Art in America Audience in United States

Art in America logo

Art in America has an estimated audience of 311,454 people in United States. 54.1% are female, 45.9% are male, average age 49.1. Top regions: New York, California, Florida. Top brand affinities: Steampunk, Natural rubber, Jorge Salinas, Nebraska Cornhuskers football, edureka.

The average Art in America fan in United States is 49.1 years old, balanced, and lives primarily in New York. The audience is concentrated in New York, California, Florida. Top brand affinities include Steampunk, Natural rubber, Jorge Salinas, with strongest over-indexing on Steampunk (10.74× the country average). Demographically, the Art in America audience skews balanced with an average age of 49.1, and over-indexes on personality traits such as Urban Lifestyle, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Arts & Culture · Type: Website / Newspaper / Magazine

Demographics of Art in America fans

Demographic split for Art in America audience in United States
MetricValue
Female54.1%
Male45.9%
Average age49.1
Estimated audience size311,454

Audience persona

The typical Art in America fan in United States is balanced, around 49.1 years old, with strong Urban Lifestyle tendencies and a notable affinity for Steampunk.

Top regions in United States

Top regions ranked by reach for Art in America in United States
RegionReachAffinity
New York61,3343.52×
California38,5771.13×
Florida14,9490.71×
Texas14,8630.56×
Massachusetts9,7431.59×
Pennsylvania9,4320.9×
Illinois9,3770.9×
New Jersey7,3710.93×
Georgia7,2230.75×
Ohio6,7550.7×
Michigan6,1320.75×
Virginia5,8870.78×
North Carolina5,6860.61×
Washington5,1800.83×
Connecticut4,5831.47×
Oregon4,1271.16×
Arizona4,0740.64×
Maryland3,9650.74×
Colorado3,6410.74×
Missouri3,5320.7×
Tennessee2,9940.48×
Minnesota2,9880.67×
Alabama2,9100.67×
Indiana2,7890.49×
Wisconsin2,6560.57×
New Mexico2,5161.61×
Louisiana2,5010.62×
South Carolina2,4220.52×
Kentucky2,1650.55×
Washington, District of Columbia1,9712.11×
Nevada1,7650.59×
Utah1,7320.62×
Iowa1,7310.67×
Kansas1,7160.7×
Mississippi1,6880.66×
Oklahoma1,5890.46×
Idaho1,5010.96×
Arkansas1,4990.58×
West Virginia1,3930.96×
Maine1,2931.16×
New Hampshire1,2441.01×
Hawaii1,2290.92×
Montana1,2121.4×
South Dakota1,1961.66×
North Dakota1,1651.82×
Wyoming1,1272.44×
Nebraska1,1240.72×
Rhode Island1,1091.12×
Vermont1,0901.99×
Delaware9931.16×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Art in America audience
BrandAffinityCategory
Steampunk10.74×Fashion & Accessoires
Natural rubber2.76×Cars & Mobility
Jorge Salinas17.91×Movies & TV
Nebraska Cornhuskers football3.81×Sports
edureka32.74×Business & Career
Certified diabetes educator11.9×Business & Career
Whataburger1.56×Food & Beverages
Elsword13.17×Games
Home equity1.55×Home & Garden
Urban horticulture2.69×Home & Garden
JC Whitney11.61×Shopping
Electrolyte3.2×Health
Khaadi4.44×Fashion & Accessoires
Nipsey Hussle3.71×Music & Radio
Iowa Lottery6.56×Games
Home staging3.2×Home & Garden
Corona (band)3.5×Music & Radio
Jesse Plemons2.09×Movies & TV
Jaipur Rugs10.27×Home & Garden
Grammarly2.47×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Art in America audience
TraitClusterScore
Urban LifestyleOPEN1.96
Design AffinityPREMIUM1.68
LGBTQ+ IdentityOPEN1.65
IndulgenceJOY1.53
TravellingTHRILL1.47
Luxury OrientationPREMIUM1.47

Worldwide distribution

Worldwide audience distribution share by country for Art in America
CountryShare
United States84.9%
United Kingdom7.1%
France1.9%

See Art in America audiences in other countries

More Arts & Culture audiences in United States

Frequently asked questions

How many fans does Art in America have in United States?

Art in America has an estimated audience of 311,454 people in United States, concentrated in New York and California.

What is the gender split and age of Art in America fans?

54.1% of Art in America fans are female, 45.9% are male, with an average age of 49.1 years.

Which brands do Art in America fans like most?

Art in America fans show strongest brand affinity for Steampunk (10.74×), Natural rubber (2.76×), and Jorge Salinas (17.91×) over the country average.

Where do Art in America fans live in United States?

Art in America fans in United States are most concentrated in New York (reach 61,334), California (reach 38,577), and Florida (reach 14,949). These three regions account for the largest share of the active audience.

What other brands do Art in America fans also like?

Beyond Art in America itself, the audience over-indexes on Natural rubber (2.76×), Jorge Salinas (17.91×), Nebraska Cornhuskers football (3.81×), and edureka (32.74×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Art in America. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.