A data profile of the people who buy, follow and care about Emotion in Poland — modelled from more than twelve digital signal sources. Emotion has an estimated audience of 1,738,667 people in Poland.
Emotion has an estimated audience of 1,738,667 people in Poland. 64.5% are female, 35.5% are male, average age 37.5. Top brand affinities: Pepco, Castorama, Kaufland, Rossmann, Flower.
Top brand affinities include Pepco, Castorama, Kaufland, with strongest over-indexing on Pepco (1.83× the country average).
Demographically, the Emotion audience skews more female with an average age of 37.5, and over-indexes on personality traits such as Spirituality, Extroversion.
The typical Emotion fan in Poland is more female, around 37.5 years old, with strong Spirituality tendencies and a notable affinity for Pepco.
The key figures that characterise the Emotion profile in Poland.
64.5% are female, 35.5% are male, average age 37.5.
| Metric | Value |
|---|---|
| Female | 64.5% |
| Male | 35.5% |
| Average age | 37.5 |
| Estimated audience size | 1,738,667 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 22% | |
| 30-39 | 22% | |
| 40-49 | 18% | |
| 50+ | 17% |
of the worldwide Emotion audience comes from Poland.
| Country | Share |
|---|---|
| United States | 19.1% |
| Brazil | 5.0% |
| India | 4.5% |
The strongest cross-interests of the Emotion audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Border Collie | Pets & Animals | 2.09× | ||
| 02 | Love & Sex | Kids & Family | 2.04× | ||
| 03 | Rossmann | Shopping | 1.99× | ||
| 04 | otoMoto.pl | Cars & Mobility | 1.97× | ||
| 05 | Bonprix | Shopping | 1.96× | ||
| 06 | DeeZee | Fashion & Accessoires | 1.96× | ||
| 07 | Labrador Retriever | Pets & Animals | 1.92× | ||
| 08 | Pepco | Fashion & Accessoires | 1.83× | ||
| 09 | Kwestia Smaku | Food & Beverages | 1.81× | ||
| 10 | Golden Retriever | Pets & Animals | 1.76× | ||
| 11 | Deichmann | Shopping | 1.73× | ||
| 12 | Manga | Literature | 1.73× | ||
| 13 | Leroy Merlin | Shopping | 1.72× | ||
| 14 | Black Red White | Home & Garden | 1.70× | ||
| 15 | Viral video | Internet & Social Media | 1.70× | ||
| 16 | Flower | Home & Garden | 1.66× | ||
| 17 | PUDELEK | News | 1.60× | ||
| 18 | Castorama | Shopping | 1.59× | ||
| 19 | Kaufland | Shopping | 1.56× | ||
| 20 | Konfrontacja Sztuk Walki | Sports | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.29× | |
| Extroversion | THRILL | 1.18× | |
| Tradition | CONSERVATISM | 1.16× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.89× | |
| Luxury Orientation | PREMIUM | 0.96× | |
| Individualism | JOY | 0.99× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Emotion. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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