A&E (TV channel) Audience in United States

A&E (TV channel) has an estimated audience of 6,192,571 people in United States. 41.3% are female, 58.7% are male, average age 42.5. Top brand affinities: Staples (Canada), Indianapolis Motor Speedway, Horoscope, Day trading, Property insurance.
Top brand affinities include Staples (Canada), Indianapolis Motor Speedway, Horoscope, with strongest over-indexing on Staples (Canada) (6.08× the country average). Demographically, the A&E (TV channel) audience skews more male with an average age of 42.5, and over-indexes on personality traits such as Risk Appetite, Extroversion.
Category: Movies & TV · Type: TV Channel
Demographics of A&E (TV channel) fans
| Metric | Value |
|---|---|
| Female | 41.3% |
| Male | 58.7% |
| Average age | 42.5 |
| Estimated audience size | 6,192,571 |
Audience persona
The typical A&E (TV channel) fan in United States is more male, around 42.5 years old, with strong Risk Appetite tendencies and a notable affinity for Staples (Canada).
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Staples (Canada) | 6.08× | Business & Career |
| Indianapolis Motor Speedway | 15.99× | Sports |
| Horoscope | 10.16× | Health |
| Day trading | 12.62× | Business & Career |
| Property insurance | 17.46× | Home & Garden |
| Blended whiskey | 11.97× | Food & Beverages |
| MSN | 3.6× | News |
| Roulette | 10.95× | Games |
| Whole grain | 10.65× | Food & Beverages |
| Critical illness insurance | 13.76× | Business & Career |
| Home inspection | 12.9× | Home & Garden |
| Cross-country skiing | 10.12× | Sports |
| Great Clips | 3.85× | Beauty & Wellness |
| Glam rock | 13.04× | Music & Radio |
| Pet insurance | 10.33× | Pets & Animals |
| Vanilla Ice | 15.3× | Music & Radio |
| Sam Elliott | 5.85× | Movies & TV |
| General insurance | 12.15× | Business & Career |
| Term life insurance | 10.14× | Business & Career |
| USB flash drive | 13.35× | Technology & Electronics |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 2.52 |
| Extroversion | THRILL | 1.55 |
| Patriotism | CONSERVATISM | 1.46 |
| Community Orientation | OPEN | 1.36 |
| Convenience Orientation | PREMIUM | 1.2 |
| Individualism | JOY | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 50.8% |
| China | 9.7% |
| United Kingdom | 7.5% |
See A&E (TV channel) audiences in other countries
More Movies & TV audiences in United States
- Fox News Channel (112,808,022)
- NBC (88,487,061)
- CNN (83,890,105)
- CBS (64,911,558)
- Peacock (52,578,556)
How to read this data
Audience size is the estimated number of people in United States who actively search for A&E (TV channel). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.