A data profile of the people who buy, follow and care about Printing in Indonesia — modelled from more than twelve digital signal sources. Printing has an estimated audience of 3,817,488 people in Indonesia.
Printing has an estimated audience of 3,817,488 people in Indonesia. 41.1% are female, 58.9% are male, average age 35.1. Top brand affinities: Hair products, Telegram, High-definition television, Local news, Newspapers.
Top brand affinities include Hair products, Telegram, High-definition television, with strongest over-indexing on Hair products (1.5× the country average).
Demographically, the Printing audience skews more male with an average age of 35.1, and over-indexes on personality traits such as Convenience Orientation, Spirituality.
The typical Printing fan in Indonesia is more male, around 35.1 years old, with strong Convenience Orientation tendencies and a notable affinity for Hair products.
The key figures that characterise the Printing profile in Indonesia.
41.1% are female, 58.9% are male, average age 35.1.
| Metric | Value |
|---|---|
| Female | 41.1% |
| Male | 58.9% |
| Average age | 35.1 |
| Estimated audience size | 3,817,488 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 30% | |
| 30-39 | 23% | |
| 40-49 | 15% | |
| 50+ | 10% |
of the worldwide Printing audience comes from Indonesia.
| Country | Share |
|---|---|
| United States | 22.8% |
| India | 5.2% |
| United Kingdom | 5.0% |
The strongest cross-interests of the Printing audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Subscription business model | Shopping | 2.90× | ||
| 02 | Michael Jackson | Music & Radio | 2.12× | ||
| 03 | FIFA Club World Cup | Sports | 2.06× | ||
| 04 | Reggaeton | Music & Radio | 1.99× | ||
| 05 | Sewing machine | Home & Garden | 1.97× | ||
| 06 | Rugby union | Sports | 1.94× | ||
| 07 | Self-employment | Business & Career | 1.82× | ||
| 08 | Local news | News | 1.79× | ||
| 09 | Telegram | Internet & Social Media | 1.70× | ||
| 10 | Radio | Technology & Electronics | 1.68× | ||
| 11 | romantic comedies | Movies & TV | 1.64× | ||
| 12 | Digital art | Arts & Culture | 1.63× | ||
| 13 | Casual game | Games | 1.59× | ||
| 14 | Newspapers | Literature | 1.54× | ||
| 15 | Innovation | Business & Career | 1.54× | ||
| 16 | Stock exchange | Business & Career | 1.54× | ||
| 17 | Linux | Technology & Electronics | 1.53× | ||
| 18 | Bicycle | Cars & Mobility | 1.53× | ||
| 19 | Hair products | Beauty & Wellness | 1.50× | ||
| 20 | High-definition television | Technology & Electronics | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 1.46× | |
| Spirituality | BALANCE | 1.22× | |
| Early Adopter Mentality | POWER | 1.19× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 0.69× | |
| Indulgence | JOY | 0.77× | |
| Creativity | OPEN | 0.80× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for Printing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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