ABC Kids (US) Audience in United States

ABC Kids (US) logo

ABC Kids (US) has an estimated audience of 308,673 people in United States. 66.2% are female, 33.8% are male, average age 37.2. Top regions: Texas, California, Florida. Top brand affinities: Hardik Pandya, Vocal harmony, Governor of Michigan, Grinch, Historic site.

The average ABC Kids (US) fan in United States is 37.2 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Hardik Pandya, Vocal harmony, Governor of Michigan, with strongest over-indexing on Hardik Pandya (55.38× the country average). Demographically, the ABC Kids (US) audience skews more female with an average age of 37.2, and over-indexes on personality traits such as Social Media Usage, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Kids & Family · Type: TV Channel

Demographics of ABC Kids (US) fans

Demographic split for ABC Kids (US) audience in United States
MetricValue
Female66.2%
Male33.8%
Average age37.2
Estimated audience size308,673

Audience persona

The typical ABC Kids (US) fan in United States is more female, around 37.2 years old, with strong Social Media Usage tendencies and a notable affinity for Hardik Pandya.

Top regions in United States

Top regions ranked by reach for ABC Kids (US) in United States
RegionReachAffinity
Texas29,9521.13×
California29,3280.86×
Florida21,1481.01×
New York18,1601.05×
Michigan13,5861.68×
North Carolina11,8641.28×
Pennsylvania11,5211.11×
Georgia10,6331.12×
Illinois10,0930.98×
Ohio9,3730.99×
Missouri8,5461.72×
Virginia7,9791.06×
Tennessee7,1651.16×
New Jersey6,9060.88×
Washington6,3381.02×
Louisiana6,0231.51×
Arizona5,8740.93×
Alabama5,6301.31×
Indiana5,2310.93×
South Carolina5,1511.11×
Maryland5,1030.96×
Wisconsin4,6080.99×
Mississippi4,4761.76×
Massachusetts4,3680.72×
Minnesota4,0030.9×
Oklahoma3,9301.15×
Kentucky3,8611×
Kansas3,7791.55×
Colorado3,7460.77×
Oregon3,7341.06×
Utah3,5571.29×
Arkansas3,0941.22×
Connecticut2,5710.83×
Nevada2,5640.86×
Iowa2,5260.99×
Nebraska1,5000.97×
New Mexico1,4100.91×
Idaho1,2710.82×
West Virginia1,2050.84×
Washington, District of Columbia9150.99×
Maine8550.77×
Hawaii8480.64×
Alaska7091.07×
Delaware6480.76×
New Hampshire6420.53×
Rhode Island5830.59×
South Dakota5470.77×
Montana5240.61×
North Dakota4660.74×
Vermont3070.57×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for ABC Kids (US) audience
BrandAffinityCategory
Hardik Pandya55.38×Sports
Vocal harmony7.61×Music & Radio
Governor of Michigan11.22×Politics & Society
Grinch5.5×Movies & TV
Historic site5.67×Arts & Culture
Monogram5.13×Home & Garden
Goop6.31×Internet & Social Media
Fairy godmother7.4×Literature
Elsword15.35×Games
Jingoism1.89×Politics & Society
Mathcore6.8×Music & Radio
Wok4.69×Food & Beverages
Ira Glass12.31×Music & Radio
Hipster6.17×Politics & Society
Hang Seng Index8.3×Business & Career
Haarlem33.2×Travel & Leisure
Home staging3.19×Home & Garden
Grace Slick5.24×Music & Radio
Guitarist (magazine)6.76×Music & Radio
Justice1.7×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by ABC Kids (US) audience
TraitClusterScore
Social Media UsageJOY1.79
PatriotismCONSERVATISM1.71
IndulgenceJOY1.58
Career OrientationPOWER1.55
TraditionCONSERVATISM1.52
Quality AwarenessPREMIUM1.49

Worldwide distribution

Worldwide audience distribution share by country for ABC Kids (US)
CountryShare
United States50.7%
Australia7.4%
United Kingdom5.7%

See ABC Kids (US) audiences in other countries

More Kids & Family audiences in United States

Frequently asked questions

How many fans does ABC Kids (US) have in United States?

ABC Kids (US) has an estimated audience of 308,673 people in United States, concentrated in Texas and California.

What is the gender split and age of ABC Kids (US) fans?

66.2% of ABC Kids (US) fans are female, 33.8% are male, with an average age of 37.2 years.

Which brands do ABC Kids (US) fans like most?

ABC Kids (US) fans show strongest brand affinity for Hardik Pandya (55.38×), Vocal harmony (7.61×), and Governor of Michigan (11.22×) over the country average.

Where do ABC Kids (US) fans live in United States?

ABC Kids (US) fans in United States are most concentrated in Texas (reach 29,952), California (reach 29,328), and Florida (reach 21,148). These three regions account for the largest share of the active audience.

What other brands do ABC Kids (US) fans also like?

Beyond ABC Kids (US) itself, the audience over-indexes on Vocal harmony (7.61×), Governor of Michigan (11.22×), Grinch (5.5×), and Historic site (5.67×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for ABC Kids (US). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.