Bethel, Alaska Audience in United States

Bethel, Alaska logo

Bethel, Alaska has an estimated audience of 313,393 people in United States. 59.7% are female, 40.3% are male, average age 41.2. Top regions: Alaska, Washington, California. Top brand affinities: DuckDuckGo, MSN, Google Flights, Sledding, Great Clips.

The average Bethel, Alaska fan in United States is 41.2 years old, more female, and lives primarily in Alaska. The audience is concentrated in Alaska, Washington, California. Top brand affinities include DuckDuckGo, MSN, Google Flights, with strongest over-indexing on DuckDuckGo (30.71× the country average). Demographically, the Bethel, Alaska audience skews more female with an average age of 41.2, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Department store

Demographics of Bethel, Alaska fans

Demographic split for Bethel, Alaska audience in United States
MetricValue
Female59.7%
Male40.3%
Average age41.2
Estimated audience size313,393

Audience persona

The typical Bethel, Alaska fan in United States is more female, around 41.2 years old, with strong Patriotism tendencies and a notable affinity for DuckDuckGo.

Top regions in United States

Top regions ranked by reach for Bethel, Alaska in United States
RegionReachAffinity
Alaska21,56732.17×
Washington8,0341.28×
California7,5500.22×
Texas6,4650.24×
Florida4,5330.21×
New York3,1700.18×
Oregon2,7800.77×
Colorado2,5260.51×
Illinois2,5020.24×
Pennsylvania2,4300.23×
Arizona2,4180.38×
Georgia2,2760.24×
Ohio2,0590.21×
Michigan1,9690.24×
Minnesota1,9500.43×
Wisconsin1,9190.41×
North Carolina1,8810.2×
Virginia1,8180.24×
Utah1,8150.65×
Tennessee1,7130.27×
Missouri1,4690.29×
Indiana1,3860.24×
Massachusetts1,3860.22×
Idaho1,3680.87×
New Jersey1,2060.15×
Oklahoma1,1420.33×
Alabama1,0980.25×
Louisiana1,0880.27×
Montana1,0841.25×
South Carolina1,0740.23×
Maryland9740.18×
Nevada8610.28×
Kansas8020.32×
Iowa7940.31×
Arkansas7920.31×
Kentucky7820.2×
New Mexico6360.4×
Hawaii6330.47×
Nebraska6240.4×
Connecticut6080.19×
Mississippi5720.22×
North Dakota5600.87×
Washington, District of Columbia4370.46×
New Hampshire4120.33×
Maine3980.35×
Wyoming3890.84×
South Dakota3400.47×
West Virginia2550.17×
Vermont2360.43×
Delaware1680.19×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bethel, Alaska audience
BrandAffinityCategory
DuckDuckGo30.71×Internet & Social Media
MSN6.2×News
Google Flights7.64×Travel & Leisure
Sledding17.99×Sports
Great Clips6.38×Beauty & Wellness
Pinkbike25.6×Sports
Lebanon8.56×Travel & Leisure
Google News3.98×News
Cruise Critic17.57×Travel & Leisure
Indeed.com2.74×Business & Career
German hip hop57.5×Music & Radio
Czech Republic9.83×Travel & Leisure
Hobby Lobby2.39×Home & Garden
Giphy12.56×Technology & Electronics
Nature1.82×Home & Garden
North Korea6.69×Travel & Leisure
Google Maps2.23×Internet & Social Media
Staples (Canada)2.92×Business & Career
Antarctica11.38×Travel & Leisure
Capital One2.17×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bethel, Alaska audience
TraitClusterScore
PatriotismCONSERVATISM1.73
Community OrientationOPEN1.59
Price SensitivityPREMIUM1.4
IndulgenceJOY1.38
SpiritualityBALANCE1.36
Pet OwnershipJOY1.2

Worldwide distribution

Worldwide audience distribution share by country for Bethel, Alaska
CountryShare
United States39.9%
Germany10.8%
Brazil4.8%

See Bethel, Alaska audiences in other countries

More Department store audiences in United States

Frequently asked questions

How many fans does Bethel, Alaska have in United States?

Bethel, Alaska has an estimated audience of 313,393 people in United States, concentrated in Alaska and Washington.

What is the gender split and age of Bethel, Alaska fans?

59.7% of Bethel, Alaska fans are female, 40.3% are male, with an average age of 41.2 years.

Which brands do Bethel, Alaska fans like most?

Bethel, Alaska fans show strongest brand affinity for DuckDuckGo (30.71×), MSN (6.2×), and Google Flights (7.64×) over the country average.

Where do Bethel, Alaska fans live in United States?

Bethel, Alaska fans in United States are most concentrated in Alaska (reach 21,567), Washington (reach 8,034), and California (reach 7,550). These three regions account for the largest share of the active audience.

What other brands do Bethel, Alaska fans also like?

Beyond Bethel, Alaska itself, the audience over-indexes on MSN (6.2×), Google Flights (7.64×), Sledding (17.99×), and Great Clips (6.38×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bethel, Alaska. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.