Aragon Audience in United States
Aragon has an estimated audience of 438,090 people in United States. 57.6% are female, 42.4% are male, average age 42.5. Top brand affinities: Staycation, Nationality, Google Home, Hibachi, Goop.
Top brand affinities include Staycation, Nationality, Google Home, with strongest over-indexing on Staycation (116.09× the country average). Demographically, the Aragon audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Social Media Usage, Spirituality.
Category: Travel & Leisure · Type: POI · Subtype: Region
Demographics of Aragon fans
| Metric | Value |
|---|---|
| Female | 57.6% |
| Male | 42.4% |
| Average age | 42.5 |
| Estimated audience size | 438,090 |
Audience persona
The typical Aragon fan in United States is more female, around 42.5 years old, with strong Social Media Usage tendencies and a notable affinity for Staycation.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Staycation | 116.09× | Home & Garden |
| Nationality | 7.86× | Politics & Society |
| Google Home | 14.08× | Technology & Electronics |
| Hibachi | 13.71× | Food & Beverages |
| Goop | 6.73× | Internet & Social Media |
| Governor of Michigan | 9.03× | Politics & Society |
| headspace | 10.75× | Health |
| Wok | 6.81× | Food & Beverages |
| Vocal harmony | 4.43× | Music & Radio |
| Grace Slick | 8.47× | Music & Radio |
| Cherish (group) | 10.42× | Music & Radio |
| Grinch | 3.6× | Movies & TV |
| Nebraska Cornhuskers football | 3.21× | Sports |
| Buying and Selling Real Estate | 6.72× | Home & Garden |
| Fairy godmother | 6.17× | Literature |
| Ira Glass | 12.95× | Music & Radio |
| Historic site | 3.16× | Arts & Culture |
| Israel | 1.54× | Travel & Leisure |
| JDSU | 2.21× | Business & Career |
| Hipster | 6.87× | Politics & Society |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Social Media Usage | JOY | 1.41 |
| Spirituality | BALANCE | 1.38 |
| Indulgence | JOY | 1.29 |
| Extroversion | THRILL | 1.26 |
| Price Sensitivity | PREMIUM | 1.25 |
| Community Orientation | OPEN | 1.2 |
Worldwide distribution
| Country | Share |
|---|---|
| Spain | 38.1% |
| Mexico | 12.7% |
| France | 10.9% |
See Aragon audiences in other countries
More Region audiences in United States
- California (82,524,257)
- Florida (70,758,765)
- Texas (70,123,406)
- Southern United States (52,285,533)
- Hollywood (48,704,878)
How to read this data
Audience size is the estimated number of people in United States who actively search for Aragon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.