Almond Audience in United States

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Almond has an estimated audience of 6,314,269 people in United States. 66.9% are female, 33.1% are male, average age 41.2. Top regions: California, Texas, New York. Top brand affinities: Regional styles of Mexican music, Birthday Gifts, Public speaking, Oneida County, New York, St. Ives.

The average Almond fan in United States is 41.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Regional styles of Mexican music, Birthday Gifts, Public speaking, with strongest over-indexing on Regional styles of Mexican music (1.55× the country average). Demographically, the Almond audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Indulgence, Convenience Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic

Demographics of Almond fans

Demographic split for Almond audience in United States
MetricValue
Female66.9%
Male33.1%
Average age41.2
Estimated audience size6,314,269

Audience persona

The typical Almond fan in United States is more female, around 41.2 years old, with strong Indulgence tendencies and a notable affinity for Regional styles of Mexican music.

Top regions in United States

Top regions ranked by reach for Almond in United States
RegionReachAffinity
California956,8491.38×
Texas648,9961.2×
New York513,7301.46×
Florida504,7871.18×
Illinois234,0011.11×
Georgia222,7351.15×
Pennsylvania218,9621.03×
North Carolina212,6261.12×
Ohio190,7970.98×
New Jersey188,4601.17×
Michigan182,9791.11×
Virginia167,5701.09×
Washington141,5781.12×
Massachusetts137,0791.1×
Tennessee131,0641.03×
Maryland125,5221.16×
Arizona121,9600.95×
Indiana113,2020.98×
Wisconsin103,8051.09×
Missouri103,0541.01×
Minnesota100,1651.11×
Louisiana89,7331.1×
South Carolina88,7650.93×
Alabama86,1480.98×
Colorado85,7820.86×
Kentucky79,8631.01×
Oregon72,9011.01×
Connecticut67,6471.07×
Oklahoma67,5670.96×
Nevada61,4281.01×
Arkansas53,5311.03×
Utah53,2910.94×
Mississippi52,5391.01×
Iowa51,1410.98×
Kansas48,5880.98×
Nebraska31,2390.99×
New Mexico28,3880.9×
Hawaii28,2461.04×
Idaho27,6830.87×
West Virginia24,0960.82×
New Hampshire21,2010.85×
Washington, District of Columbia18,8680.99×
Rhode Island18,4570.92×
Maine18,3160.81×
Delaware16,0630.92×
South Dakota11,9230.82×
Montana11,7250.67×
North Dakota10,9260.84×
Alaska10,3520.77×
Vermont8,5020.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Almond audience
BrandAffinityCategory
Regional styles of Mexican music1.55×Music & Radio
Birthday Gifts1.51×Kids & Family
Public speaking1.62×Politics & Society
Oneida County, New York5.77×
St. Ives5.17×Travel & Leisure
Superintendent (education)3.34×Business & Career
UK garage1.55×Music & Radio
Layne Staley1.77×Music & Radio
Software widget4.09×Technology & Electronics
MeatEater2×Movies & TV
Chiropractic education2.96×Business & Career
Cockpit2.35×Travel & Leisure
Picnic1.72×Kids & Family
Colorado River1.58×Travel & Leisure
Waterford2.14×Travel & Leisure
Tierra caliente1.85×Travel & Leisure
life is good1.51×Music & Radio
Kingdom of Judah1.67×Politics & Society
Gaelic football1.55×Sports
Eli Lilly1.51×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Almond audience
TraitClusterScore
IndulgenceJOY1.48
Convenience OrientationPREMIUM1.41
Healthy LifestyleBALANCE1.37
Price SensitivityPREMIUM1.29
TravellingTHRILL1.26
Quality AwarenessPREMIUM1.24

Worldwide distribution

Worldwide audience distribution share by country for Almond
CountryShare
United States20.5%
Taiwan4.6%
Italy4.3%

See Almond audiences in other countries

More Food & Beverages audiences in United States

Frequently asked questions

How many fans does Almond have in United States?

Almond has an estimated audience of 6,314,269 people in United States, concentrated in California and Texas.

What is the gender split and age of Almond fans?

66.9% of Almond fans are female, 33.1% are male, with an average age of 41.2 years.

Which brands do Almond fans like most?

Almond fans show strongest brand affinity for Regional styles of Mexican music (1.55×), Birthday Gifts (1.51×), and Public speaking (1.62×) over the country average.

Where do Almond fans live in United States?

Almond fans in United States are most concentrated in California (reach 956,849), Texas (reach 648,996), and New York (reach 513,730). These three regions account for the largest share of the active audience.

What other brands do Almond fans also like?

Beyond Almond itself, the audience over-indexes on Birthday Gifts (1.51×), Public speaking (1.62×), Oneida County, New York (5.77×), and St. Ives (5.17×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Almond. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.