Bedroom Design Audience in United States

Bedroom Design logo

Bedroom Design has an estimated audience of 618,200 people in United States. 67.7% are female, 32.3% are male, average age 37.2. Top regions: California, Texas, Florida. Top brand affinities: Leroy Merlin, PSV Eindhoven, Danish design, Cutting board, Orthopedic mattress.

The average Bedroom Design fan in United States is 37.2 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Leroy Merlin, PSV Eindhoven, Danish design, with strongest over-indexing on Leroy Merlin (139.34× the country average). Demographically, the Bedroom Design audience skews more female with an average age of 37.2, and over-indexes on personality traits such as Design Affinity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Bedroom Design fans

Demographic split for Bedroom Design audience in United States
MetricValue
Female67.7%
Male32.3%
Average age37.2
Estimated audience size618,200

Audience persona

The typical Bedroom Design fan in United States is more female, around 37.2 years old, with strong Design Affinity tendencies and a notable affinity for Leroy Merlin.

Top regions in United States

Top regions ranked by reach for Bedroom Design in United States
RegionReachAffinity
California76,3711.12×
Texas55,0851.04×
Florida44,2791.06×
New York43,0841.25×
Georgia23,2321.22×
Illinois22,5161.09×
Pennsylvania21,7221.04×
North Carolina20,9381.13×
New Jersey19,5851.25×
Ohio19,1701.01×
Virginia16,7251.11×
Michigan16,4501.02×
Massachusetts14,4391.19×
Washington14,4181.16×
Tennessee13,5761.09×
Arizona12,5140.99×
Indiana12,0571.07×
Maryland12,0291.13×
Missouri10,8861.09×
Alabama10,2251.18×
South Carolina10,0521.08×
Louisiana9,8601.24×
Colorado9,1950.94×
Kentucky9,0241.16×
Minnesota8,6320.97×
Wisconsin7,7900.84×
Oklahoma7,2681.06×
Connecticut6,7281.09×
Oregon6,3430.9×
Mississippi6,2741.23×
Nevada6,2321.04×
Arkansas5,4011.06×
Utah5,2640.95×
Kansas4,5990.94×
Iowa4,2250.83×
Nebraska2,9800.96×
Idaho2,8920.93×
Hawaii2,7271.03×
West Virginia2,4090.84×
New Hampshire2,2830.94×
New Mexico2,0630.67×
Maine1,8840.85×
Washington, District of Columbia1,7350.93×
Rhode Island1,7250.88×
Delaware1,6590.97×
Montana1,3270.77×
Alaska1,1220.85×
North Dakota9740.77×
South Dakota9650.68×
Vermont7540.69×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bedroom Design audience
BrandAffinityCategory
Leroy Merlin139.34×Shopping
PSV Eindhoven87.12×Sports
Danish design24.81×Home & Garden
Cutting board19.09×Home & Garden
Orthopedic mattress40.09×Health
Cast-iron cookware12.86×Home & Garden
Hair Extensions5.89×Beauty & Wellness
Scandinavian design17.84×Home & Garden
Autism Awareness8.94×Health
Diabetes mellitus awareness6.01×Health
Do it yourself (DIY)2.8×Home & Garden
Capital One3.21×Business & Career
Back to the Future11.38×Movies & TV
Google Maps3.1×Internet & Social Media
Modern architecture5.3×Arts & Culture
The Dubai Mall36.63×Fashion & Accessoires
Singer-songwriter2.92×Music & Radio
Feyenoord30.91×Sports
Indeed.com2.8×Business & Career
Microblogging6.08×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bedroom Design audience
TraitClusterScore
Design AffinityPREMIUM7.45
Luxury OrientationPREMIUM2.36
Quality AwarenessPREMIUM2.35
Urban LifestyleOPEN2.01
DIY MentalityTHRILL2
IndulgenceJOY1.93

Worldwide distribution

Worldwide audience distribution share by country for Bedroom Design
CountryShare
United States27.0%
Saudi Arabia23.7%
United Kingdom6.5%

See Bedroom Design audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Bedroom Design have in United States?

Bedroom Design has an estimated audience of 618,200 people in United States, concentrated in California and Texas.

What is the gender split and age of Bedroom Design fans?

67.7% of Bedroom Design fans are female, 32.3% are male, with an average age of 37.2 years.

Which brands do Bedroom Design fans like most?

Bedroom Design fans show strongest brand affinity for Leroy Merlin (139.34×), PSV Eindhoven (87.12×), and Danish design (24.81×) over the country average.

Where do Bedroom Design fans live in United States?

Bedroom Design fans in United States are most concentrated in California (reach 76,371), Texas (reach 55,085), and Florida (reach 44,279). These three regions account for the largest share of the active audience.

What other brands do Bedroom Design fans also like?

Beyond Bedroom Design itself, the audience over-indexes on PSV Eindhoven (87.12×), Danish design (24.81×), Cutting board (19.09×), and Orthopedic mattress (40.09×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bedroom Design. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.