Arizona Wildcats football Audience in United States

Arizona Wildcats football logo

Arizona Wildcats football has an estimated audience of 1,563,856 people in United States. 41.4% are female, 58.6% are male, average age 43.5. Top regions: Arizona, California, Texas. Top brand affinities: Alaska, Welder certification, Captain America (1990 film), Minnesota, Keiki.

The average Arizona Wildcats football fan in United States is 43.5 years old, more male, and lives primarily in Arizona. The audience is concentrated in Arizona, California, Texas. Top brand affinities include Alaska, Welder certification, Captain America (1990 film), with strongest over-indexing on Alaska (13.62× the country average). Demographically, the Arizona Wildcats football audience skews more male with an average age of 43.5, and over-indexes on personality traits such as Community Orientation, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Team · Subtype: American football

Demographics of Arizona Wildcats football fans

Demographic split for Arizona Wildcats football audience in United States
MetricValue
Female41.4%
Male58.6%
Average age43.5
Estimated audience size1,563,856

Audience persona

The typical Arizona Wildcats football fan in United States is more male, around 43.5 years old, with strong Community Orientation tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for Arizona Wildcats football in United States
RegionReachAffinity
Arizona531,13216.63×
California125,3970.73×
Texas85,6060.64×
Florida51,5060.49×
Nevada33,9112.24×
Utah32,6952.33×
Colorado32,6841.33×
Georgia28,7430.6×
Ohio27,7800.58×
New York26,1930.3×
Illinois26,0590.5×
North Carolina23,6690.5×
Alabama22,8941.05×
Washington22,8530.73×
Pennsylvania22,2700.42×
Tennessee22,0280.7×
Michigan18,7260.46×
Virginia17,2710.45×
South Carolina15,0750.64×
Louisiana14,1330.7×
Oregon13,0910.73×
Indiana12,9650.45×
Kansas12,7921.04×
New Jersey12,7740.32×
Oklahoma11,8080.68×
Massachusetts11,4600.37×
Missouri11,3150.45×
Iowa11,2360.87×
Maryland10,7900.4×
Mississippi10,7480.83×
Kentucky10,3690.53×
New Mexico9,5451.22×
Wisconsin9,1710.39×
Idaho8,2941.06×
Minnesota8,1440.36×
Nebraska7,9461.01×
Hawaii7,8941.17×
Arkansas7,6120.59×
West Virginia7,1980.99×
Connecticut4,7030.3×
Montana3,6350.84×
Washington, District of Columbia2,2000.47×
South Dakota2,0570.57×
Delaware1,9620.45×
Wyoming1,8990.82×
Alaska1,7360.52×
New Hampshire1,6350.27×
North Dakota1,5860.49×
Rhode Island1,5830.32×
Maine1,4400.26×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Arizona Wildcats football audience
BrandAffinityCategory
Alaska13.62×Travel & Leisure
Welder certification45.56×Business & Career
Captain America (1990 film)7.92×Movies & TV
Minnesota2.45×Travel & Leisure
Keiki22.79×Home & Garden
Home construction1.53×Home & Garden
Justice3.06×Politics & Society
Nebraska2.75×Travel & Leisure
Historic site4.02×Arts & Culture
JDSU2.58×Business & Career
Jumia14.42×Fashion & Accessoires
Jesse Plemons2.82×Movies & TV
Israel1.69×Travel & Leisure
Chandrakasem Rajabhat University18.9×Business & Career
Nebraska Cornhuskers football2.44×Sports
Unique Gifts1.58×Shopping
Kerang4.42×Travel & Leisure
Graham Greene3.89×Literature
Sailor2.97×Travel & Leisure
Wikia1.99×Internet & Social Media

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Arizona Wildcats football audience
TraitClusterScore
Community OrientationOPEN1.24
Risk AppetiteTHRILL1.21
Early Adopter MentalityPOWER1.19
Sports ActivityPOWER1.17
PatriotismCONSERVATISM1.15
Career OrientationPOWER1.11

Worldwide distribution

Worldwide audience distribution share by country for Arizona Wildcats football
CountryShare
United States92.8%
Canada1.7%
China1.0%

See Arizona Wildcats football audiences in other countries

More American football audiences in United States

Frequently asked questions

How many fans does Arizona Wildcats football have in United States?

Arizona Wildcats football has an estimated audience of 1,563,856 people in United States, concentrated in Arizona and California.

What is the gender split and age of Arizona Wildcats football fans?

41.4% of Arizona Wildcats football fans are female, 58.6% are male, with an average age of 43.5 years.

Which brands do Arizona Wildcats football fans like most?

Arizona Wildcats football fans show strongest brand affinity for Alaska (13.62×), Welder certification (45.56×), and Captain America (1990 film) (7.92×) over the country average.

Where do Arizona Wildcats football fans live in United States?

Arizona Wildcats football fans in United States are most concentrated in Arizona (reach 531,132), California (reach 125,397), and Texas (reach 85,606). These three regions account for the largest share of the active audience.

What other brands do Arizona Wildcats football fans also like?

Beyond Arizona Wildcats football itself, the audience over-indexes on Welder certification (45.56×), Captain America (1990 film) (7.92×), Minnesota (2.45×), and Keiki (22.79×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Arizona Wildcats football. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.