Bellami Hair Audience in United States

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Bellami Hair has an estimated audience of 355,985 people in United States. 88.7% are female, 11.3% are male, average age 35.7. Top regions: California, Texas, Florida. Top brand affinities: Urban Dictionary, Method Man, Firefox, Autism Awareness, Cliphair Extensions.

The average Bellami Hair fan in United States is 35.7 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Urban Dictionary, Method Man, Firefox, with strongest over-indexing on Urban Dictionary (43.16× the country average). Demographically, the Bellami Hair audience skews more female with an average age of 35.7, and over-indexes on personality traits such as Luxury Orientation, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Beauty & Wellness · Type: Brand · Subtype: Hair care

Demographics of Bellami Hair fans

Demographic split for Bellami Hair audience in United States
MetricValue
Female88.7%
Male11.3%
Average age35.7
Estimated audience size355,985

Audience persona

The typical Bellami Hair fan in United States is more female, around 35.7 years old, with strong Luxury Orientation tendencies and a notable affinity for Urban Dictionary.

Top regions in United States

Top regions ranked by reach for Bellami Hair in United States
RegionReachAffinity
California68,9521.76×
Texas49,7121.62×
Florida32,3581.34×
New York22,9931.16×
New Jersey14,0661.55×
Arizona11,7031.61×
Illinois11,6570.98×
Michigan11,0221.18×
Georgia10,6470.97×
Pennsylvania10,0460.84×
Ohio9,7820.89×
Nevada9,1462.66×
North Carolina8,3520.78×
Tennessee6,8500.96×
Colorado6,6171.18×
Washington6,5110.91×
Missouri6,3131.1×
Kentucky6,2391.4×
Indiana5,3010.82×
Massachusetts5,2850.75×
Virginia4,9560.57×
Utah4,8381.52×
South Carolina4,6850.87×
Louisiana4,3250.94×
Oklahoma4,3051.09×
Oregon4,0200.99×
Alabama3,9730.8×
Wisconsin3,7180.69×
Maryland3,7110.61×
Minnesota3,5950.7×
Connecticut3,1410.88×
Arkansas2,9611.01×
Idaho2,8651.6×
Kansas2,5320.9×
Mississippi2,5230.86×
Iowa2,2830.78×
New Mexico2,0551.15×
West Virginia1,9121.15×
Nebraska1,5940.89×
New Hampshire1,1560.82×
Montana1,1461.16×
Rhode Island8960.79×
Delaware7570.77×
Maine7430.58×
Hawaii6840.45×
North Dakota6400.87×
Alaska5730.75×
South Dakota5290.64×
Wyoming4560.86×
Washington, District of Columbia4480.42×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bellami Hair audience
BrandAffinityCategory
Urban Dictionary43.16×Internet & Social Media
Method Man52.77×Music & Radio
Firefox39.42×Internet & Social Media
Autism Awareness19.03×Health
Cliphair Extensions133.01×Beauty & Wellness
Diabetes mellitus awareness12.48×Health
Rue La La47.36×Shopping
FTD Flowers63.35×Home & Garden
Media Take Out24.16×Internet & Social Media
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Income tax13.19×Business & Career
Luxury Bags22.09×Fashion & Accessoires
Eyelash extensions6.28×Beauty & Wellness
Balenciaga7.8×Fashion & Accessoires
Planet Fitness3.53×Sports
Bachelor of Business Administration31.98×Business & Career
FedEx4.28×Business & Career
Luxury Travel9.97×Travel & Leisure
Natural skin care4.78×Beauty & Wellness

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bellami Hair audience
TraitClusterScore
Luxury OrientationPREMIUM4.33
ExtroversionTHRILL1.58
SustainabilityBALANCE1.48
Price SensitivityPREMIUM1.37
Quality AwarenessPREMIUM1.37
IndulgenceJOY1.32

Worldwide distribution

Worldwide audience distribution share by country for Bellami Hair
CountryShare
United States69.7%
United Kingdom6.3%
Canada5.1%

See Bellami Hair audiences in other countries

More Hair care audiences in United States

Frequently asked questions

How many fans does Bellami Hair have in United States?

Bellami Hair has an estimated audience of 355,985 people in United States, concentrated in California and Texas.

What is the gender split and age of Bellami Hair fans?

88.7% of Bellami Hair fans are female, 11.3% are male, with an average age of 35.7 years.

Which brands do Bellami Hair fans like most?

Bellami Hair fans show strongest brand affinity for Urban Dictionary (43.16×), Method Man (52.77×), and Firefox (39.42×) over the country average.

Where do Bellami Hair fans live in United States?

Bellami Hair fans in United States are most concentrated in California (reach 68,952), Texas (reach 49,712), and Florida (reach 32,358). These three regions account for the largest share of the active audience.

What other brands do Bellami Hair fans also like?

Beyond Bellami Hair itself, the audience over-indexes on Method Man (52.77×), Firefox (39.42×), Autism Awareness (19.03×), and Cliphair Extensions (133.01×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bellami Hair. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.