A&E (TV channel) Audience in United States

A&E (TV channel) logo

A&E (TV channel) has an estimated audience of 6,192,571 people in United States. 41.3% are female, 58.7% are male, average age 42.5. Top brand affinities: Staples (Canada), Indianapolis Motor Speedway, Horoscope, Day trading, Property insurance.

Top brand affinities include Staples (Canada), Indianapolis Motor Speedway, Horoscope, with strongest over-indexing on Staples (Canada) (6.08× the country average). Demographically, the A&E (TV channel) audience skews more male with an average age of 42.5, and over-indexes on personality traits such as Risk Appetite, Extroversion.

Category: Movies & TV · Type: TV Channel

Demographics of A&E (TV channel) fans

Demographic split for A&E (TV channel) audience in United States
MetricValue
Female41.3%
Male58.7%
Average age42.5
Estimated audience size6,192,571

Audience persona

The typical A&E (TV channel) fan in United States is more male, around 42.5 years old, with strong Risk Appetite tendencies and a notable affinity for Staples (Canada).

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for A&E (TV channel) audience
BrandAffinityCategory
Staples (Canada)6.08×Business & Career
Indianapolis Motor Speedway15.99×Sports
Horoscope10.16×Health
Day trading12.62×Business & Career
Property insurance17.46×Home & Garden
Blended whiskey11.97×Food & Beverages
MSN3.6×News
Roulette10.95×Games
Whole grain10.65×Food & Beverages
Critical illness insurance13.76×Business & Career
Home inspection12.9×Home & Garden
Cross-country skiing10.12×Sports
Great Clips3.85×Beauty & Wellness
Glam rock13.04×Music & Radio
Pet insurance10.33×Pets & Animals
Vanilla Ice15.3×Music & Radio
Sam Elliott5.85×Movies & TV
General insurance12.15×Business & Career
Term life insurance10.14×Business & Career
USB flash drive13.35×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by A&E (TV channel) audience
TraitClusterScore
Risk AppetiteTHRILL2.52
ExtroversionTHRILL1.55
PatriotismCONSERVATISM1.46
Community OrientationOPEN1.36
Convenience OrientationPREMIUM1.2
IndividualismJOY1.15

Worldwide distribution

Worldwide audience distribution share by country for A&E (TV channel)
CountryShare
United States50.8%
China9.7%
United Kingdom7.5%

See A&E (TV channel) audiences in other countries

More Movies & TV audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for A&E (TV channel). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.