Rascasse Audience Intelligence

Agritourism Audience in United States

A data profile of the people who buy, follow and care about Agritourism in United States — modelled from more than twelve digital signal sources. Agritourism has an estimated audience of 1,047,336 people in United States.

#48among Travel type in United States#8517among Topic in United States#1716in Travel & Leisure

The average Agritourism fan in United States is 44.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Photo sharing, Ski resort, Cultural tourism, with strongest over-indexing on Photo sharing (112.4× the country average).

Demographically, the Agritourism audience skews more female with an average age of 44.3, and over-indexes on personality traits such as Patriotism, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Agritourism fan in United States is more female, around 44.3 years old, with strong Patriotism tendencies and a notable affinity for Photo sharing.

Category: Travel & Leisure · Type: Topic · Subtype: Travel type

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Agritourism profile in United States.

Audience size
1M
in United States
Gender
63.5%♀
36.5% male
Age
44.3
average years
Country rank
#22953
Topic in United States
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Agritourism fans

63.5% are female, 36.5% are male, average age 44.3.

Fig. 02

Gender split

63.5%
Female
36.5%
Male
Demographic split for Agritourism audience in United States
MetricValue
Female63.5%
Male36.5%
Average age44.3
Estimated audience size1,047,336
Fig. 03

Age distribution

Ø 44.3
average years
Age distribution of the Agritourism audience in United States
Age bracketShare%
16-1910%
20-2915%
30-3919%
40-4923%
50+32%
Fig. 04

Worldwide distribution

15.3%

of the worldwide Agritourism audience comes from United States.

Worldwide audience distribution share by country for Agritourism
CountryShare
United States15.3%
Italy13.4%
Spain8.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Agritourism audience in United States is strongest.

Fig. 05

Top regions by affinity

Agritourism fans by region: top regions in United States
#RegionReachAffinity×
01Tennessee~40K1.92×
02Ohio~50K1.40×
03North Carolina~40K1.38×
04Idaho~7K1.32×
05Kentucky~20K1.26×
06Oregon~20K1.25×
07Virginia~30K1.21×
08Vermont~2K1.20×
09West Virginia~6K1.19×
10New Hampshire~5K1.17×
11Kansas~9K1.14×
12Colorado~20K1.13×
13Utah~10K1.12×
14Montana~3K1.12×
15Oklahoma~10K1.08×
16Georgia~30K1.07×
17Indiana~20K1.05×
18South Carolina~20K1.05×
19Washington~20K1.04×
20Hawaii~5K1.04×
21Florida~70K1.03×
22Maine~4K1.03×
23South Dakota~2K1.03×
24Alaska~2K1.03×
25Washington, District of Columbia~3K1.02×
26North Dakota~2K1.02×
27Texas~90K0.98×
28Maryland~20K0.95×
29California~100K0.94×
30Nebraska~5K0.94×
31Rhode Island~3K0.94×
32Delaware~3K0.94×
33Arkansas~8K0.93×
34New York~50K0.91×
35Mississippi~8K0.91×
36Iowa~8K0.89×
37New Mexico~5K0.89×
38Alabama~10K0.88×
39Missouri~10K0.86×
40Pennsylvania~30K0.85×
41Wisconsin~10K0.85×
42Minnesota~10K0.85×
43Connecticut~9K0.85×
44Louisiana~10K0.82×
45Nevada~8K0.80×
46Michigan~20K0.76×
47New Jersey~20K0.75×
48Massachusetts~20K0.74×
49Arizona~20K0.71×
50Illinois~20K0.70×
Fig. 06

Affinity by region

Affinity by region — Agritourism, United States
0.70×1.00×1.92×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Agritourism audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Agritourism audience
#·InterestCategoryAffinity×
01Photo sharingInternet & Social Media112.40×
02TenerifeTravel & Leisure32.37×
03Cultural tourismTravel & Leisure27.53×
04EasyJetTravel & Leisure19.10×
05GazeboHome & Garden11.91×
06Air FranceTravel & Leisure11.49×
07Escape the roomGames10.81×
08EvergladesTravel & Leisure10.69×
09Garden centreHome & Garden6.84×
10Ski resortTravel & Leisure5.96×
11Weather forecastingHome & Garden4.95×
12FedExBusiness & Career3.12×
13PinterestInternet & Social Media2.43×
14Nonprofit organizationPolitics & Society2.35×
15WineFood & Beverages2.07×
16Home improvementHome & Garden1.98×
17Alcoholic beveragesFood & Beverages1.85×
18RecipesFood & Beverages1.80×
19CookingFood & Beverages1.71×
20Donald TrumpPolitics & Society1.62×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Agritourism audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Agritourism audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.17×
Family OrientationCONSERVATISM2.11×
Community OrientationOPEN1.83×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Agritourism audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.66×
Quality AwarenessPREMIUM0.75×
Early Adopter MentalityPOWER0.90×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Agritourism have in United States?

Agritourism has an estimated audience of 1,047,336 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Agritourism fans?

63.5% of Agritourism fans are female, 36.5% are male, with an average age of 44.3 years.

03

Which brands do Agritourism fans like most?

Agritourism fans show strongest brand affinity for Photo sharing (112.4×), Ski resort (5.96×), and Cultural tourism (27.53×) over the country average.

04

Where do Agritourism fans live in United States?

Agritourism fans in United States are most concentrated in California (reach ~100K), Texas (reach ~90K), and Florida (reach ~70K). These three regions account for the largest share of the active audience.

05

What other brands do Agritourism fans also like?

Beyond Agritourism itself, the audience over-indexes on Ski resort (5.96×), Cultural tourism (27.53×), Tenerife (32.37×), and Pinterest (2.43×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel type audiences in United States

See Agritourism audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Agritourism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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