Bahama Breeze Audience in United States

Bahama Breeze has an estimated audience of 3,079,936 people in United States. 71.7% are female, 28.3% are male, average age 38.3. Top regions: Florida, New Jersey, Georgia. Top brand affinities: Google Maps, Capital One, Indeed.com, Enterprise Rent-A-Car, Google News.

The average Bahama Breeze fan in United States is 38.3 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, New Jersey, Georgia. Top brand affinities include Google Maps, Capital One, Indeed.com, with strongest over-indexing on Google Maps (4.88× the country average). Demographically, the Bahama Breeze audience skews more female with an average age of 38.3, and over-indexes on personality traits such as Urban Lifestyle, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Brand · Subtype: Restaurants

Demographics of Bahama Breeze fans

Demographic split for Bahama Breeze audience in United States
MetricValue
Female71.7%
Male28.3%
Average age38.3
Estimated audience size3,079,936

Audience persona

The typical Bahama Breeze fan in United States is more female, around 38.3 years old, with strong Urban Lifestyle tendencies and a notable affinity for Google Maps.

Top regions in United States

Top regions ranked by reach for Bahama Breeze in United States
RegionReachAffinity
Florida2,149,32510.31×
New Jersey324,3674.14×
Georgia279,4152.94×
North Carolina255,9112.76×
Pennsylvania240,6982.32×
Michigan209,1642.6×
New York131,7870.77×
Virginia108,5971.45×
Washington100,6681.63×
Tennessee97,4751.58×
Illinois83,5300.81×
South Carolina82,1391.77×
Nevada77,3042.6×
Texas72,0530.27×
Delaware48,3775.69×
California45,1570.13×
Ohio39,7470.42×
Maryland29,8420.56×
Massachusetts29,5560.49×
Indiana19,0960.34×
Arizona17,5630.28×
Alabama16,2500.38×
Mississippi14,2500.56×
Missouri13,3530.27×
Kentucky13,1760.34×
New Hampshire12,3901.02×
Colorado11,1230.23×
Wisconsin9,2040.2×
Arkansas8,8140.35×
Oklahoma8,1080.24×
Louisiana7,6510.19×
Connecticut7,5890.25×
Minnesota6,1020.14×
Kansas5,4400.22×
Utah5,0050.18×
Oregon4,5500.13×
West Virginia4,4310.31×
Iowa3,8100.15×
Washington, District of Columbia3,8020.41×
Nebraska2,7100.18×
New Mexico2,3860.15×
Maine2,2160.2×
Idaho2,1120.14×
Rhode Island2,0580.21×
Hawaii1,5010.11×
Vermont9060.17×
North Dakota6450.1×
Montana6340.07×
South Dakota5890.08×
Alaska5850.09×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bahama Breeze audience
BrandAffinityCategory
Google Maps4.88×Internet & Social Media
Capital One4.88×Business & Career
Indeed.com4.88×Business & Career
Enterprise Rent-A-Car4.88×Cars & Mobility
Google News4.71×News
CarGurus4.52×Cars & Mobility
AccuWeather4.6×Home & Garden
Circle K4.88×Shopping
Aaron Rodgers4.3×Sports
Diabetes mellitus awareness4.19×Health
DeviantArt4.41×Internet & Social Media
Beetlejuice3.01×Movies & TV
MSN2.47×News
Diane Keaton3.84×Movies & TV
Red Lobster5.05×Food & Beverages
Staples (Canada)3.19×Business & Career
Khan Academy4.88×Business & Career
Bruce Willis4.15×Movies & TV
Singer-songwriter2.25×Music & Radio
ICloud4.88×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bahama Breeze audience
TraitClusterScore
Urban LifestyleOPEN1.51
IndulgenceJOY1.34
Convenience OrientationPREMIUM1.31
Price SensitivityPREMIUM1.26
Luxury OrientationPREMIUM1.26
Family OrientationCONSERVATISM1.23

Worldwide distribution

Worldwide audience distribution share by country for Bahama Breeze
CountryShare
United States99.7%
Germany0.2%
Italy0.0%

See Bahama Breeze audiences in other countries

More Restaurants audiences in United States

Frequently asked questions

How many fans does Bahama Breeze have in United States?

Bahama Breeze has an estimated audience of 3,079,936 people in United States, concentrated in Florida and New Jersey.

What is the gender split and age of Bahama Breeze fans?

71.7% of Bahama Breeze fans are female, 28.3% are male, with an average age of 38.3 years.

Which brands do Bahama Breeze fans like most?

Bahama Breeze fans show strongest brand affinity for Google Maps (4.88×), Capital One (4.88×), and Indeed.com (4.88×) over the country average.

Where do Bahama Breeze fans live in United States?

Bahama Breeze fans in United States are most concentrated in Florida (reach 2,149,325), New Jersey (reach 324,367), and Georgia (reach 279,415). These three regions account for the largest share of the active audience.

What other brands do Bahama Breeze fans also like?

Beyond Bahama Breeze itself, the audience over-indexes on Capital One (4.88×), Indeed.com (4.88×), Enterprise Rent-A-Car (4.88×), and Google News (4.71×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bahama Breeze. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.