Rascasse Audience Intelligence

Advertising agency Audience in United States

A data profile of the people who buy, follow and care about Advertising agency in United States — modelled from more than twelve digital signal sources. Advertising agency has an estimated audience of 7,971,708 people in United States.

#2730among Topic in United States#430in Business & Career

The average Advertising agency fan in United States is 37.8 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Planet Fitness, Innovation, International education, with strongest over-indexing on Planet Fitness (2.52× the country average).

Demographically, the Advertising agency audience skews balanced with an average age of 37.8, and over-indexes on personality traits such as Risk Appetite, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Advertising agency fan in United States is balanced, around 37.8 years old, with strong Risk Appetite tendencies and a notable affinity for Planet Fitness.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Advertising agency profile in United States.

Audience size
8M
in United States
Gender
51.2%♀
48.8% male
Age
37.8
average years
Country rank
#4445
Topic in United States
Fig. 01

Search interest · 12-month trend

-40%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Advertising agency fans

51.2% are female, 48.8% are male, average age 37.8.

Fig. 02

Gender split

51.2%
Female
48.8%
Male
Demographic split for Advertising agency audience in United States
MetricValue
Female51.2%
Male48.8%
Average age37.8
Estimated audience size7,971,708
Fig. 03

Age distribution

Ø 37.8
average years
Age distribution of the Advertising agency audience in United States
Age bracketShare%
16-1923%
20-2921%
30-3920%
40-4919%
50+18%
Fig. 04

Worldwide distribution

9.6%

of the worldwide Advertising agency audience comes from United States.

Worldwide audience distribution share by country for Advertising agency
CountryShare
Japan11.1%
United States9.6%
Brazil5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Advertising agency audience in United States is strongest.

Fig. 05

Top regions by affinity

Advertising agency fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~100K5.65×
02Kansas~100K2.01×
03Virginia~400K1.88×
04Wyoming~20K1.51×
05Ohio~400K1.43×
06Oregon~100K1.41×
07Tennessee~200K1.36×
08South Dakota~20K1.34×
09Montana~30K1.30×
10Colorado~200K1.26×
11Arkansas~80K1.23×
12Idaho~50K1.19×
13California~1M1.16×
14Michigan~200K1.14×
15Iowa~70K1.14×
16Florida~600K1.09×
17Delaware~20K1.02×
18South Carolina~100K1.01×
19North Dakota~20K1.01×
20New York~400K1.00×
21Oklahoma~90K1.00×
22Texas~700K0.97×
23Louisiana~100K0.97×
24Washington~100K0.91×
25Missouri~100K0.90×
26Kentucky~90K0.90×
27Utah~60K0.90×
28Mississippi~60K0.90×
29Georgia~200K0.87×
30Alabama~100K0.87×
31New Mexico~30K0.86×
32Nebraska~30K0.86×
33New Hampshire~30K0.86×
34Washington, District of Columbia~20K0.86×
35Arizona~100K0.85×
36Illinois~200K0.83×
37West Virginia~30K0.81×
38North Carolina~200K0.80×
39Nevada~60K0.80×
40Maine~20K0.78×
41Rhode Island~20K0.78×
42New Jersey~200K0.77×
43Wisconsin~90K0.75×
44Pennsylvania~200K0.73×
45Hawaii~30K0.73×
46Connecticut~60K0.71×
47Minnesota~80K0.67×
48Indiana~100K0.66×
49Maryland~90K0.64×
50Massachusetts~90K0.56×
Fig. 06

Affinity by region

Affinity by region — Advertising agency, United States
0.56×1.00×5.65×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Advertising agency audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Advertising agency audience
#·InterestCategoryAffinity×
01Kitchen gardenHome & Garden10.33×
02International educationBusiness & Career7.87×
03Google AnalyticsInternet & Social Media6.71×
04Portrait paintingArts & Culture4.82×
05Web serverTechnology & Electronics3.94×
06Master of Business AdministrationBusiness & Career3.22×
07Search engine optimizationBusiness & Career3.19×
08Affiliate marketingBusiness & Career3.15×
09Abstract artArts & Culture3.01×
10Digital artArts & Culture2.90×
11Diaper bagKids & Family2.88×
12InnovationBusiness & Career2.86×
13Watercolor paintingArts & Culture2.83×
14Art exhibitionArts & Culture2.53×
15Planet FitnessSports2.52×
16MetaphysicsBusiness & Career2.40×
17Wawa Inc.Shopping2.33×
18MuseumArts & Culture1.84×
19LivemusicMusic & Radio1.84×
20Bass guitarMusic & Radio1.80×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Advertising agency audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Advertising agency audience · What stands out
TraitClusterDeviationScore
Risk AppetiteTHRILL1.55×
Career OrientationPOWER1.55×
Urban LifestyleOPEN1.53×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Advertising agency audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.85×
Family OrientationCONSERVATISM0.87×
Quality AwarenessPREMIUM0.98×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Advertising agency have in United States?

Advertising agency has an estimated audience of 7,971,708 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Advertising agency fans?

51.2% of Advertising agency fans are female, 48.8% are male, with an average age of 37.8 years.

03

Which brands do Advertising agency fans like most?

Advertising agency fans show strongest brand affinity for Planet Fitness (2.52×), Innovation (2.86×), and International education (7.87×) over the country average.

04

Where do Advertising agency fans live in United States?

Advertising agency fans in United States are most concentrated in California (reach ~1M), Texas (reach ~700K), and Florida (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Advertising agency fans also like?

Beyond Advertising agency itself, the audience over-indexes on Innovation (2.86×), International education (7.87×), Web server (3.94×), and Master of Business Administration (3.22×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Advertising agency audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Advertising agency. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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