American Paint Horse Audience in United States

American Paint Horse has an estimated audience of 1,210,860 people in United States. 56.5% are female, 43.5% are male, average age 44.9. Top regions: Texas, California, Florida. Top brand affinities: Capital One, Sam Elliott, CarGurus, Google Maps, AccuWeather.

The average American Paint Horse fan in United States is 44.9 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Capital One, Sam Elliott, CarGurus, with strongest over-indexing on Capital One (13.24× the country average). Demographically, the American Paint Horse audience skews more female with an average age of 44.9, and over-indexes on personality traits such as Patriotism, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Pets & Animals · Type: Topic

Demographics of American Paint Horse fans

Demographic split for American Paint Horse audience in United States
MetricValue
Female56.5%
Male43.5%
Average age44.9
Estimated audience size1,210,860

Audience persona

The typical American Paint Horse fan in United States is more female, around 44.9 years old, with strong Patriotism tendencies and a notable affinity for Capital One.

Top regions in United States

Top regions ranked by reach for American Paint Horse in United States
RegionReachAffinity
Texas119,1611.14×
California90,7790.68×
Florida60,3610.74×
North Carolina36,4591×
New York35,5060.52×
Georgia33,7360.9×
Ohio33,6220.9×
Illinois30,6880.76×
Pennsylvania30,6430.75×
Michigan29,2030.92×
Tennessee27,4911.13×
Minnesota26,5471.53×
Virginia26,3600.89×
Missouri26,2831.35×
Washington25,2901.04×
Indiana23,9621.08×
Kentucky23,4021.54×
Arizona22,2820.9×
Oklahoma20,6771.54×
Colorado20,3471.07×
Alabama19,2051.14×
South Carolina18,4451.01×
Louisiana17,9871.15×
Oregon16,7601.21×
Wisconsin16,6460.91×
Arkansas15,4351.55×
Utah14,8081.37×
New Jersey13,8430.45×
Maryland13,5710.65×
Massachusetts12,4380.52×
Mississippi11,9001.19×
Iowa11,8021.18×
Kansas11,7961.24×
Idaho9,3441.54×
West Virginia8,0561.43×
Nevada7,4660.64×
Connecticut6,5690.54×
Nebraska6,4201.06×
New Mexico5,8350.96×
Montana4,5291.35×
New Hampshire3,9660.83×
Maine3,6710.85×
South Dakota3,5431.27×
Hawaii3,2060.62×
Alaska2,9411.14×
Wyoming2,5431.42×
North Dakota2,3820.96×
Vermont2,1531.01×
Delaware1,8200.54×
Rhode Island1,7200.45×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for American Paint Horse audience
BrandAffinityCategory
Capital One13.24×Business & Career
Sam Elliott26.69×Movies & TV
CarGurus12.8×Cars & Mobility
Google Maps7.84×Internet & Social Media
AccuWeather11.19×Home & Garden
Circle K11.9×Shopping
Indeed.com6.57×Business & Career
Clint Eastwood14.22×Movies & TV
Appaloosa51.38×Pets & Animals
Billy Bob Thornton13.48×Movies & TV
Bruce Willis10.66×Movies & TV
John Wayne22.4×Movies & TV
Diane Keaton8.67×Movies & TV
Blake Lively13.54×Movies & TV
PSV Eindhoven49.82×Sports
Matthew McConaughey12.38×Movies & TV
Beetlejuice6.41×Movies & TV
Mongolia12.28×Travel & Leisure
DeviantArt8.75×Internet & Social Media
Google News6.91×News

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by American Paint Horse audience
TraitClusterScore
PatriotismCONSERVATISM2.68
ExtroversionTHRILL1.86
Community OrientationOPEN1.6
Need for SecurityCONSERVATISM1.26
DIY MentalityTHRILL1.23
Pet OwnershipJOY1.2

Worldwide distribution

Worldwide audience distribution share by country for American Paint Horse
CountryShare
United States55.9%
Germany16.5%
France3.8%

See American Paint Horse audiences in other countries

More Pets & Animals audiences in United States

Frequently asked questions

How many fans does American Paint Horse have in United States?

American Paint Horse has an estimated audience of 1,210,860 people in United States, concentrated in Texas and California.

What is the gender split and age of American Paint Horse fans?

56.5% of American Paint Horse fans are female, 43.5% are male, with an average age of 44.9 years.

Which brands do American Paint Horse fans like most?

American Paint Horse fans show strongest brand affinity for Capital One (13.24×), Sam Elliott (26.69×), and CarGurus (12.8×) over the country average.

Where do American Paint Horse fans live in United States?

American Paint Horse fans in United States are most concentrated in Texas (reach 119,161), California (reach 90,779), and Florida (reach 60,361). These three regions account for the largest share of the active audience.

What other brands do American Paint Horse fans also like?

Beyond American Paint Horse itself, the audience over-indexes on Sam Elliott (26.69×), CarGurus (12.8×), Google Maps (7.84×), and AccuWeather (11.19×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for American Paint Horse. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.