A data profile of the people who buy, follow and care about Aragon in United States — modelled from more than twelve digital signal sources. Aragon has an estimated audience of 438,090 people in United States.
Aragon has an estimated audience of 438,090 people in United States. 57.6% are female, 42.4% are male, average age 42.5. Top brand affinities: american psycho, Elijah Wood, London Eye, Web server, Channel 5 (UK).
Top brand affinities include american psycho, Elijah Wood, London Eye, with strongest over-indexing on american psycho (206.41× the country average).
Demographically, the Aragon audience skews more female with an average age of 42.5, and over-indexes on personality traits such as Patriotism, Spirituality.
The typical Aragon fan in United States is more female, around 42.5 years old, with strong Patriotism tendencies and a notable affinity for american psycho.
The key figures that characterise the Aragon profile in United States.
57.6% are female, 42.4% are male, average age 42.5.
| Metric | Value |
|---|---|
| Female | 57.6% |
| Male | 42.4% |
| Average age | 42.5 |
| Estimated audience size | 438,090 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 16% | |
| 20-29 | 14% | |
| 30-39 | 18% | |
| 40-49 | 24% | |
| 50+ | 28% |
The strongest cross-interests of the Aragon audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | american psycho | Movies & TV | 206.41× | ||
| 02 | Elijah Wood | Movies & TV | 68.32× | ||
| 03 | London Eye | Travel & Leisure | 21.32× | ||
| 04 | Channel 5 (UK) | Movies & TV | 12.50× | ||
| 05 | FIFA Club World Cup | Sports | 9.82× | ||
| 06 | El País | News | 9.79× | ||
| 07 | Lyric poetry | Literature | 8.49× | ||
| 08 | Web server | Technology & Electronics | 7.25× | ||
| 09 | Atlético Madrid | Sports | 6.33× | ||
| 10 | Charles Leclerc | Sports | 6.07× | ||
| 11 | Improvisation | Music & Radio | 4.58× | ||
| 12 | Labrador | Pets & Animals | 3.13× | ||
| 13 | Miniature Schnauzer | Pets & Animals | 3.04× | ||
| 14 | Diaper bag | Kids & Family | 2.98× | ||
| 15 | Milwaukee Brewers | Sports | 2.93× | ||
| 16 | Detroit Tigers | Sports | 2.36× | ||
| 17 | Las Vegas | Travel & Leisure | 1.88× | ||
| 18 | Planet Fitness | Sports | 1.87× | ||
| 19 | Genetics | Kids & Family | 1.61× | ||
| 20 | Walgreens | Shopping | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.83× | |
| Spirituality | BALANCE | 1.65× | |
| Need for Security | CONSERVATISM | 1.39× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Sustainability | BALANCE | 0.56× | |
| Family Orientation | CONSERVATISM | 0.80× | |
| Pet Ownership | JOY | 0.82× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Aragon. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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