Accessible bathtub Audience in United States

Accessible bathtub has an estimated audience of 752,927 people in United States. 63.1% are female, 36.9% are male, average age 53.3. Top regions: California, New York, Massachusetts. Top brand affinities: Home insurance, Dollar General, Menards, Fox News Channel, Texas Roadhouse.

The average Accessible bathtub fan in United States is 53.3 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Massachusetts. Top brand affinities include Home insurance, Dollar General, Menards, with strongest over-indexing on Home insurance (4.85× the country average). Demographically, the Accessible bathtub audience skews more female with an average age of 53.3, and over-indexes on personality traits such as Quality Awareness, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Health · Type: Topic

Demographics of Accessible bathtub fans

Demographic split for Accessible bathtub audience in United States
MetricValue
Female63.1%
Male36.9%
Average age53.3
Estimated audience size752,927

Audience persona

The typical Accessible bathtub fan in United States is more female, around 53.3 years old, with strong Quality Awareness tendencies and a notable affinity for Home insurance.

Top regions in United States

Top regions ranked by reach for Accessible bathtub in United States
RegionReachAffinity
California50,5670.61×
New York28,7320.68×
Massachusetts26,3551.78×
Texas25,9930.4×
Florida21,0500.41×
Illinois14,8580.59×
Pennsylvania14,2880.56×
Ohio12,7590.55×
Georgia12,0560.52×
Washington10,9060.72×
North Carolina10,8400.48×
New Jersey9,1770.48×
Michigan8,7940.45×
Rhode Island8,5183.55×
Virginia8,3510.46×
Indiana8,1250.59×
Wisconsin8,0990.71×
Missouri7,8690.65×
Maryland7,7160.6×
Tennessee6,5740.44×
Alabama6,1330.58×
Minnesota6,0780.56×
Arizona5,6160.37×
Mississippi5,5580.9×
Kentucky5,1480.55×
Oregon5,1340.59×
Colorado5,0200.42×
Louisiana4,9420.51×
Arkansas4,9380.8×
Oklahoma4,8290.58×
South Carolina4,7140.42×
Kansas4,5910.77×
West Virginia4,5891.31×
Alaska4,5792.84×
Connecticut4,3130.57×
Idaho4,2371.12×
Hawaii4,0481.25×
Iowa4,0240.65×
Montana3,9921.91×
South Dakota3,9402.26×
Utah3,9030.58×
North Dakota3,8362.48×
New Hampshire3,7811.27×
Wyoming3,7123.33×
Nebraska3,7020.98×
New Mexico3,6830.98×
Nevada3,6710.5×
Maine3,6491.35×
Vermont3,5912.72×
Delaware3,2691.57×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Accessible bathtub audience
BrandAffinityCategory
Home insurance4.85×Business & Career
Dollar General2.61×Shopping
Menards3.33×Home & Garden
Fox News Channel1.76×Movies & TV
Texas Roadhouse2.36×Food & Beverages
Life insurance3.57×Business & Career
Local news2.35×News
Diabetes mellitus type 2 awareness5.55×Health
Health insurance3.45×Business & Career
Breaking news1.98×Movies & TV
Retirement3.64×Business & Career
Bathtub5.16×Beauty & Wellness
Chase (bank)2.45×Business & Career
Lowe's1.79×Shopping
Dentistry2.62×Business & Career
Retirement community3.81×Kids & Family
Retirement planning4.18×Business & Career
Real property2.55×Home & Garden
Home Appliances1.92×Home & Garden
Efficient energy use3.79×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Accessible bathtub audience
TraitClusterScore
Quality AwarenessPREMIUM3.69
PatriotismCONSERVATISM2.14
Price SensitivityPREMIUM2.13
DIY MentalityTHRILL1.71
Need for SecurityCONSERVATISM1.42
Pet OwnershipJOY1.22

Worldwide distribution

Worldwide audience distribution share by country for Accessible bathtub
CountryShare
United States79.5%
United Kingdom11.6%
Canada3.5%

See Accessible bathtub audiences in other countries

More Health audiences in United States

Frequently asked questions

How many fans does Accessible bathtub have in United States?

Accessible bathtub has an estimated audience of 752,927 people in United States, concentrated in California and New York.

What is the gender split and age of Accessible bathtub fans?

63.1% of Accessible bathtub fans are female, 36.9% are male, with an average age of 53.3 years.

Which brands do Accessible bathtub fans like most?

Accessible bathtub fans show strongest brand affinity for Home insurance (4.85×), Dollar General (2.61×), and Menards (3.33×) over the country average.

Where do Accessible bathtub fans live in United States?

Accessible bathtub fans in United States are most concentrated in California (reach 50,567), New York (reach 28,732), and Massachusetts (reach 26,355). These three regions account for the largest share of the active audience.

What other brands do Accessible bathtub fans also like?

Beyond Accessible bathtub itself, the audience over-indexes on Dollar General (2.61×), Menards (3.33×), Fox News Channel (1.76×), and Texas Roadhouse (2.36×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Accessible bathtub. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.