Rascasse Audience Intelligence

Advertising campaign Audience in United States

A data profile of the people who buy, follow and care about Advertising campaign in United States — modelled from more than twelve digital signal sources. Advertising campaign has an estimated audience of 3,979,452 people in United States.

#4335among Topic in United States#721in Business & Career

The average Advertising campaign fan in United States is 37.8 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Google Drive, Planet Fitness, Wawa Inc., with strongest over-indexing on Google Drive (26.98× the country average).

Demographically, the Advertising campaign audience skews balanced with an average age of 37.8, and over-indexes on personality traits such as Community Orientation, Sustainability.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Advertising campaign fan in United States is balanced, around 37.8 years old, with strong Community Orientation tendencies and a notable affinity for Google Drive.

Category: Business & Career · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Advertising campaign profile in United States.

Audience size
4M
in United States
Gender
49.4%♀
50.6% male
Age
37.8
average years
Country rank
#8081
Topic in United States
Fig. 01

Search interest · 12-month trend

-31%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Advertising campaign fans

49.4% are female, 50.6% are male, average age 37.8.

Fig. 02

Gender split

49.4%
Female
50.6%
Male
Demographic split for Advertising campaign audience in United States
MetricValue
Female49.4%
Male50.6%
Average age37.8
Estimated audience size3,979,452
Fig. 03

Age distribution

Ø 37.8
average years
Age distribution of the Advertising campaign audience in United States
Age bracketShare%
16-1923%
20-2920%
30-3920%
40-4919%
50+18%
Fig. 04

Worldwide distribution

10.1%

of the worldwide Advertising campaign audience comes from United States.

Worldwide audience distribution share by country for Advertising campaign
CountryShare
Japan15.0%
United States10.1%
Brazil8.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Advertising campaign audience in United States is strongest.

Fig. 05

Top regions by affinity

Advertising campaign fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~30K2.73×
02New York~300K1.45×
03Colorado~80K1.31×
04Georgia~200K1.30×
05Mississippi~40K1.15×
06Texas~400K1.10×
07Louisiana~60K1.09×
08Missouri~70K1.07×
09Vermont~7K1.05×
10Wisconsin~60K1.04×
11Oklahoma~50K1.04×
12Oregon~50K1.03×
13North Dakota~8K1.03×
14Alabama~60K1.02×
15Nevada~40K1.02×
16South Dakota~9K1.02×
17Alaska~9K1.02×
18California~400K1.01×
19Arkansas~30K1.00×
20Idaho~20K1.00×
21Virginia~100K0.99×
22Tennessee~80K0.99×
23Pennsylvania~100K0.98×
24Washington~80K0.98×
25Kentucky~50K0.98×
26Nebraska~20K0.98×
27West Virginia~20K0.98×
28Montana~10K0.98×
29New Hampshire~20K0.97×
30Rhode Island~10K0.97×
31Florida~300K0.96×
32South Carolina~60K0.96×
33Delaware~10K0.96×
34Iowa~30K0.95×
35North Carolina~100K0.94×
36Indiana~70K0.94×
37Connecticut~40K0.94×
38Kansas~30K0.94×
39Hawaii~20K0.94×
40Illinois~100K0.93×
41Maine~10K0.93×
42Utah~30K0.92×
43New Mexico~20K0.91×
44Michigan~90K0.89×
45New Jersey~90K0.89×
46Minnesota~50K0.89×
47Arizona~70K0.87×
48Massachusetts~70K0.87×
49Ohio~100K0.85×
50Maryland~60K0.85×
Fig. 06

Affinity by region

Affinity by region — Advertising campaign, United States
0.85×1.00×2.73×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Advertising campaign audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Advertising campaign audience
#·InterestCategoryAffinity×
01Google DriveTechnology & Electronics26.98×
02Google AnalyticsInternet & Social Media11.67×
03International educationBusiness & Career10.92×
04Concept artArts & Culture10.73×
05Business softwareBusiness & Career7.51×
06Disneyland ParisTravel & Leisure5.87×
07Graphic novelLiterature4.95×
08Sustainable energyHome & Garden4.61×
09Search engine optimizationBusiness & Career4.42×
10Affiliate marketingBusiness & Career4.21×
11Wawa Inc.Shopping4.14×
12Web serverTechnology & Electronics4.04×
13Watercolor paintingArts & Culture3.74×
14FedExBusiness & Career3.72×
15Digital artArts & Culture3.71×
16Diaper bagKids & Family3.48×
17Renewable energyBusiness & Career3.46×
18Planet FitnessSports3.10×
19Broadway theatreTravel & Leisure3.07×
20InnovationBusiness & Career2.69×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Advertising campaign audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Advertising campaign audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.85×
SustainabilityBALANCE1.76×
Career OrientationPOWER1.73×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Advertising campaign audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.79×
PatriotismCONSERVATISM0.79×
ExtroversionTHRILL0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Advertising campaign have in United States?

Advertising campaign has an estimated audience of 3,979,452 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Advertising campaign fans?

49.4% of Advertising campaign fans are female, 50.6% are male, with an average age of 37.8 years.

03

Which brands do Advertising campaign fans like most?

Advertising campaign fans show strongest brand affinity for Google Drive (26.98×), Planet Fitness (3.1×), and Wawa Inc. (4.14×) over the country average.

04

Where do Advertising campaign fans live in United States?

Advertising campaign fans in United States are most concentrated in California (reach ~400K), Texas (reach ~400K), and New York (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Advertising campaign fans also like?

Beyond Advertising campaign itself, the audience over-indexes on Planet Fitness (3.1×), Wawa Inc. (4.14×), Google Analytics (11.67×), and FedEx (3.72×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Business & Career audiences in United States

See Advertising campaign audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Advertising campaign. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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