Arlington, Texas Audience in United States

Arlington, Texas logo

Arlington, Texas has an estimated audience of 6,173,087 people in United States. 56.7% are female, 43.3% are male, average age 41.3. Top regions: Texas, California, Florida. Top brand affinities: Pro-Ject, Goop, Governor of Michigan, Google Home, Nebraska.

The average Arlington, Texas fan in United States is 41.3 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Pro-Ject, Goop, Governor of Michigan, with strongest over-indexing on Pro-Ject (6.99× the country average). Demographically, the Arlington, Texas audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Arlington, Texas fans

Demographic split for Arlington, Texas audience in United States
MetricValue
Female56.7%
Male43.3%
Average age41.3
Estimated audience size6,173,087

Audience persona

The typical Arlington, Texas fan in United States is more female, around 41.3 years old, with strong Risk Appetite tendencies and a notable affinity for Pro-Ject.

Top regions in United States

Top regions ranked by reach for Arlington, Texas in United States
RegionReachAffinity
Texas2,244,7614.23×
California547,1900.81×
Florida337,1200.81×
New York200,7290.58×
Louisiana198,2002.49×
Oklahoma197,5752.88×
Illinois177,1480.86×
Georgia168,4080.89×
Ohio161,9000.85×
Arizona141,0651.12×
Michigan126,6180.78×
North Carolina124,9480.67×
Pennsylvania119,9520.58×
Arkansas115,1212.26×
Virginia114,6050.76×
Missouri111,1041.12×
Tennessee109,8510.89×
Colorado104,6261.08×
Washington89,2710.72×
Indiana88,3260.78×
New Jersey86,1770.55×
Mississippi85,8411.69×
Kansas84,3041.73×
Alabama77,6160.9×
New Mexico71,6692.32×
Massachusetts70,4180.58×
South Carolina65,7910.71×
Maryland65,4610.62×
Utah62,6271.13×
Minnesota62,3480.7×
Iowa59,1041.16×
Wisconsin58,5710.63×
Kentucky57,3850.74×
Nevada53,5280.9×
Oregon52,5520.74×
Connecticut34,7720.56×
Nebraska31,4321.02×
Idaho25,1250.81×
Hawaii17,3470.65×
Washington, District of Columbia15,9060.86×
West Virginia15,2120.53×
Montana13,0180.76×
South Dakota10,7260.75×
New Hampshire10,5980.44×
Maine10,4240.47×
North Dakota10,2360.81×
Alaska10,1200.77×
Rhode Island10,0370.51×
Delaware9,2530.54×
Wyoming8,0040.87×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Arlington, Texas audience
BrandAffinityCategory
Pro-Ject6.99×Music & Radio
Goop8.8×Internet & Social Media
Governor of Michigan10.74×Politics & Society
Google Home8.49×Technology & Electronics
Nebraska3.53×Travel & Leisure
headspace11.27×Health
Product design2.21×Business & Career
Wok7.36×Food & Beverages
Cherish (group)11.96×Music & Radio
Hibachi8.17×Food & Beverages
Vocal harmony4.35×Music & Radio
Grinch3.84×Movies & TV
Fairy godmother6.83×Literature
Urban Outfitters1.69×Shopping
Hipster8.24×Politics & Society
Hardik Pandya12.71×Sports
Nationality1.79×Politics & Society
Grace Slick7.29×Music & Radio
Israel1.74×Travel & Leisure
Jingoism1.68×Politics & Society

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Arlington, Texas audience
TraitClusterScore
Risk AppetiteTHRILL2.18
Luxury OrientationPREMIUM1.95
PatriotismCONSERVATISM1.26
ExtroversionTHRILL1.23
Family OrientationCONSERVATISM1.22
IndulgenceJOY1.09

Worldwide distribution

Worldwide audience distribution share by country for Arlington, Texas
CountryShare
United States82.7%
Canada2.5%
United Kingdom1.7%

See Arlington, Texas audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Arlington, Texas have in United States?

Arlington, Texas has an estimated audience of 6,173,087 people in United States, concentrated in Texas and California.

What is the gender split and age of Arlington, Texas fans?

56.7% of Arlington, Texas fans are female, 43.3% are male, with an average age of 41.3 years.

Which brands do Arlington, Texas fans like most?

Arlington, Texas fans show strongest brand affinity for Pro-Ject (6.99×), Goop (8.8×), and Governor of Michigan (10.74×) over the country average.

Where do Arlington, Texas fans live in United States?

Arlington, Texas fans in United States are most concentrated in Texas (reach 2,244,761), California (reach 547,190), and Florida (reach 337,120). These three regions account for the largest share of the active audience.

What other brands do Arlington, Texas fans also like?

Beyond Arlington, Texas itself, the audience over-indexes on Goop (8.8×), Governor of Michigan (10.74×), Google Home (8.49×), and Nebraska (3.53×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Arlington, Texas. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.