ALDO Shoes Audience in United States

ALDO Shoes logo

ALDO Shoes has an estimated audience of 1,271,852 people in United States. 70.1% are female, 29.9% are male, average age 33.0. Top regions: California, Florida, Texas. Top brand affinities: Macy's, Shoes (American band), Nordstrom rack, Fashion Nova, Marshalls.

The average ALDO Shoes fan in United States is 33.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, Texas. Top brand affinities include Macy's, Shoes (American band), Nordstrom rack, with strongest over-indexing on Macy's (4.9× the country average). Demographically, the ALDO Shoes audience skews more female with an average age of 33.0, and over-indexes on personality traits such as Price Sensitivity, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand · Subtype: Footwear

Demographics of ALDO Shoes fans

Demographic split for ALDO Shoes audience in United States
MetricValue
Female70.1%
Male29.9%
Average age33.0
Estimated audience size1,271,852

Audience persona

The typical ALDO Shoes fan in United States is more female, around 33.0 years old, with strong Price Sensitivity tendencies and a notable affinity for Macy's.

Top regions in United States

Top regions ranked by reach for ALDO Shoes in United States
RegionReachAffinity
California251,5471.8×
Florida211,8392.46×
Texas205,0131.87×
New York189,8572.67×
New Jersey84,5792.61×
Illinois73,5481.74×
Georgia57,6691.47×
North Carolina48,9911.28×
Massachusetts44,2681.77×
Pennsylvania43,6721.02×
Maryland43,5921.99×
Virginia39,5251.28×
Michigan35,8441.08×
Ohio31,1560.8×
Arizona25,6460.99×
Washington24,7470.97×
Connecticut22,0021.72×
Tennessee19,8830.78×
Louisiana19,6461.2×
South Carolina19,1541×
Nevada18,3861.49×
Missouri16,7220.82×
Wisconsin16,4150.86×
Indiana16,0600.69×
Colorado14,8070.74×
Minnesota12,3130.68×
Oklahoma11,1530.79×
Kentucky10,8160.68×
Alabama10,4700.59×
Oregon8,7100.6×
Utah8,6440.76×
Kansas7,0920.71×
Mississippi6,1380.59×
Rhode Island5,9451.47×
Arkansas5,9330.57×
Washington, District of Columbia5,8061.52×
Iowa4,9850.48×
New Mexico4,8390.76×
Delaware4,3571.24×
New Hampshire3,6800.73×
Hawaii2,8640.52×
Nebraska2,6610.42×
Idaho2,0940.33×
Maine2,0080.44×
West Virginia1,9410.33×
Montana8370.24×
North Dakota8330.32×
Vermont8060.36×
South Dakota7960.27×
Alaska6680.25×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for ALDO Shoes audience
BrandAffinityCategory
Macy's4.9×Shopping
Shoes (American band)10.91×Music & Radio
Nordstrom rack4.94×Fashion & Accessoires
Fashion Nova5.36×Shopping
Marshalls3.94×Fashion & Accessoires
T.J.Maxx4×Shopping
Steve Madden8.75×Fashion & Accessoires
Charles & Keith18.89×Fashion & Accessoires
Louis Vuitton4.29×Fashion & Accessoires
Nordstrom3.13×Shopping
Lace wig4.17×Beauty & Wellness
Saks Fifth Avenue5.07×Shopping
Clarks Shoes16.05×Fashion & Accessoires
Nine West11.33×Fashion & Accessoires
Tory Burch5.34×Fashion & Accessoires
Macy's2.45×Shopping
Online shopping1.75×Shopping
Beauty1.75×Beauty & Wellness
Coach5.1×Fashion & Accessoires
Michael Kors5.6×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by ALDO Shoes audience
TraitClusterScore
Price SensitivityPREMIUM2.82
IndulgenceJOY2.25
Design AffinityPREMIUM2.21
Luxury OrientationPREMIUM1.93
Pet OwnershipJOY1.66
Quality AwarenessPREMIUM1.55

Worldwide distribution

Worldwide audience distribution share by country for ALDO Shoes
CountryShare
United States18.8%
Canada12.5%
India9.1%

See ALDO Shoes audiences in other countries

More Footwear audiences in United States

Frequently asked questions

How many fans does ALDO Shoes have in United States?

ALDO Shoes has an estimated audience of 1,271,852 people in United States, concentrated in California and Florida.

What is the gender split and age of ALDO Shoes fans?

70.1% of ALDO Shoes fans are female, 29.9% are male, with an average age of 33.0 years.

Which brands do ALDO Shoes fans like most?

ALDO Shoes fans show strongest brand affinity for Macy's (4.9×), Shoes (American band) (10.91×), and Nordstrom rack (4.94×) over the country average.

Where do ALDO Shoes fans live in United States?

ALDO Shoes fans in United States are most concentrated in California (reach 251,547), Florida (reach 211,839), and Texas (reach 205,013). These three regions account for the largest share of the active audience.

What other brands do ALDO Shoes fans also like?

Beyond ALDO Shoes itself, the audience over-indexes on Shoes (American band) (10.91×), Nordstrom rack (4.94×), Fashion Nova (5.36×), and Marshalls (3.94×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for ALDO Shoes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.