A data profile of the people who buy, follow and care about American English in Poland — modelled from more than twelve digital signal sources. American English has an estimated audience of 1,595,789 people in Poland.
American English has an estimated audience of 1,595,789 people in Poland. 62.6% are female, 37.4% are male, average age 37.1. Top brand affinities: International education, Sweepstakes, Rossmann, Love & Sex, Lip balm.
Top brand affinities include International education, Sweepstakes, Rossmann, with strongest over-indexing on International education (9.2× the country average).
Demographically, the American English audience skews more female with an average age of 37.1, and over-indexes on personality traits such as Price Sensitivity, Sustainability.
The typical American English fan in Poland is more female, around 37.1 years old, with strong Price Sensitivity tendencies and a notable affinity for International education.
The key figures that characterise the American English profile in Poland.
62.6% are female, 37.4% are male, average age 37.1.
| Metric | Value |
|---|---|
| Female | 62.6% |
| Male | 37.4% |
| Average age | 37.1 |
| Estimated audience size | 1,595,789 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 20% | |
| 20-29 | 24% | |
| 30-39 | 24% | |
| 40-49 | 20% | |
| 50+ | 12% |
of the worldwide American English audience comes from Poland.
| Country | Share |
|---|---|
| United States | 30.5% |
| United Kingdom | 6.7% |
| Japan | 6.5% |
The strongest cross-interests of the American English audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | International education | Business & Career | 9.20× | ||
| 02 | Sweepstakes | Games | 7.08× | ||
| 03 | Lip balm | Beauty & Wellness | 5.36× | ||
| 04 | Adele | Music & Radio | 4.61× | ||
| 05 | Tom Hardy | Movies & TV | 4.07× | ||
| 06 | Love & Sex | Kids & Family | 3.92× | ||
| 07 | Crime fiction | Literature | 3.88× | ||
| 08 | International English Language Testing System | Business & Career | 3.85× | ||
| 09 | BB cream | Beauty & Wellness | 3.49× | ||
| 10 | Duolingo | Business & Career | 2.88× | ||
| 11 | Sushi | Food & Beverages | 2.61× | ||
| 12 | Breaking news | Movies & TV | 2.42× | ||
| 13 | Bedroom furniture | Home & Garden | 2.41× | ||
| 14 | Rossmann | Shopping | 2.28× | ||
| 15 | Lip gloss | Beauty & Wellness | 2.25× | ||
| 16 | Kwestia Smaku | Food & Beverages | 2.16× | ||
| 17 | PUDELEK | News | 2.03× | ||
| 18 | Modern architecture | Arts & Culture | 2.03× | ||
| 19 | Deichmann | Shopping | 1.93× | ||
| 20 | Activism | Politics & Society | 1.89× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 1.98× | |
| Sustainability | BALANCE | 1.69× | |
| Early Adopter Mentality | POWER | 1.62× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 0.86× | |
| Family Orientation | CONSERVATISM | 0.93× | |
| Need for Security | CONSERVATISM | 0.95× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for American English. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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