A data profile of the people who buy, follow and care about Anderson Cooper in United States — modelled from more than twelve digital signal sources. Anderson Cooper has an estimated audience of 2,251,311 people in United States.
The average Anderson Cooper fan in United States is 39.3 years old, more female, and lives primarily in California.
The audience is concentrated in California, New York, Texas.
Top brand affinities include New York Post, Politico, Sustainable energy, with strongest over-indexing on New York Post (8.82× the country average).
Demographically, the Anderson Cooper audience skews more female with an average age of 39.3, and over-indexes on personality traits such as Patriotism, Community Orientation.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Anderson Cooper fan in United States is more female, around 39.3 years old, with strong Patriotism tendencies and a notable affinity for New York Post.
The key figures that characterise the Anderson Cooper profile in United States.
64.0% are female, 36.0% are male, average age 39.3.
| Metric | Value |
|---|---|
| Female | 64.0% |
| Male | 36.0% |
| Average age | 39.3 |
| Estimated audience size | 2,251,311 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 26% | |
| 20-29 | 14% | |
| 30-39 | 15% | |
| 40-49 | 20% | |
| 50+ | 25% |
of the worldwide Anderson Cooper audience comes from United States.
| Country | Share |
|---|---|
| United States | 74.5% |
| Canada | 8.9% |
| United Kingdom | 3.5% |
Where the Anderson Cooper audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Rhode Island | ~10K | 1.57× | |
| 02 | Connecticut | ~30K | 1.47× | |
| 03 | New York | ~200K | 1.45× | |
| 04 | Massachusetts | ~60K | 1.38× | |
| 05 | Washington, District of Columbia | ~9K | 1.35× | |
| 06 | Vermont | ~5K | 1.27× | |
| 07 | New Jersey | ~70K | 1.26× | |
| 08 | Maryland | ~40K | 1.19× | |
| 09 | New Hampshire | ~10K | 1.19× | |
| 10 | Maine | ~9K | 1.15× | |
| 11 | Pennsylvania | ~80K | 1.14× | |
| 12 | North Carolina | ~70K | 1.14× | |
| 13 | Minnesota | ~30K | 1.12× | |
| 14 | Virginia | ~60K | 1.10× | |
| 15 | Delaware | ~6K | 1.08× | |
| 16 | Illinois | ~80K | 1.07× | |
| 17 | Florida | ~100K | 1.02× | |
| 18 | Georgia | ~70K | 1.02× | |
| 19 | Michigan | ~60K | 1.02× | |
| 20 | Oregon | ~20K | 1.02× | |
| 21 | California | ~200K | 1.01× | |
| 22 | Washington | ~40K | 1.01× | |
| 23 | Ohio | ~70K | 1.00× | |
| 24 | Wisconsin | ~30K | 1.00× | |
| 25 | Tennessee | ~40K | 0.99× | |
| 26 | Colorado | ~30K | 0.99× | |
| 27 | Missouri | ~30K | 0.97× | |
| 28 | South Carolina | ~30K | 0.96× | |
| 29 | Arizona | ~40K | 0.93× | |
| 30 | Kansas | ~20K | 0.92× | |
| 31 | West Virginia | ~9K | 0.92× | |
| 32 | Indiana | ~30K | 0.90× | |
| 33 | Kentucky | ~20K | 0.90× | |
| 34 | Iowa | ~20K | 0.87× | |
| 35 | Hawaii | ~8K | 0.87× | |
| 36 | Louisiana | ~20K | 0.86× | |
| 37 | Alabama | ~20K | 0.84× | |
| 38 | Arkansas | ~10K | 0.84× | |
| 39 | Montana | ~5K | 0.84× | |
| 40 | Texas | ~200K | 0.83× | |
| 41 | Oklahoma | ~20K | 0.83× | |
| 42 | Nevada | ~20K | 0.82× | |
| 43 | Nebraska | ~9K | 0.82× | |
| 44 | New Mexico | ~9K | 0.82× | |
| 45 | Mississippi | ~10K | 0.80× | |
| 46 | South Dakota | ~4K | 0.80× | |
| 47 | Idaho | ~8K | 0.79× | |
| 48 | North Dakota | ~3K | 0.79× | |
| 49 | Alaska | ~3K | 0.77× | |
| 50 | Utah | ~10K | 0.75× |
The strongest cross-interests of the Anderson Cooper audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | New York Post | News | 8.82× | ||
| 02 | Politico | Politics & Society | 8.27× | ||
| 03 | Late-night talk show | Movies & TV | 5.55× | ||
| 04 | MSNBC | Movies & TV | 4.02× | ||
| 05 | Sustainable energy | Home & Garden | 3.43× | ||
| 06 | Emmy Award | Movies & TV | 3.40× | ||
| 07 | Robert Redford | Movies & TV | 3.08× | ||
| 08 | Drudge Report | Sports | 2.77× | ||
| 09 | Microwave oven | Home & Garden | 2.72× | ||
| 10 | CBS News | Movies & TV | 2.68× | ||
| 11 | Renewable energy | Business & Career | 2.62× | ||
| 12 | Philanthropy | Arts & Culture | 2.55× | ||
| 13 | Charitable organization | Politics & Society | 2.23× | ||
| 14 | TMZ | Internet & Social Media | 2.04× | ||
| 15 | Genetics | Kids & Family | 1.92× | ||
| 16 | Nonprofit organization | Politics & Society | 1.73× | ||
| 17 | Internet & Social Media | 1.69× | |||
| 18 | CNN | Movies & TV | 1.64× | ||
| 19 | IKEA | Home & Garden | 1.61× | ||
| 20 | Trader Joe's | Shopping | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.93× | |
| Community Orientation | OPEN | 1.89× | |
| Individualism | JOY | 1.89× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Extroversion | THRILL | 0.53× | |
| Luxury Orientation | PREMIUM | 0.75× | |
| Pet Ownership | JOY | 0.84× |
Anderson Cooper has an estimated audience of 2,251,311 people in United States, concentrated in California and New York.
64.0% of Anderson Cooper fans are female, 36.0% are male, with an average age of 39.3 years.
Anderson Cooper fans show strongest brand affinity for New York Post (8.82×), Politico (8.27×), and Sustainable energy (3.43×) over the country average.
Anderson Cooper fans in United States are most concentrated in California (reach ~200K), New York (reach ~200K), and Texas (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Anderson Cooper itself, the audience over-indexes on Politico (8.27×), Sustainable energy (3.43×), MSNBC (4.02×), and Late-night talk show (5.55×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Anderson Cooper. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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