A data profile of the people who buy, follow and care about Motorcycle sport in India — modelled from more than twelve digital signal sources. Motorcycle sport has an estimated audience of 3,806,220 people in India.
Motorcycle sport has an estimated audience of 3,806,220 people in India. 13.8% are female, 86.2% are male, average age 27.4. Top brand affinities: Superman, Harley-Davidson, Chopper (motorcycle), Motorcycles, Game of Thrones.
Top brand affinities include Superman, Harley-Davidson, Chopper (motorcycle), with strongest over-indexing on Superman (1.67× the country average).
Demographically, the Motorcycle sport audience skews more male with an average age of 27.4, and over-indexes on personality traits such as Pet Ownership, Luxury Orientation.
The typical Motorcycle sport fan in India is more male, around 27.4 years old, with strong Pet Ownership tendencies and a notable affinity for Superman.
The key figures that characterise the Motorcycle sport profile in India.
13.8% are female, 86.2% are male, average age 27.4.
| Metric | Value |
|---|---|
| Female | 13.8% |
| Male | 86.2% |
| Average age | 27.4 |
| Estimated audience size | 3,806,220 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 50% | |
| 20-29 | 29% | |
| 30-39 | 13% | |
| 40-49 | 6% | |
| 50+ | 3% |
of the worldwide Motorcycle sport audience comes from India.
| Country | Share |
|---|---|
| United States | 15.8% |
| Italy | 8.2% |
| Japan | 6.6% |
The strongest cross-interests of the Motorcycle sport audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Schindler's List | Movies & TV | 7.13× | ||
| 02 | Chopper (motorcycle) | Cars & Mobility | 5.97× | ||
| 03 | Aprilia | Cars & Mobility | 4.99× | ||
| 04 | Motocross | Sports | 4.83× | ||
| 05 | Triumph Motorcycles Ltd | Cars & Mobility | 4.81× | ||
| 06 | BMW Motorrad | Cars & Mobility | 4.65× | ||
| 07 | Kawasaki | Cars & Mobility | 4.64× | ||
| 08 | Harley-Davidson | Cars & Mobility | 4.31× | ||
| 09 | Ducati | Cars & Mobility | 3.85× | ||
| 10 | Lewis Hamilton | Sports | 3.83× | ||
| 11 | MotoGP | Sports | 3.12× | ||
| 12 | KTM | Cars & Mobility | 2.85× | ||
| 13 | Max Verstappen | Sports | 2.81× | ||
| 14 | Motorcycles | Cars & Mobility | 2.52× | ||
| 15 | Formula One | Sports | 2.37× | ||
| 16 | Batman | Movies & TV | 1.73× | ||
| 17 | Stranger Things | Movies & TV | 1.70× | ||
| 18 | Superman | Movies & TV | 1.67× | ||
| 19 | Game of Thrones | Movies & TV | 1.65× | ||
| 20 | UEFA Champions League | Sports | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.37× | |
| Luxury Orientation | PREMIUM | 1.36× | |
| Early Adopter Mentality | POWER | 1.35× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.43× | |
| Price Sensitivity | PREMIUM | 0.61× | |
| Community Orientation | OPEN | 0.65× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Motorcycle sport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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