Charity and causes Audience in Italy
Charity and causes has an estimated audience of 8,870,462 people in Italy. 58.3% are female, 41.7% are male, average age 47.8. Top regions: Lazio, Lombardy. Top brand affinities: Catholic Church, La Stampa, Religion, Voluntary association, Il Giornale.
The average Charity and causes fan in Italy is 47.8 years old, more female, and lives primarily in Lazio. The audience is concentrated in Lazio, Lombardy. Top brand affinities include Catholic Church, La Stampa, Religion, with strongest over-indexing on Catholic Church (1.55× the country average). Demographically, the Charity and causes audience skews more female with an average age of 47.8, and over-indexes on personality traits such as Community Orientation, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 2 regions tracked by Rascasse.
Category: Business & Career · Type: Topic
Demographics of Charity and causes fans
| Metric | Value |
|---|---|
| Female | 58.3% |
| Male | 41.7% |
| Average age | 47.8 |
| Estimated audience size | 8,870,462 |
Audience persona
The typical Charity and causes fan in Italy is more female, around 47.8 years old, with strong Community Orientation tendencies and a notable affinity for Catholic Church.
Top regions in Italy
| Region | Reach | Affinity |
|---|---|---|
| Lazio | 1,450,817 | 1.34× |
| Lombardy | 1,037,215 | 0.66× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Catholic Church | 1.55× | Politics & Society |
| La Stampa | 1.62× | News |
| Religion | 1.62× | Business & Career |
| Voluntary association | 1.68× | Politics & Society |
| Il Giornale | 1.57× | News |
| Libero (newspaper) | 1.74× | News |
| Volunteering | 1.8× | Politics & Society |
| Jesus | 1.67× | Politics & Society |
| Nonprofit organization | 1.81× | Politics & Society |
| Angel | 1.81× | Politics & Society |
| Specialty (medicine) | 1.6× | Health |
| Activism | 1.51× | Politics & Society |
| Quotation | 1.56× | Business & Career |
| Civil society | 1.69× | Politics & Society |
| Giorgia Meloni | 1.65× | Politics & Society |
| Non-governmental organization | 2× | Politics & Society |
| Charitable organization | 1.8× | Politics & Society |
| Trade association | 1.6× | Business & Career |
| Plays | 1.52× | Literature |
| Mayor | 1.52× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Community Orientation | OPEN | 3.29 |
| Sustainability | BALANCE | 2.2 |
| LGBTQ+ Identity | OPEN | 2.12 |
| Travelling | THRILL | 1.7 |
| Early Adopter Mentality | POWER | 1.43 |
| Convenience Orientation | PREMIUM | 1.36 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.7% |
| United Kingdom | 6.6% |
| Italy | 4.9% |
See Charity and causes audiences in other countries
- Charity and causes — Germany
- Charity and causes — United States
- Charity and causes — United Kingdom
- Charity and causes — France
- Charity and causes — Spain
- Charity and causes — Brazil
- Charity and causes — Japan
- Charity and causes — South Korea
- Charity and causes — India
- Charity and causes — Canada
- Charity and causes — Mexico
More Business & Career audiences in Italy
- Shopping (40,184,269)
- Music (40,110,040)
- Food (39,361,997)
- Sports and outdoors (39,246,828)
- Arts and music (38,946,005)
Frequently asked questions
How many fans does Charity and causes have in Italy?
Charity and causes has an estimated audience of 8,870,462 people in Italy, concentrated in Lazio and Lombardy.
What is the gender split and age of Charity and causes fans?
58.3% of Charity and causes fans are female, 41.7% are male, with an average age of 47.8 years.
Which brands do Charity and causes fans like most?
Charity and causes fans show strongest brand affinity for Catholic Church (1.55×), La Stampa (1.62×), and Religion (1.62×) over the country average.
What other brands do Charity and causes fans also like?
Beyond Charity and causes itself, the audience over-indexes on La Stampa (1.62×), Religion (1.62×), Voluntary association (1.68×), and Il Giornale (1.57×) compared to the Italy average.
How to read this data
Audience size is the estimated number of people in Italy who actively search for Charity and causes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.