A data profile of the people who buy, follow and care about Alpine skiing combined in United States — modelled from more than twelve digital signal sources. Alpine skiing combined has an estimated audience of 351,057 people in United States.
The average Alpine skiing combined fan in United States is 40.0 years old, balanced, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include FIS Alpine Ski World Cup, Alpine skiing, Ski jumping, with strongest over-indexing on FIS Alpine Ski World Cup (243.06× the country average).
Demographically, the Alpine skiing combined audience skews balanced with an average age of 40.0, and over-indexes on personality traits such as Sports Activity, Risk Appetite.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Alpine skiing combined fan in United States is balanced, around 40.0 years old, with strong Sports Activity tendencies and a notable affinity for FIS Alpine Ski World Cup.
The key figures that characterise the Alpine skiing combined profile in United States.
47.1% are female, 52.9% are male, average age 40.0.
| Metric | Value |
|---|---|
| Female | 47.1% |
| Male | 52.9% |
| Average age | 40.0 |
| Estimated audience size | 351,057 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 19% | |
| 20-29 | 18% | |
| 30-39 | 20% | |
| 40-49 | 22% | |
| 50+ | 22% |
Where the Alpine skiing combined audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Vermont | <1K | 1.46× | |
| 02 | Maine | ~1K | 1.14× | |
| 03 | Colorado | ~6K | 1.10× | |
| 04 | New Hampshire | ~2K | 1.09× | |
| 05 | Utah | ~3K | 1.07× | |
| 06 | Alaska | <1K | 1.05× | |
| 07 | Montana | ~1K | 1.04× | |
| 08 | Minnesota | ~5K | 1.03× | |
| 09 | West Virginia | ~2K | 1.03× | |
| 10 | North Dakota | <1K | 1.03× | |
| 11 | Rhode Island | ~1K | 1.02× | |
| 12 | Washington, District of Columbia | ~1K | 1.02× | |
| 13 | Connecticut | ~4K | 1.01× | |
| 14 | South Dakota | <1K | 1.01× | |
| 15 | Massachusetts | ~7K | 1.00× | |
| 16 | Oregon | ~4K | 1.00× | |
| 17 | Iowa | ~3K | 1.00× | |
| 18 | Idaho | ~2K | 1.00× | |
| 19 | Wisconsin | ~5K | 0.99× | |
| 20 | Mississippi | ~3K | 0.99× | |
| 21 | Nebraska | ~2K | 0.99× | |
| 22 | New Mexico | ~2K | 0.99× | |
| 23 | Hawaii | ~1K | 0.99× | |
| 24 | Delaware | <1K | 0.99× | |
| 25 | Kentucky | ~4K | 0.98× | |
| 26 | Oklahoma | ~4K | 0.98× | |
| 27 | Nevada | ~3K | 0.98× | |
| 28 | Arkansas | ~3K | 0.98× | |
| 29 | Kansas | ~3K | 0.98× | |
| 30 | Maryland | ~6K | 0.97× | |
| 31 | Missouri | ~5K | 0.97× | |
| 32 | South Carolina | ~5K | 0.97× | |
| 33 | Alabama | ~5K | 0.97× | |
| 34 | Louisiana | ~4K | 0.97× | |
| 35 | Virginia | ~8K | 0.96× | |
| 36 | Washington | ~7K | 0.96× | |
| 37 | Tennessee | ~7K | 0.96× | |
| 38 | Indiana | ~6K | 0.96× | |
| 39 | Arizona | ~7K | 0.95× | |
| 40 | Pennsylvania | ~10K | 0.94× | |
| 41 | Ohio | ~10K | 0.94× | |
| 42 | Michigan | ~9K | 0.94× | |
| 43 | New Jersey | ~8K | 0.94× | |
| 44 | Georgia | ~10K | 0.93× | |
| 45 | North Carolina | ~10K | 0.93× | |
| 46 | Illinois | ~10K | 0.92× | |
| 47 | New York | ~20K | 0.89× | |
| 48 | Florida | ~20K | 0.88× | |
| 49 | Texas | ~30K | 0.85× | |
| 50 | California | ~30K | 0.80× |
The strongest cross-interests of the Alpine skiing combined audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | FIS Alpine Ski World Cup | Sports | 243.06× | ||
| 02 | Ski jumping | Sports | 82.64× | ||
| 03 | Snowball | Kids & Family | 65.89× | ||
| 04 | Atomic Skis | Sports | 60.39× | ||
| 05 | Connor McDavid | Sports | 47.71× | ||
| 06 | Wayne Gretzky | Sports | 43.37× | ||
| 07 | Sidney Crosby | Sports | 38.15× | ||
| 08 | Buffalo Sabres | Sports | 20.00× | ||
| 09 | Montreal Canadiens | Sports | 20.00× | ||
| 10 | San Jose Sharks | Sports | 20.00× | ||
| 11 | Florida Panthers | Sports | 20.00× | ||
| 12 | Toronto Maple Leafs | Sports | 20.00× | ||
| 13 | Lindsey Vonn | Sports | 19.76× | ||
| 14 | Alpine skiing | Sports | 19.01× | ||
| 15 | Minnesota Wild | Sports | 16.25× | ||
| 16 | High-net-worth individual | Business & Career | 15.29× | ||
| 17 | Dallas Stars | Sports | 13.54× | ||
| 18 | Carolina Hurricanes | Sports | 12.52× | ||
| 19 | Colorado Avalanche | Sports | 12.24× | ||
| 20 | Ski resort | Travel & Leisure | 12.06× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sports Activity | POWER | 2.90× | |
| Risk Appetite | THRILL | 2.42× | |
| Price Sensitivity | PREMIUM | 1.75× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.64× | |
| Social Media Usage | JOY | 0.81× | |
| Pet Ownership | JOY | 0.86× |
Alpine skiing combined has an estimated audience of 351,057 people in United States, concentrated in California and Texas.
47.1% of Alpine skiing combined fans are female, 52.9% are male, with an average age of 40.0 years.
Alpine skiing combined fans show strongest brand affinity for FIS Alpine Ski World Cup (243.06×), Alpine skiing (19.01×), and Ski jumping (82.64×) over the country average.
Alpine skiing combined fans in United States are most concentrated in California (reach ~30K), Texas (reach ~30K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.
Beyond Alpine skiing combined itself, the audience over-indexes on Alpine skiing (19.01×), Ski jumping (82.64×), Sidney Crosby (38.15×), and Lindsey Vonn (19.76×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Alpine skiing combined. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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