Rascasse Audience Intelligence

ALDO Shoes Target Market in United States

A data profile of the people who buy, follow and care about ALDO Shoes in United States — modelled from more than twelve digital signal sources. ALDO Shoes has an estimated audience of 1,285,300 people in United States.

#29among Footwear in United States#2034among Brand in United States#846in Fashion & Accessoires

The average ALDO Shoes fan in United States is 33.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Florida, Texas.

Top brand affinities include Macy's, Nordstrom rack, Fashion Nova, with strongest over-indexing on Macy's (4.9× the country average).

Demographically, the ALDO Shoes audience skews more female with an average age of 33.0, and over-indexes on personality traits such as Luxury Orientation, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical ALDO Shoes fan in United States is more female, around 33.0 years old, with strong Luxury Orientation tendencies and a notable affinity for Macy's.

Category: Fashion & Accessoires · Type: Brand · Subtype: Footwear

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the ALDO Shoes profile in United States.

Audience size
1.3M
in United States
Gender
70.1%♀
29.9% male
Age
33.0
average years
Country rank
#19872
Brand in United States
Fig. 01

Search interest · 12-month trend

+10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Customer demographics of ALDO Shoes

70.1% are female, 29.9% are male, average age 33.0.

Fig. 02

Gender split

70.1%
Female
29.9%
Male
Demographic split for ALDO Shoes audience in United States
MetricValue
Female70.1%
Male29.9%
Average age33.0
Estimated audience size1,285,300
Fig. 03

Age distribution

Ø 33.0
average years
Age distribution of the ALDO Shoes audience in United States
Age bracketShare%
16-1927%
20-2929%
30-3927%
40-4911%
50+6%
Fig. 04

Worldwide distribution

17.2%

of the worldwide ALDO Shoes audience comes from United States.

Worldwide audience distribution share by country for ALDO Shoes
CountryShare
Canada19.3%
United States17.2%
India8.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the ALDO Shoes audience in United States is strongest.

Fig. 05

Top regions by affinity

ALDO Shoes customers by region in United States
#RegionReachAffinity×
01New York~200K2.53×
02New Jersey~80K2.51×
03Florida~200K2.43×
04Maryland~40K1.99×
05Texas~200K1.76×
06California~200K1.74×
07Massachusetts~40K1.71×
08Connecticut~20K1.68×
09Illinois~70K1.61×
10Rhode Island~6K1.49×
11Nevada~20K1.48×
12Washington, District of Columbia~6K1.46×
13Georgia~60K1.43×
14Louisiana~20K1.26×
15North Carolina~50K1.25×
16Virginia~40K1.23×
17Delaware~4K1.22×
18Michigan~40K1.07×
19Pennsylvania~40K1.03×
20South Carolina~20K0.99×
21Washington~20K0.97×
22Arizona~20K0.96×
23Tennessee~20K0.85×
24Wisconsin~20K0.85×
25New Mexico~5K0.84×
26Oklahoma~10K0.83×
27Missouri~20K0.82×
28Utah~9K0.82×
29New Hampshire~4K0.82×
30Ohio~30K0.79×
31Alaska~2K0.79×
32Kansas~8K0.78×
33Vermont~2K0.77×
34South Dakota~2K0.76×
35North Dakota~2K0.76×
36Colorado~10K0.74×
37Kentucky~10K0.73×
38Mississippi~8K0.73×
39Montana~3K0.72×
40Minnesota~10K0.70×
41Indiana~20K0.69×
42Arkansas~7K0.69×
43Alabama~10K0.68×
44Hawaii~4K0.68×
45Maine~3K0.67×
46West Virginia~4K0.65×
47Nebraska~4K0.63×
48Oregon~9K0.62×
49Idaho~4K0.62×
50Iowa~6K0.60×
Fig. 06

Affinity by region

Affinity by region — ALDO Shoes, United States
0.60×1.00×2.53×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the ALDO Shoes audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for ALDO Shoes audience
#·InterestCategoryAffinity×
01Charles & KeithFashion & Accessoires18.89×
02Clarks ShoesFashion & Accessoires16.05×
03Nine WestFashion & Accessoires11.33×
04Steve MaddenFashion & Accessoires8.75×
05Michael KorsFashion & Accessoires5.60×
06Fashion NovaShopping5.36×
07Tory BurchFashion & Accessoires5.34×
08CoachFashion & Accessoires5.10×
09Saks Fifth AvenueShopping5.07×
10Bloomingdale'sShopping5.01×
11Nordstrom rackFashion & Accessoires4.94×
12Macy'sShopping4.90×
13Louis VuittonFashion & Accessoires4.29×
14Lace wigBeauty & Wellness4.17×
15T.J.MaxxShopping4.00×
16MarshallsFashion & Accessoires3.94×
17NordstromShopping3.13×
18JewelryFashion & Accessoires2.08×
19Online shoppingShopping1.75×
20BeautyBeauty & Wellness1.75×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the ALDO Shoes audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by ALDO Shoes audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM2.62×
Design AffinityPREMIUM2.51×
IndulgenceJOY2.02×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by ALDO Shoes audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.77×
PatriotismCONSERVATISM0.80×
Community OrientationOPEN0.98×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

Who is ALDO Shoes's target market in United States?

ALDO Shoes's target market in United States covers an estimated 1,285,300 people, concentrated in California and Florida.

02

What is the gender split and age of ALDO Shoes customers?

70.1% of the ALDO Shoes audience are female, 29.9% are male, with an average age of 33.0 years.

03

Which brands do ALDO Shoes fans like most?

ALDO Shoes fans show strongest brand affinity for Macy's (4.9×), Nordstrom rack (4.94×), and Fashion Nova (5.36×) over the country average.

04

Where do ALDO Shoes fans live in United States?

ALDO Shoes fans in United States are most concentrated in California (reach ~200K), Florida (reach ~200K), and Texas (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do ALDO Shoes fans also like?

Beyond ALDO Shoes itself, the audience over-indexes on Nordstrom rack (4.94×), Fashion Nova (5.36×), Marshalls (3.94×), and T.J.Maxx (4×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Footwear audiences in United States

See ALDO Shoes audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for ALDO Shoes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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