Clarks Shoes Audience in United States

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Clarks Shoes has an estimated audience of 1,906,214 people in United States. 71.5% are female, 28.5% are male, average age 34.9. Top regions: California, Florida, New York. Top brand affinities: Beauty, Oxford Street, Target Corporation, Yahoo!奇摩名人娛樂, The Block (Australian TV series).

The average Clarks Shoes fan in United States is 34.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Florida, New York. Top brand affinities include Beauty, Oxford Street, Target Corporation, with strongest over-indexing on Beauty (1.75× the country average). Demographically, the Clarks Shoes audience skews more female with an average age of 34.9, and over-indexes on personality traits such as Sustainability, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Fashion & Accessoires · Type: Brand · Subtype: Footwear

Demographics of Clarks Shoes fans

Demographic split for Clarks Shoes audience in United States
MetricValue
Female71.5%
Male28.5%
Average age34.9
Estimated audience size1,906,214

Audience persona

The typical Clarks Shoes fan in United States is more female, around 34.9 years old, with strong Sustainability tendencies and a notable affinity for Beauty.

Top regions in United States

Top regions ranked by reach for Clarks Shoes in United States
RegionReachAffinity
California211,2861.01×
Florida158,0931.23×
New York154,1951.45×
Texas139,3840.85×
Pennsylvania77,8081.21×
Georgia73,1281.25×
Illinois69,8371.1×
North Carolina68,4101.19×
New Jersey65,2901.35×
Ohio57,7410.98×
Virginia57,7351.24×
Massachusetts57,5121.53×
Michigan49,8691×
Tennessee42,6781.12×
Maryland42,5941.3×
Alabama38,1361.43×
Washington36,9530.97×
South Carolina36,0711.26×
Arizona31,8770.82×
Indiana29,7460.85×
Connecticut29,7221.55×
Missouri26,7580.87×
Colorado24,1490.8×
Kentucky24,0901.01×
Minnesota22,3760.82×
Wisconsin22,0350.77×
Mississippi21,3181.36×
Louisiana19,8430.81×
Oregon19,5470.89×
Oklahoma16,1580.76×
Nevada14,3000.78×
Utah13,6730.8×
Arkansas13,5750.86×
Iowa11,3330.72×
Kansas10,8050.72×
Maine9,7391.43×
New Hampshire9,6671.29×
West Virginia8,6050.97×
Delaware7,0371.34×
Rhode Island7,0101.16×
Idaho6,9940.73×
New Mexico6,6490.7×
Nebraska6,2310.65×
Hawaii5,9030.72×
Washington, District of Columbia5,3230.93×
Vermont4,6091.38×
Montana3,9270.74×
South Dakota2,7840.63×
North Dakota2,2320.57×
Alaska2,1720.53×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Clarks Shoes audience
BrandAffinityCategory
Beauty1.75×Beauty & Wellness
Oxford Street12.09×Travel & Leisure
Target Corporation1.96×Shopping
Yahoo!奇摩名人娛樂2.33×Internet & Social Media
The Block (Australian TV series)7.12×Movies & TV
Myer9.2×Fashion & Accessoires
1080i2.36×Technology & Electronics
Childbirth2.46×Kids & Family
Marshalls2.11×Fashion & Accessoires
Home Design2.85×Home & Garden
Zimmermann9.21×Home & Garden
Old Navy1.71×Fashion & Accessoires
Nordstrom1.82×Shopping
Home decorating ideas2.76×Home & Garden
Costco1.56×Shopping
Fashion Nova2.23×Shopping
Infant clothing2.37×Kids & Family
Whole Foods Market1.5×Shopping
Etsy1.74×Fashion & Accessoires
T.J.Maxx1.89×Shopping

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Clarks Shoes audience
TraitClusterScore
SustainabilityBALANCE2.58
Design AffinityPREMIUM2.24
Luxury OrientationPREMIUM1.96
LGBTQ+ IdentityOPEN1.77
Quality AwarenessPREMIUM1.36
IndulgenceJOY1.3

Worldwide distribution

Worldwide audience distribution share by country for Clarks Shoes
CountryShare
United States41.6%
United Kingdom23.5%
Australia5.9%

See Clarks Shoes audiences in other countries

More Footwear audiences in United States

Frequently asked questions

How many fans does Clarks Shoes have in United States?

Clarks Shoes has an estimated audience of 1,906,214 people in United States, concentrated in California and Florida.

What is the gender split and age of Clarks Shoes fans?

71.5% of Clarks Shoes fans are female, 28.5% are male, with an average age of 34.9 years.

Which brands do Clarks Shoes fans like most?

Clarks Shoes fans show strongest brand affinity for Beauty (1.75×), Oxford Street (12.09×), and Target Corporation (1.96×) over the country average.

Where do Clarks Shoes fans live in United States?

Clarks Shoes fans in United States are most concentrated in California (reach 211,286), Florida (reach 158,093), and New York (reach 154,195). These three regions account for the largest share of the active audience.

What other brands do Clarks Shoes fans also like?

Beyond Clarks Shoes itself, the audience over-indexes on Oxford Street (12.09×), Target Corporation (1.96×), Yahoo!奇摩名人娛樂 (2.33×), and The Block (Australian TV series) (7.12×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Clarks Shoes. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.