Real Madrid C.F. | Sports | 1.69× | ||
| 18 | Soccer | Sports | 1.63× | ||
| 19 | FIFA World Cup | Sports | 1.55× | ||
| 20 | Ouest-France | News | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 1.27× | |
| Social Media Usage | JOY | 1.09× | |
| DIY Mentality | THRILL | 1.08× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 0.54× | |
| Mindfulness | BALANCE | 0.57× | |
| Community Orientation | OPEN | 0.59× |
Monaco has an estimated audience of 3,967,930 people in France, concentrated in Provence-Alpes-Côte d'Azur and Île-de-France.
39.6% of Monaco fans are female, 60.4% are male, with an average age of 43.0 years.
Monaco fans show strongest brand affinity for Foot Mercato (3.94×), Paris Saint-Germain (2.06×), and RMC Sport (4.53×) over the country average.
Monaco fans in France are most concentrated in Provence-Alpes-Côte d'Azur (reach ~1M), Île-de-France (reach ~700K), and Auvergne-Rhône-Alpes (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Monaco itself, the audience over-indexes on Paris Saint-Germain (2.06×), RMC Sport (4.53×), Ligue 1 (2.45×), and Tour de France (1.76×) compared to the France average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in France who actively search for Monaco. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across France. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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