Rascasse Audience Intelligence

Fast food Audience in Norway

A data profile of the people who buy, follow and care about Fast food in Norway — modelled from more than twelve digital signal sources. Fast food has an estimated audience of 853,500 people in Norway.

Fast food has an estimated audience of 853,500 people in Norway. 60.2% are female, 39.8% are male, average age 43.8. Top brand affinities: Gourmet Foods, Burger King, Healthy food, Travel Adventures, Healthy habits.

Top brand affinities include Gourmet Foods, Burger King, Healthy food, with strongest over-indexing on Gourmet Foods (9.48× the country average).

Demographically, the Fast food audience skews more female with an average age of 43.8, and over-indexes on personality traits such as Travelling, Social Media Usage.

The typical Fast food fan in Norway is more female, around 43.8 years old, with strong Travelling tendencies and a notable affinity for Gourmet Foods.

Category: Food & Beverages · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-17.

Section 01

At a glance

The key figures that characterise the Fast food profile in Norway.

Audience size
854K
in Norway
Gender
60.2%
39.8% male
Age
43.8
average years
Country rank
#367
Topic in Norway
Fig. 01

Search interest · 12-month trend

+22%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Fast food fans

60.2% are female, 39.8% are male, average age 43.8.

Fig. 02

Gender split

60.2%
Female
39.8%
Male
Demographic split for Fast food audience in Norway
MetricValue
Female60.2%
Male39.8%
Average age43.8
Estimated audience size853,500
Fig. 03

Age distribution

Ø 43.8
average years
Age distribution of the Fast food audience in Norway
Age bracketShare%
16-1913%
20-2915%
30-3916%
40-4922%
50+34%
Fig. 04

Worldwide distribution

0.2%

of the worldwide Fast food audience comes from Norway.

Worldwide audience distribution share by country for Fast food
CountryShare
United States20.3%
Italy5.0%
Brazil4.7%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Fast food audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Fast food audience
#·InterestCategoryAffinity×
01Gourmet FoodsFood & Beverages9.48×
02Healthy foodHealth5.06×
03Home DeliveryFood & Beverages4.53×
04Cooking showFood & Beverages4.48×
05Healthy habitsHealth3.23×
06DecorationHome & Garden3.05×
07Self careHealth2.88×
08Handmade CraftsKids & Family2.87×
09Bodybuilding & FitnessSports2.76×
10Home Interior DesignHome & Garden2.62×
11Travel AdventuresTravel & Leisure2.59×
12Interior designsHome & Garden2.59×
13Burger KingFood & Beverages2.57×
14Home RenovationsHome & Garden2.45×
15Design & InteriorHome & Garden2.35×
16Starter homeHome & Garden2.27×
17Property finderHome & Garden2.25×
18Home constructionHome & Garden2.24×
19Home decorating ideasHome & Garden2.23×
20BarbecueFood & Beverages1.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Fast food audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Fast food audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL1.34×
Social Media UsageJOY0.99×
PatriotismCONSERVATISM0.95×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Fast food audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.95×
Social Media UsageJOY0.99×
TravellingTHRILL1.34×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Norway who actively search for Fast food. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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