A data profile of the people who buy, follow and care about Climate in Norway — modelled from more than twelve digital signal sources. Climate has an estimated audience of 794,934 people in Norway.
Climate has an estimated audience of 794,934 people in Norway. 67.0% are female, 33.0% are male, average age 43.0. Top brand affinities: Biltema, Climate change, KappAhl, Gina Tricot, Crochet.
Top brand affinities include Biltema, Climate change, KappAhl, with strongest over-indexing on Biltema (3.14× the country average).
Demographically, the Climate audience skews more female with an average age of 43.0, and over-indexes on personality traits such as Sustainability, Community Orientation.
The typical Climate fan in Norway is more female, around 43.0 years old, with strong Sustainability tendencies and a notable affinity for Biltema.
The key figures that characterise the Climate profile in Norway.
67.0% are female, 33.0% are male, average age 43.0.
| Metric | Value |
|---|---|
| Female | 67.0% |
| Male | 33.0% |
| Average age | 43.0 |
| Estimated audience size | 794,934 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 19% | |
| 30-39 | 17% | |
| 40-49 | 22% | |
| 50+ | 30% |
of the worldwide Climate audience comes from Norway.
| Country | Share |
|---|---|
| United States | 20.8% |
| Guatemala | 9.2% |
| Dominican Republic | 6.7% |
The strongest cross-interests of the Climate audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Climate change | Home & Garden | 3.71× | ||
| 02 | Biltema | Business & Career | 3.14× | ||
| 03 | KappAhl | Fashion & Accessoires | 2.59× | ||
| 04 | Crochet | Home & Garden | 2.34× | ||
| 05 | Gina Tricot | Fashion & Accessoires | 2.32× | ||
| 06 | Baby food | Kids & Family | 2.21× | ||
| 07 | Norrøna | Fashion & Accessoires | 2.13× | ||
| 08 | Weather | Home & Garden | 2.03× | ||
| 09 | Swimming pool | Sports | 1.99× | ||
| 10 | Island | Travel & Leisure | 1.92× | ||
| 11 | Vegetable | Food & Beverages | 1.90× | ||
| 12 | Renewable energy | Business & Career | 1.88× | ||
| 13 | JYSK | Home & Garden | 1.78× | ||
| 14 | Weaving | Fashion & Accessoires | 1.77× | ||
| 15 | Skirt | Fashion & Accessoires | 1.69× | ||
| 16 | Science | Business & Career | 1.63× | ||
| 17 | Hobby | Home & Garden | 1.57× | ||
| 18 | Lindex | Fashion & Accessoires | 1.57× | ||
| 19 | Scandinavia | Travel & Leisure | 1.54× | ||
| 20 | Flower | Home & Garden | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 2.23× | |
| Community Orientation | OPEN | 1.50× | |
| Early Adopter Mentality | POWER | 1.37× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Healthy Lifestyle | BALANCE | 0.96× | |
| Creativity | OPEN | 0.98× | |
| Urban Lifestyle | OPEN | 1.01× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Climate. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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