Ann Taylor Audience in United States

Ann Taylor has an estimated audience of 5,169,137 people in United States. 86.9% are female, 13.1% are male, average age 39.7. Top regions: California, Texas, New York. Top brand affinities: Mothercare, Product design, UK garage, Natural rubber, Isometric exercise.
The average Ann Taylor fan in United States is 39.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Mothercare, Product design, UK garage, with strongest over-indexing on Mothercare (9.97× the country average). Demographically, the Ann Taylor audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Sustainability, Pet Ownership. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Fashion & Accessoires · Type: Brand · Subtype: Author
Demographics of Ann Taylor fans
| Metric | Value |
|---|---|
| Female | 86.9% |
| Male | 13.1% |
| Average age | 39.7 |
| Estimated audience size | 5,169,137 |
Audience persona
The typical Ann Taylor fan in United States is more female, around 39.7 years old, with strong Sustainability tendencies and a notable affinity for Mothercare.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 655,802 | 1.15× |
| Texas | 548,893 | 1.24× |
| New York | 474,074 | 1.64× |
| Florida | 423,852 | 1.21× |
| New Jersey | 274,206 | 2.09× |
| Virginia | 244,424 | 1.94× |
| Illinois | 226,035 | 1.31× |
| Massachusetts | 218,641 | 2.15× |
| Pennsylvania | 208,451 | 1.2× |
| Georgia | 189,905 | 1.19× |
| North Carolina | 189,596 | 1.22× |
| Maryland | 154,194 | 1.73× |
| Ohio | 152,965 | 0.96× |
| Michigan | 140,319 | 1.04× |
| Tennessee | 107,299 | 1.03× |
| Connecticut | 98,833 | 1.91× |
| Arizona | 88,702 | 0.84× |
| Alabama | 87,542 | 1.21× |
| Washington | 80,974 | 0.78× |
| Missouri | 79,134 | 0.95× |
| Indiana | 72,632 | 0.77× |
| South Carolina | 71,161 | 0.92× |
| Minnesota | 70,417 | 0.95× |
| Colorado | 68,403 | 0.84× |
| Louisiana | 64,460 | 0.97× |
| Wisconsin | 63,579 | 0.82× |
| Kentucky | 62,702 | 0.97× |
| Washington, District of Columbia | 42,964 | 2.77× |
| Oregon | 40,142 | 0.68× |
| Oklahoma | 39,262 | 0.68× |
| Nevada | 37,385 | 0.75× |
| Mississippi | 30,869 | 0.72× |
| Utah | 29,290 | 0.63× |
| Iowa | 25,512 | 0.6× |
| Kansas | 25,019 | 0.61× |
| Nebraska | 24,841 | 0.96× |
| New Hampshire | 23,802 | 1.17× |
| Arkansas | 23,574 | 0.55× |
| Rhode Island | 21,062 | 1.28× |
| Hawaii | 14,887 | 0.67× |
| Delaware | 13,587 | 0.95× |
| Maine | 13,476 | 0.73× |
| Idaho | 12,302 | 0.47× |
| West Virginia | 11,990 | 0.5× |
| New Mexico | 10,696 | 0.41× |
| Vermont | 7,097 | 0.78× |
| Montana | 5,810 | 0.41× |
| South Dakota | 5,412 | 0.45× |
| Alaska | 5,270 | 0.48× |
| North Dakota | 4,004 | 0.38× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Mothercare | 9.97× | Kids & Family |
| Product design | 4.59× | Business & Career |
| UK garage | 6.27× | Music & Radio |
| Natural rubber | 2.21× | Cars & Mobility |
| Isometric exercise | 8.99× | Sports |
| Janitor | 6.45× | Home & Garden |
| Stamp collecting | 4.46× | Home & Garden |
| Meals on Wheels | 4.58× | Food & Beverages |
| Joshua Jackson | 3.43× | Movies & TV |
| Cachorro | 3.88× | Pets & Animals |
| Tierra Cali | 4.95× | Travel & Leisure |
| JC Whitney | 9.99× | Shopping |
| Sub Zero (Official) | 5.37× | Literature |
| Embroidery Library | 7.92× | Home & Garden |
| Highland games | 4.55× | Sports |
| CAC 40 | 2.66× | Business & Career |
| New York Harbor | 6.44× | Travel & Leisure |
| edureka | 17.75× | Business & Career |
| Soldering iron | 1.6× | Home & Garden |
| JDM Cars | 3.56× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Sustainability | BALANCE | 4.47 |
| Pet Ownership | JOY | 2.26 |
| Design Affinity | PREMIUM | 2.25 |
| Luxury Orientation | PREMIUM | 1.99 |
| Indulgence | JOY | 1.97 |
| Creativity | OPEN | 1.64 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 94.7% |
| Canada | 1.0% |
| United Kingdom | 0.7% |
See Ann Taylor audiences in other countries
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Frequently asked questions
How many fans does Ann Taylor have in United States?
Ann Taylor has an estimated audience of 5,169,137 people in United States, concentrated in California and Texas.
What is the gender split and age of Ann Taylor fans?
86.9% of Ann Taylor fans are female, 13.1% are male, with an average age of 39.7 years.
Which brands do Ann Taylor fans like most?
Ann Taylor fans show strongest brand affinity for Mothercare (9.97×), Product design (4.59×), and UK garage (6.27×) over the country average.
Where do Ann Taylor fans live in United States?
Ann Taylor fans in United States are most concentrated in California (reach 655,802), Texas (reach 548,893), and New York (reach 474,074). These three regions account for the largest share of the active audience.
What other brands do Ann Taylor fans also like?
Beyond Ann Taylor itself, the audience over-indexes on Product design (4.59×), UK garage (6.27×), Natural rubber (2.21×), and Isometric exercise (8.99×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Ann Taylor. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.