A data profile of the people who buy, follow and care about Ring (jewellery) in Indonesia — modelled from more than twelve digital signal sources. Ring (jewellery) has an estimated audience of 3,668,083 people in Indonesia.
Ring (jewellery) has an estimated audience of 3,668,083 people in Indonesia. 66.5% are female, 33.5% are male, average age 37.1. Top brand affinities: Wedding Planners, Hair products, Traveloka, Spas, Sunglasses.
Top brand affinities include Wedding Planners, Hair products, Traveloka, with strongest over-indexing on Wedding Planners (3.17× the country average).
Demographically, the Ring (jewellery) audience skews more female with an average age of 37.1, and over-indexes on personality traits such as Design Affinity, Quality Awareness.
The typical Ring (jewellery) fan in Indonesia is more female, around 37.1 years old, with strong Design Affinity tendencies and a notable affinity for Wedding Planners.
The key figures that characterise the Ring (jewellery) profile in Indonesia.
66.5% are female, 33.5% are male, average age 37.1.
| Metric | Value |
|---|---|
| Female | 66.5% |
| Male | 33.5% |
| Average age | 37.1 |
| Estimated audience size | 3,668,083 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 14% | |
| 20-29 | 30% | |
| 30-39 | 25% | |
| 40-49 | 20% | |
| 50+ | 10% |
of the worldwide Ring (jewellery) audience comes from Indonesia.
| Country | Share |
|---|---|
| United States | 12.0% |
| Japan | 10.5% |
| China | 7.5% |
The strongest cross-interests of the Ring (jewellery) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Wedding Planners | Kids & Family | 3.17× | ||
| 02 | Social shopping | Shopping | 3.07× | ||
| 03 | Astro (Malaysian satellite television) | Movies & TV | 2.38× | ||
| 04 | Cashback reward program | Shopping | 2.27× | ||
| 05 | Sunglasses | Fashion & Accessoires | 2.23× | ||
| 06 | Kitchenware | Home & Garden | 2.11× | ||
| 07 | Traveloka | Travel & Leisure | 2.10× | ||
| 08 | Cash on delivery | Business & Career | 2.10× | ||
| 09 | Anti-aging cream | Beauty & Wellness | 2.03× | ||
| 10 | Modern architecture | Arts & Culture | 2.03× | ||
| 11 | Allkpop | Music & Radio | 1.98× | ||
| 12 | FamilyMart | Shopping | 1.96× | ||
| 13 | Outerwear | Fashion & Accessoires | 1.92× | ||
| 14 | Spas | Beauty & Wellness | 1.84× | ||
| 15 | Hair products | Beauty & Wellness | 1.81× | ||
| 16 | Online food ordering | Food & Beverages | 1.81× | ||
| 17 | Kebaya | Fashion & Accessoires | 1.75× | ||
| 18 | Bars | Travel & Leisure | 1.75× | ||
| 19 | Bakery | Food & Beverages | 1.57× | ||
| 20 | Local food | Food & Beverages | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 1.67× | |
| Quality Awareness | PREMIUM | 1.61× | |
| Luxury Orientation | PREMIUM | 1.61× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.78× | |
| Community Orientation | OPEN | 0.80× | |
| Spirituality | BALANCE | 0.83× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Indonesia who actively search for Ring (jewellery). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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