A data profile of the people who buy, follow and care about Barbecue in Norway — modelled from more than twelve digital signal sources. Barbecue has an estimated audience of 1,179,265 people in Norway.
Barbecue has an estimated audience of 1,179,265 people in Norway. 55.4% are female, 44.6% are male, average age 47.8. Top brand affinities: Burger King, Recipes, Apotek 1, Cottage, Holiday cottage.
Top brand affinities include Burger King, Recipes, Apotek 1, with strongest over-indexing on Burger King (2.14× the country average).
Demographically, the Barbecue audience skews more female with an average age of 47.8, and over-indexes on personality traits such as Travelling, Social Media Usage.
The typical Barbecue fan in Norway is more female, around 47.8 years old, with strong Travelling tendencies and a notable affinity for Burger King.
The key figures that characterise the Barbecue profile in Norway.
55.4% are female, 44.6% are male, average age 47.8.
| Metric | Value |
|---|---|
| Female | 55.4% |
| Male | 44.6% |
| Average age | 47.8 |
| Estimated audience size | 1,179,265 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 6% | |
| 20-29 | 12% | |
| 30-39 | 15% | |
| 40-49 | 24% | |
| 50+ | 44% |
of the worldwide Barbecue audience comes from Norway.
| Country | Share |
|---|---|
| United States | 21.3% |
| Japan | 5.6% |
| Brazil | 5.3% |
The strongest cross-interests of the Barbecue audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Apple pie | Food & Beverages | 3.00× | ||
| 02 | Coop Marked | Food & Beverages | 2.78× | ||
| 03 | The Economist | Business & Career | 2.53× | ||
| 04 | Focaccia | Food & Beverages | 2.37× | ||
| 05 | Burger King | Food & Beverages | 2.14× | ||
| 06 | Starbucks | Food & Beverages | 2.12× | ||
| 07 | Potato | Food & Beverages | 1.96× | ||
| 08 | Grilling | Food & Beverages | 1.78× | ||
| 09 | Patient | Health | 1.69× | ||
| 10 | Recipes | Food & Beverages | 1.66× | ||
| 11 | Cooperative | Business & Career | 1.60× | ||
| 12 | Cottage | Travel & Leisure | 1.59× | ||
| 13 | Symptom | Health | 1.58× | ||
| 14 | Salmon | Food & Beverages | 1.58× | ||
| 15 | Dinner | Food & Beverages | 1.57× | ||
| 16 | Lunch | Food & Beverages | 1.52× | ||
| 17 | MatPrat | Food & Beverages | 1.52× | ||
| 18 | Apotek 1 | Health | 1.51× | ||
| 19 | Holiday cottage | Travel & Leisure | 1.50× | ||
| 20 | Specsavers | Shopping | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Travelling | THRILL | 0.91× | |
| Social Media Usage | JOY | 0.82× | |
| Patriotism | CONSERVATISM | 0.51× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.51× | |
| Social Media Usage | JOY | 0.82× | |
| Travelling | THRILL | 0.91× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Barbecue. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.